Animosity Audience in United States
Animosity has an estimated audience of 1,203,547 people in United States. 20.0% are female, 80.0% are male, average age 29.6. Top brand affinities: Beetlejuice, Ozzy Osbourne, Heaven Shall Burn, Deftones, Slipknot (band).
Top brand affinities include Beetlejuice, Ozzy Osbourne, Heaven Shall Burn, with strongest over-indexing on Beetlejuice (9× the country average). Demographically, the Animosity audience skews more male with an average age of 29.6, and over-indexes on personality traits such as Extroversion, Tradition.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of Animosity fans
| Metric | Value |
|---|---|
| Female | 20.0% |
| Male | 80.0% |
| Average age | 29.6 |
| Estimated audience size | 1,203,547 |
Audience persona
The typical Animosity fan in United States is more male, around 29.6 years old, with strong Extroversion tendencies and a notable affinity for Beetlejuice.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Beetlejuice | 9× | Movies & TV |
| Ozzy Osbourne | 15.61× | Music & Radio |
| Heaven Shall Burn | 292.22× | Music & Radio |
| Deftones | 23.78× | Music & Radio |
| Slipknot (band) | 21.79× | Music & Radio |
| Sophia Loren | 19× | Movies & TV |
| Chester Bennington | 19.25× | Music & Radio |
| Autism Awareness | 8.97× | Health |
| Björk | 20× | Music & Radio |
| Thrash metal | 10.66× | Music & Radio |
| Bayer 04 Leverkusen | 32.06× | Sports |
| Diabetes mellitus awareness | 5.92× | Health |
| Ice Nine Kills | 31.87× | Music & Radio |
| Cannibal Corpse | 31.59× | Music & Radio |
| Chandelier | 14.11× | Home & Garden |
| August Burns Red | 51.17× | Music & Radio |
| Death metal | 9.01× | Music & Radio |
| Singer-songwriter | 3.07× | Music & Radio |
| Superman | 2.01× | Movies & TV |
| Babymetal | 22.35× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.96 |
| Tradition | CONSERVATISM | 1.76 |
| Patriotism | CONSERVATISM | 1.65 |
| Luxury Orientation | PREMIUM | 1.54 |
| Risk Appetite | THRILL | 1.47 |
| Early Adopter Mentality | POWER | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 59.5% |
| United Kingdom | 8.6% |
| Canada | 7.0% |
See Animosity audiences in other countries
More Metal audiences in United States
- Avatar (14,119,971)
- Atlas (10,056,194)
- Schizophrenia (8,604,582)
- Traitors (8,152,084)
- Lizzy Borden (7,762,266)
How to read this data
Audience size is the estimated number of people in United States who actively search for Animosity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.