Rascasse Audience Intelligence

Amateur boxing Audience in United States

A data profile of the people who buy, follow and care about Amateur boxing in United States — modelled from more than twelve digital signal sources. Amateur boxing has an estimated audience of 4,572,862 people in United States.

#104among Sport in United States#3994among Topic in United States#619in Sports

The average Amateur boxing fan in United States is 32.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Anthony Joshua, Gina Carano, Broadcasting of sports events, with strongest over-indexing on Anthony Joshua (15.85× the country average).

Demographically, the Amateur boxing audience skews more male with an average age of 32.3, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Amateur boxing fan in United States is more male, around 32.3 years old, with strong Patriotism tendencies and a notable affinity for Anthony Joshua.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Amateur boxing profile in United States.

Audience size
4.6M
in United States
Gender
33.2%♀
66.8% male
Age
32.3
average years
Country rank
#7214
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Amateur boxing fans

33.2% are female, 66.8% are male, average age 32.3.

Fig. 02

Gender split

33.2%
Female
66.8%
Male
Demographic split for Amateur boxing audience in United States
MetricValue
Female33.2%
Male66.8%
Average age32.3
Estimated audience size4,572,862
Fig. 03

Age distribution

Ø 32.3
average years
Age distribution of the Amateur boxing audience in United States
Age bracketShare%
16-1933%
20-2927%
30-3920%
40-4914%
50+6%
Fig. 04

Worldwide distribution

34.7%

of the worldwide Amateur boxing audience comes from United States.

Worldwide audience distribution share by country for Amateur boxing
CountryShare
United States34.7%
United Kingdom10.8%
Japan3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Amateur boxing audience in United States is strongest.

Fig. 05

Top regions by affinity

Amateur boxing fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~60K1.37×
02California~600K1.27×
03Texas~500K1.22×
04Vermont~9K1.15×
05North Dakota~10K1.10×
06Illinois~200K1.09×
07Alaska~10K1.09×
08Maryland~80K1.07×
09South Dakota~10K1.07×
10Arizona~100K1.06×
11Louisiana~60K1.05×
12Georgia~100K1.04×
13Nebraska~20K1.04×
14Montana~10K1.04×
15Hawaii~20K1.01×
16Rhode Island~10K1.00×
17Delaware~10K1.00×
18Pennsylvania~200K0.99×
19Mississippi~40K0.99×
20New Mexico~20K0.99×
21Washington, District of Columbia~10K0.99×
22Oklahoma~50K0.98×
23West Virginia~20K0.98×
24North Carolina~100K0.97×
25Arkansas~40K0.97×
26New Hampshire~20K0.97×
27Maine~20K0.97×
28Michigan~100K0.95×
29New Jersey~100K0.95×
30Kentucky~50K0.95×
31Kansas~30K0.95×
32Florida~300K0.94×
33New York~200K0.94×
34Ohio~100K0.94×
35South Carolina~60K0.94×
36Idaho~20K0.94×
37Connecticut~40K0.93×
38Indiana~80K0.92×
39Alabama~60K0.92×
40Tennessee~80K0.91×
41Oregon~50K0.91×
42Virginia~100K0.90×
43Washington~80K0.90×
44Missouri~70K0.90×
45Iowa~30K0.90×
46Utah~40K0.89×
47Minnesota~60K0.88×
48Colorado~60K0.86×
49Massachusetts~80K0.85×
50Wisconsin~60K0.85×
Fig. 06

Affinity by region

Affinity by region — Amateur boxing, United States
0.85×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Amateur boxing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Amateur boxing audience
#·InterestCategoryAffinity×
01Anthony JoshuaSports15.85×
02Christian PulisicSports15.29×
03RonaldinhoSports15.29×
04Zinedine ZidaneSports15.29×
05Thierry HenrySports15.29×
06Pep GuardiolaSports15.29×
07Kevin De BruyneSports15.29×
08Club LeónSports15.29×
09Nate DiazSports14.01×
10Gina CaranoMovies & TV13.25×
11Channel 5 (UK)Movies & TV10.86×
12Chiwetel EjioforMovies & TV10.27×
13Jon JonesSports8.10×
14Broadcasting of sports eventsMovies & TV7.76×
15Dakota JohnsonMovies & TV7.65×
16Sharon OsbourneMovies & TV7.19×
17JudoSports4.76×
18BoxingSports3.63×
19Ultimate Fighting ChampionshipSports2.36×
20SupermanMovies & TV1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Amateur boxing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Amateur boxing audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.61×
Early Adopter MentalityPOWER1.36×
Risk AppetiteTHRILL1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Amateur boxing audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.76×
Social Media UsageJOY0.78×
Family OrientationCONSERVATISM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Amateur boxing have in United States?

Amateur boxing has an estimated audience of 4,572,862 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Amateur boxing fans?

33.2% of Amateur boxing fans are female, 66.8% are male, with an average age of 32.3 years.

03

Which brands do Amateur boxing fans like most?

Amateur boxing fans show strongest brand affinity for Anthony Joshua (15.85×), Gina Carano (13.25×), and Broadcasting of sports events (7.76×) over the country average.

04

Where do Amateur boxing fans live in United States?

Amateur boxing fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Amateur boxing fans also like?

Beyond Amateur boxing itself, the audience over-indexes on Gina Carano (13.25×), Broadcasting of sports events (7.76×), Christian Pulisic (15.29×), and Dakota Johnson (7.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Amateur boxing audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Amateur boxing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →