A data profile of the people who buy, follow and care about Apocalypto in United States — modelled from more than twelve digital signal sources. Apocalypto has an estimated audience of 2,209,546 people in United States.
The average Apocalypto fan in United States is 38.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Tenacious D, Crunchyroll, Anna Faris, with strongest over-indexing on Tenacious D (172.13× the country average).
Demographically, the Apocalypto audience skews more male with an average age of 38.1, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Apocalypto fan in United States is more male, around 38.1 years old, with strong Patriotism tendencies and a notable affinity for Tenacious D.
The key figures that characterise the Apocalypto profile in United States.
31.0% are female, 69.0% are male, average age 38.1.
| Metric | Value |
|---|---|
| Female | 31.0% |
| Male | 69.0% |
| Average age | 38.1 |
| Estimated audience size | 2,209,546 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 23% | |
| 30-39 | 25% | |
| 40-49 | 22% | |
| 50+ | 13% |
Where the Apocalypto audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~20K | 1.68× | |
| 02 | California | ~400K | 1.65× | |
| 03 | Texas | ~300K | 1.64× | |
| 04 | Arizona | ~60K | 1.45× | |
| 05 | Nevada | ~30K | 1.40× | |
| 06 | Colorado | ~40K | 1.22× | |
| 07 | Oklahoma | ~30K | 1.21× | |
| 08 | Illinois | ~80K | 1.19× | |
| 09 | Hawaii | ~10K | 1.16× | |
| 10 | Utah | ~20K | 1.15× | |
| 11 | Alaska | ~5K | 1.15× | |
| 12 | Oregon | ~30K | 1.13× | |
| 13 | Washington | ~50K | 1.12× | |
| 14 | Idaho | ~10K | 1.09× | |
| 15 | Montana | ~6K | 1.07× | |
| 16 | New York | ~100K | 1.04× | |
| 17 | Georgia | ~70K | 1.03× | |
| 18 | Kansas | ~20K | 1.03× | |
| 19 | New Jersey | ~50K | 1.01× | |
| 20 | Arkansas | ~20K | 1.01× | |
| 21 | Florida | ~100K | 0.99× | |
| 22 | North Carolina | ~60K | 0.96× | |
| 23 | Nebraska | ~10K | 0.96× | |
| 24 | Maryland | ~30K | 0.95× | |
| 25 | Virginia | ~50K | 0.94× | |
| 26 | Tennessee | ~40K | 0.94× | |
| 27 | Louisiana | ~30K | 0.94× | |
| 28 | Connecticut | ~20K | 0.93× | |
| 29 | Wyoming | ~3K | 0.93× | |
| 30 | Massachusetts | ~40K | 0.90× | |
| 31 | Rhode Island | ~6K | 0.90× | |
| 32 | South Dakota | ~4K | 0.90× | |
| 33 | North Dakota | ~4K | 0.89× | |
| 34 | Indiana | ~30K | 0.88× | |
| 35 | Washington, District of Columbia | ~6K | 0.88× | |
| 36 | Missouri | ~30K | 0.86× | |
| 37 | Minnesota | ~30K | 0.86× | |
| 38 | Kentucky | ~20K | 0.86× | |
| 39 | South Carolina | ~30K | 0.84× | |
| 40 | Mississippi | ~10K | 0.84× | |
| 41 | Iowa | ~10K | 0.83× | |
| 42 | Pennsylvania | ~60K | 0.82× | |
| 43 | Michigan | ~40K | 0.81× | |
| 44 | Wisconsin | ~30K | 0.80× | |
| 45 | Delaware | ~5K | 0.80× | |
| 46 | Ohio | ~50K | 0.78× | |
| 47 | New Hampshire | ~6K | 0.78× | |
| 48 | Alabama | ~20K | 0.77× | |
| 49 | West Virginia | ~7K | 0.74× | |
| 50 | Maine | ~5K | 0.73× |
The strongest cross-interests of the Apocalypto audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tenacious D | Music & Radio | 172.13× | ||
| 02 | Anna Faris | Movies & TV | 20.00× | ||
| 03 | Patricia Arquette | Movies & TV | 20.00× | ||
| 04 | International education | Business & Career | 20.00× | ||
| 05 | Anjelica Huston | Movies & TV | 20.00× | ||
| 06 | Waterworld | Movies & TV | 20.00× | ||
| 07 | malwarebytes | Technology & Electronics | 20.00× | ||
| 08 | Cool Runnings | Movies & TV | 20.00× | ||
| 09 | Alan Turing | Politics & Society | 20.00× | ||
| 10 | Crunchyroll | Games | 19.51× | ||
| 11 | Asus | Technology & Electronics | 12.99× | ||
| 12 | Mel Gibson | Movies & TV | 11.39× | ||
| 13 | Webtoon | Internet & Social Media | 11.00× | ||
| 14 | Taron Egerton | Movies & TV | 10.35× | ||
| 15 | My Hero Academia | Literature | 9.02× | ||
| 16 | Christian Bale | Movies & TV | 8.75× | ||
| 17 | BTS | Music & Radio | 7.50× | ||
| 18 | Roblox | Games | 5.53× | ||
| 19 | Mobile game | Games | 3.62× | ||
| 20 | Stranger Things | Movies & TV | 3.48× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.52× | |
| Spirituality | BALANCE | 1.58× | |
| Tradition | CONSERVATISM | 1.58× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.67× | |
| Healthy Lifestyle | BALANCE | 0.71× | |
| Creativity | OPEN | 0.73× |
Apocalypto has an estimated audience of 2,209,546 people in United States, concentrated in California and Texas.
31.0% of Apocalypto fans are female, 69.0% are male, with an average age of 38.1 years.
Apocalypto fans show strongest brand affinity for Tenacious D (172.13×), Crunchyroll (19.51×), and Anna Faris (20×) over the country average.
Apocalypto fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Apocalypto itself, the audience over-indexes on Crunchyroll (19.51×), Anna Faris (20×), Patricia Arquette (20×), and International education (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Apocalypto. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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