Rascasse Audience Intelligence

Arijit Singh Audience in United States

A data profile of the people who buy, follow and care about Arijit Singh in United States — modelled from more than twelve digital signal sources. Arijit Singh has an estimated audience of 449,929 people in United States.

#1among Playback in United States#9508among Person in United States#5476in Music & Radio

The average Arijit Singh fan in United States is 29.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Ranveer Singh, Ranbir Kapoor, Viola Davis, with strongest over-indexing on Ranveer Singh (65.62× the country average).

Demographically, the Arijit Singh audience skews balanced with an average age of 29.9, and over-indexes on personality traits such as Price Sensitivity, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Arijit Singh fan in United States is balanced, around 29.9 years old, with strong Price Sensitivity tendencies and a notable affinity for Ranveer Singh.

Category: Music & Radio · Type: Person · Subtype: Playback

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Arijit Singh profile in United States.

Audience size
450K
in United States
Gender
51.3%♀
48.7% male
Age
29.9
average years
Country rank
#38929
Person in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Arijit Singh fans

51.3% are female, 48.7% are male, average age 29.9.

Fig. 02

Gender split

51.3%
Female
48.7%
Male
Demographic split for Arijit Singh audience in United States
MetricValue
Female51.3%
Male48.7%
Average age29.9
Estimated audience size449,929
Fig. 03

Age distribution

Ø 29.9
average years
Age distribution of the Arijit Singh audience in United States
Age bracketShare%
16-1944%
20-2926%
30-3914%
40-4910%
50+6%
Fig. 04

Worldwide distribution

9.0%

of the worldwide Arijit Singh audience comes from United States.

Worldwide audience distribution share by country for Arijit Singh
CountryShare
India70.1%
United States9.0%
United Kingdom3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Arijit Singh audience in United States is strongest.

Fig. 05

Top regions by affinity

Arijit Singh fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~40K3.29×
02Washington~20K2.07×
03California~100K1.96×
04Virginia~20K1.94×
05Massachusetts~20K1.87×
06Texas~70K1.86×
07New York~50K1.84×
08Maryland~10K1.68×
09Illinois~20K1.65×
10Georgia~20K1.58×
11Connecticut~6K1.35×
12North Carolina~20K1.34×
13Pennsylvania~20K1.32×
14Washington, District of Columbia~2K1.20×
15Delaware~1K1.20×
16Michigan~10K1.15×
17Ohio~10K1.03×
18Indiana~8K0.98×
19New Hampshire~2K0.98×
20Oregon~5K0.97×
21Arizona~9K0.93×
22Vermont<1K0.89×
23Florida~30K0.88×
24Minnesota~6K0.88×
25Kentucky~5K0.87×
26Alaska<1K0.87×
27North Dakota<1K0.86×
28Rhode Island~1K0.85×
29South Dakota<1K0.85×
30Kansas~3K0.83×
31Montana~1K0.82×
32Arkansas~3K0.81×
33Nebraska~2K0.81×
34Tennessee~7K0.79×
35Missouri~6K0.79×
36Wisconsin~5K0.79×
37Colorado~6K0.78×
38West Virginia~2K0.78×
39Maine~1K0.78×
40Iowa~3K0.77×
41Hawaii~2K0.77×
42Nevada~3K0.76×
43Idaho~2K0.76×
44Mississippi~3K0.73×
45New Mexico~2K0.73×
46South Carolina~5K0.72×
47Utah~3K0.72×
48Oklahoma~4K0.71×
49Alabama~4K0.67×
50Louisiana~4K0.67×
Fig. 06

Affinity by region

Affinity by region — Arijit Singh, United States
0.67×1.00×3.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Arijit Singh audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Arijit Singh audience
#·InterestCategoryAffinity×
01Ranbir KapoorMovies & TV90.63×
02Ranveer SinghMovies & TV65.62×
03Saif Ali KhanMovies & TV45.05×
04Islamic bankingBusiness & Career42.90×
05Shahid KapoorMovies & TV42.05×
06Viola DavisMovies & TV39.98×
07Shah Rukh KhanMovies & TV37.76×
08Alia BhattMovies & TV36.63×
09BaroquePolitics & Society36.32×
10MARIA.BFashion & Accessoires28.42×
11Priyanka ChopraMovies & TV26.61×
12NDTVMovies & TV24.94×
13Jet LiMovies & TV24.54×
14MalaysiaTravel & Leisure23.64×
15HindiPolitics & Society21.65×
16Sri LankaTravel & Leisure18.84×
17Jackie ChanMovies & TV14.09×
18HinduismPolitics & Society12.08×
19PakistanTravel & Leisure10.39×
20Afro-textured hairBeauty & Wellness10.20×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Arijit Singh audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Arijit Singh audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM3.20×
Pet OwnershipJOY2.13×
MindfulnessBALANCE2.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Arijit Singh audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.73×
Family OrientationCONSERVATISM0.84×
Convenience OrientationPREMIUM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Arijit Singh have in United States?

Arijit Singh has an estimated audience of 449,929 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Arijit Singh fans?

51.3% of Arijit Singh fans are female, 48.7% are male, with an average age of 29.9 years.

03

Which brands do Arijit Singh fans like most?

Arijit Singh fans show strongest brand affinity for Ranveer Singh (65.62×), Ranbir Kapoor (90.63×), and Viola Davis (39.98×) over the country average.

04

Where do Arijit Singh fans live in United States?

Arijit Singh fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Arijit Singh fans also like?

Beyond Arijit Singh itself, the audience over-indexes on Ranbir Kapoor (90.63×), Viola Davis (39.98×), Malaysia (23.64×), and Priyanka Chopra (26.61×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Playback audiences in United States

See Arijit Singh audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Arijit Singh. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →