Alabama Crimson Tide Audience in United States

Alabama Crimson Tide has an estimated audience of 2,752,191 people in United States. 44.8% are female, 55.2% are male, average age 38.1. Top brand affinities: Alabama Crimson Tide football, Auburn Tigers football, University of Alabama, Tennessee Volunteers football, Planet Fitness.

Top brand affinities include Alabama Crimson Tide football, Auburn Tigers football, University of Alabama, with strongest over-indexing on Alabama Crimson Tide football (15.38× the country average). Demographically, the Alabama Crimson Tide audience skews more male with an average age of 38.1, and over-indexes on personality traits such as Early Adopter Mentality, DIY Mentality.

Category: Sports · Type: Team · Subtype: American football

Demographics of Alabama Crimson Tide fans

Demographic split for Alabama Crimson Tide audience in United States
MetricValue
Female44.8%
Male55.2%
Average age38.1
Estimated audience size2,752,191

Audience persona

The typical Alabama Crimson Tide fan in United States is more male, around 38.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Alabama Crimson Tide football.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alabama Crimson Tide audience
BrandAffinityCategory
Alabama Crimson Tide football15.38×Sports
Auburn Tigers football12.99×Sports
University of Alabama11.62×Business & Career
Tennessee Volunteers football7.64×Sports
Planet Fitness2.89×Sports
Texas Longhorns football8.21×Sports
Golf Channel3.71×Sports
Sports Illustrated5.39×Sports
Diaper bag3.85×Kids & Family
MSN2.25×News
Fly fishing3.71×Sports
Do it yourself (DIY)1.79×Home & Garden
Deion Sanders5.24×Sports
Kate Spade5.1×Fashion & Accessoires
Hobby Lobby2.02×Home & Garden
FIFA World Cup2.05×Sports
NBA Finals2.46×Sports
Food storage5.66×Home & Garden
southwest airlines2.64×Travel & Leisure
Atlanta Braves3.72×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alabama Crimson Tide audience
TraitClusterScore
Early Adopter MentalityPOWER1.28
DIY MentalityTHRILL1.21
Sports ActivityPOWER1.15
Risk AppetiteTHRILL1.08
PatriotismCONSERVATISM1.06
Social Media UsageJOY1.03

Worldwide distribution

Worldwide audience distribution share by country for Alabama Crimson Tide
CountryShare
United States89.9%
Canada1.2%
Brazil1.1%

See Alabama Crimson Tide audiences in other countries

More American football audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Alabama Crimson Tide. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.