Acoustic-electric guitar Audience in United States

Acoustic-electric guitar logo

Acoustic-electric guitar has an estimated audience of 409,381 people in United States. 11.3% are female, 88.7% are male, average age 45.8. Top brand affinities: Eddie Van Halen, Steve Vai, Kia Sportage, Singer-songwriter, Bass guitar.

Top brand affinities include Eddie Van Halen, Steve Vai, Kia Sportage, with strongest over-indexing on Eddie Van Halen (18.79× the country average). Demographically, the Acoustic-electric guitar audience skews more male with an average age of 45.8, and over-indexes on personality traits such as Tradition, Risk Appetite.

Category: Music & Radio · Type: Topic · Subtype: Music instrument

Demographics of Acoustic-electric guitar fans

Demographic split for Acoustic-electric guitar audience in United States
MetricValue
Female11.3%
Male88.7%
Average age45.8
Estimated audience size409,381

Audience persona

The typical Acoustic-electric guitar fan in United States is more male, around 45.8 years old, with strong Tradition tendencies and a notable affinity for Eddie Van Halen.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Acoustic-electric guitar audience
BrandAffinityCategory
Eddie Van Halen18.79×Music & Radio
Steve Vai31.21×Music & Radio
Kia Sportage16.39×Cars & Mobility
Singer-songwriter2.92×Music & Radio
Bass guitar3.61×Music & Radio
Livemusic3.57×Music & Radio
Clarinet5.79×Music & Radio
AutoZone2.37×Cars & Mobility
Improvisation7.65×Music & Radio
Cello5.46×Music & Radio
Jimmy Page11.94×Music & Radio
Jimi Hendrix9.87×Music & Radio
Korg18.5×Music & Radio
PSV Eindhoven20×Sports
Thrash metal6.43×Music & Radio
CME Group28.69×Business & Career
Axl Rose10.59×Music & Radio
Headphones3.72×Technology & Electronics
Acoustic guitar3.16×Music & Radio
Miyamoto Musashi17.5×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Acoustic-electric guitar audience
TraitClusterScore
TraditionCONSERVATISM1.88
Risk AppetiteTHRILL1.29
Early Adopter MentalityPOWER1.13
LGBTQ+ IdentityOPEN1.12
Need for SecurityCONSERVATISM1.11
IndividualismJOY1.1

Worldwide distribution

Worldwide audience distribution share by country for Acoustic-electric guitar
CountryShare
United States31.5%
France8.0%
Mexico7.6%

See Acoustic-electric guitar audiences in other countries

More Music instrument audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Acoustic-electric guitar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.