Rascasse Audience Intelligence

AdvoCare Target Market in United States

A data profile of the people who buy, follow and care about AdvoCare in United States — modelled from more than twelve digital signal sources. AdvoCare has an estimated audience of 518,458 people in United States.

The average AdvoCare fan in United States is 40.3 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, New Jersey, Ohio.

Top brand affinities include Ambit Energy, Cain Velasquez, Carey Hart, with strongest over-indexing on Ambit Energy (120.84× the country average).

Demographically, the AdvoCare audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Mindfulness, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical AdvoCare fan in United States is more female, around 40.3 years old, with strong Mindfulness tendencies and a notable affinity for Ambit Energy.

Category: Business & Career · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the AdvoCare profile in United States.

Audience size
518K
in United States
Gender
62.0%
38.0% male
Age
40.3
average years
Country rank
#35852
Brand in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of AdvoCare

62.0% are female, 38.0% are male, average age 40.3.

Fig. 02

Gender split

62.0%
Female
38.0%
Male
Demographic split for AdvoCare audience in United States
MetricValue
Female62.0%
Male38.0%
Average age40.3
Estimated audience size518,458
Fig. 03

Age distribution

Ø 40.3
average years
Age distribution of the AdvoCare audience in United States
Age bracketShare%
16-1915%
20-2920%
30-3923%
40-4924%
50+19%
Fig. 04

Worldwide distribution

84.3%

of the worldwide AdvoCare audience comes from United States.

Worldwide audience distribution share by country for AdvoCare
CountryShare
United States84.3%
United Kingdom2.7%
Brazil2.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the AdvoCare audience in United States is strongest.

Fig. 05

Top regions by affinity

AdvoCare customers by region in United States
#RegionReachAffinity×
01New Jersey~40K2.94×
02Iowa~10K2.92×
03South Dakota~3K2.53×
04Nebraska~6K2.45×
05Kansas~8K1.96×
06Alabama~10K1.67×
07Texas~70K1.66×
08Arkansas~7K1.63×
09Oklahoma~9K1.55×
10Ohio~20K1.53×
11Mississippi~6K1.52×
12Wisconsin~10K1.49×
13Tennessee~20K1.48×
14Missouri~10K1.36×
15Delaware~2K1.33×
16Pennsylvania~20K1.32×
17Montana~2K1.32×
18Indiana~10K1.30×
19Louisiana~8K1.26×
20Wyoming<1K1.09×
21Kentucky~7K1.04×
22Washington~10K1.01×
23Georgia~10K0.86×
24Minnesota~6K0.83×
25Alaska<1K0.83×
26Oregon~5K0.82×
27Idaho~2K0.81×
28Rhode Island~1K0.80×
29North Dakota<1K0.78×
30Colorado~6K0.75×
31West Virginia~2K0.71×
32Illinois~10K0.67×
33South Carolina~5K0.62×
34New Mexico~2K0.59×
35Maine~1K0.55×
36Hawaii~1K0.54×
37New Hampshire~1K0.54×
38Virginia~7K0.53×
39Florida~20K0.52×
40Arizona~5K0.52×
41Washington, District of Columbia<1K0.51×
42Michigan~6K0.48×
43Connecticut~2K0.46×
44North Carolina~7K0.44×
45Utah~2K0.43×
46Nevada~2K0.42×
47New York~10K0.37×
48Maryland~3K0.34×
49Massachusetts~3K0.31×
50California~10K0.19×
Fig. 06

Affinity by region

Affinity by region — AdvoCare, United States
0.19×1.00×2.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the AdvoCare audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for AdvoCare audience
#·InterestCategoryAffinity×
01William Fox-PittSports328.15×
02Shakori Hills Grassroots FestivalMusic & Radio308.56×
03Careers at DellBrand125.46×
04Ambit EnergyHome & Garden120.84×
05USA JudoSports117.65×
06Carey HartSports94.92×
07Mixed martial arts weight classesSports74.81×
08Chris WeidmanSports73.97×
09Cain VelasquezSports67.48×
10LeSean McCoySports58.80×
11CafuSports55.57×
12Tyron WoodleySports40.70×
13Boar's HeadFood & Beverages39.08×
14Protein ShakeFood & Beverages18.72×
15Amateur boxingSports15.29×
16Gina CaranoMovies & TV13.37×
17Adriana LimaFashion & Accessoires9.76×
18Made in USABusiness & Career6.66×
19ChildbirthKids & Family5.09×
20PregnancyKids & Family3.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the AdvoCare audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by AdvoCare audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.35×
Sports ActivityPOWER1.32×
SpiritualityBALANCE1.28×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by AdvoCare audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.85×
Social Media UsageJOY0.88×
PatriotismCONSERVATISM0.88×
1.00× baseline
Section 06

Frequently asked questions

01

Who is AdvoCare's target market in United States?

AdvoCare's target market in United States covers an estimated 518,458 people, concentrated in Texas and New Jersey.

02

What is the gender split and age of AdvoCare customers?

62.0% of the AdvoCare audience are female, 38.0% are male, with an average age of 40.3 years.

03

Which brands do AdvoCare fans like most?

AdvoCare fans show strongest brand affinity for Ambit Energy (120.84×), Cain Velasquez (67.48×), and Carey Hart (94.92×) over the country average.

04

Where do AdvoCare fans live in United States?

AdvoCare fans in United States are most concentrated in Texas (reach ~70K), New Jersey (reach ~40K), and Ohio (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do AdvoCare fans also like?

Beyond AdvoCare itself, the audience over-indexes on Cain Velasquez (67.48×), Carey Hart (94.92×), Shakori Hills Grassroots Festival (308.56×), and Mixed martial arts weight classes (74.81×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for AdvoCare. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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