35 mm film Audience in United States

35 mm film logo

35 mm film has an estimated audience of 1,241,844 people in United States. 52.9% are female, 47.1% are male, average age 30.9. Top regions: California, Texas, New York. Top brand affinities: Dog breed, Natural rubber, Bank account, UK garage, Cam Ward.

The average 35 mm film fan in United States is 30.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Dog breed, Natural rubber, Bank account, with strongest over-indexing on Dog breed (2.23× the country average). Demographically, the 35 mm film audience skews balanced with an average age of 30.9, and over-indexes on personality traits such as Sustainability, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of 35 mm film fans

Demographic split for 35 mm film audience in United States
MetricValue
Female52.9%
Male47.1%
Average age30.9
Estimated audience size1,241,844

Audience persona

The typical 35 mm film fan in United States is balanced, around 30.9 years old, with strong Sustainability tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for 35 mm film in United States
RegionReachAffinity
California228,0301.67×
Texas109,4911.03×
New York81,9691.18×
Florida71,8300.85×
Illinois42,7381.03×
Pennsylvania42,3601.01×
Ohio34,7780.91×
Georgia34,3000.9×
North Carolina33,5630.9×
Washington31,2931.26×
Michigan30,5870.94×
Virginia29,1990.97×
New Jersey28,9820.92×
Arizona28,9781.14×
Massachusetts26,7771.09×
Tennessee26,5451.07×
Colorado23,4561.2×
Indiana21,8500.96×
Oregon19,7701.39×
Missouri19,0170.95×
Maryland18,9010.89×
Minnesota17,5390.99×
Wisconsin17,2180.92×
Utah16,4871.48×
South Carolina16,1710.87×
Alabama15,2320.88×
Kentucky15,0940.97×
Oklahoma13,7941×
Louisiana13,3580.83×
Connecticut12,8081.03×
Nevada11,6140.97×
Kansas9,3210.95×
Iowa8,8730.87×
Arkansas8,2200.8×
New Mexico6,7651.09×
Idaho6,7421.08×
Mississippi6,1800.6×
Maine5,6031.26×
West Virginia5,4400.94×
Nebraska5,4360.87×
Hawaii5,4211.02×
New Hampshire4,8771×
Montana4,0711.18×
Rhode Island3,9020.99×
Washington, District of Columbia3,6690.98×
Alaska2,7851.05×
Delaware2,5510.74×
Vermont2,1620.99×
North Dakota2,1450.84×
South Dakota2,1300.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 35 mm film audience
BrandAffinityCategory
Dog breed2.23×Pets & Animals
Natural rubber3.87×Cars & Mobility
Bank account4.15×Business & Career
UK garage8.3×Music & Radio
Cam Ward4.94×Sports
Product design2.42×Business & Career
Combat sport1.81×Sports
Collectable1.72×Kids & Family
Embroidery Library14.83×Home & Garden
Stamp collecting4.38×Home & Garden
Historic site3.83×Arts & Culture
Halsey, Oregon7.35×Travel & Leisure
Nasal cavity7.31×Health
Home equity1.67×Home & Garden
Electrolyte3.81×Health
Albany County, New York9.06×Travel & Leisure
Nebraska Cornhuskers football2.69×Sports
JDSU2.27×Business & Career
Vocal harmony3.2×Music & Radio
Temple Grandin5.36×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 35 mm film audience
TraitClusterScore
SustainabilityBALANCE3.03
LGBTQ+ IdentityOPEN2.77
Luxury OrientationPREMIUM2.09
Design AffinityPREMIUM2.08
Risk AppetiteTHRILL2.03
TravellingTHRILL1.85

Worldwide distribution

Worldwide audience distribution share by country for 35 mm film
CountryShare
Japan23.7%
China19.1%
United States12.6%

See 35 mm film audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does 35 mm film have in United States?

35 mm film has an estimated audience of 1,241,844 people in United States, concentrated in California and Texas.

What is the gender split and age of 35 mm film fans?

52.9% of 35 mm film fans are female, 47.1% are male, with an average age of 30.9 years.

Which brands do 35 mm film fans like most?

35 mm film fans show strongest brand affinity for Dog breed (2.23×), Natural rubber (3.87×), and Bank account (4.15×) over the country average.

Where do 35 mm film fans live in United States?

35 mm film fans in United States are most concentrated in California (reach 228,030), Texas (reach 109,491), and New York (reach 81,969). These three regions account for the largest share of the active audience.

What other brands do 35 mm film fans also like?

Beyond 35 mm film itself, the audience over-indexes on Natural rubber (3.87×), Bank account (4.15×), UK garage (8.3×), and Cam Ward (4.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for 35 mm film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.