Bebe Rexha Audience in United States

Bebe Rexha logo

Bebe Rexha has an estimated audience of 1,506,034 people in United States. 55.9% are female, 44.1% are male, average age 31.9. Top regions: California, Texas, New York. Top brand affinities: Motocross Action, Sabrina Carpenter, Anne‐Marie, The Ting Tings, Snocross.

The average Bebe Rexha fan in United States is 31.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Motocross Action, Sabrina Carpenter, Anne‐Marie, with strongest over-indexing on Motocross Action (70.3× the country average). Demographically, the Bebe Rexha audience skews more female with an average age of 31.9, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Bebe Rexha fans

Demographic split for Bebe Rexha audience in United States
MetricValue
Female55.9%
Male44.1%
Average age31.9
Estimated audience size1,506,034

Audience persona

The typical Bebe Rexha fan in United States is more female, around 31.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Motocross Action.

Top regions in United States

Top regions ranked by reach for Bebe Rexha in United States
RegionReachAffinity
California178,3781.08×
Texas125,9440.97×
New York99,4431.18×
Florida96,6910.95×
Pennsylvania55,7661.1×
Ohio52,3031.13×
Illinois51,6961.03×
Georgia45,8860.99×
North Carolina45,2991×
Michigan43,5491.11×
New Jersey41,3201.08×
Arizona39,8871.3×
Wisconsin37,6221.66×
Virginia36,5731×
Washington31,5401.04×
Tennessee30,4911.01×
Massachusetts29,3130.99×
Indiana27,6481×
Missouri25,1291.04×
Maryland24,7770.96×
Alabama24,2251.15×
Colorado22,8740.96×
Minnesota21,7431.01×
South Carolina20,9410.92×
Connecticut19,1441.27×
Kentucky19,1431.01×
Louisiana17,6490.91×
Oklahoma16,7231×
Oregon16,1150.93×
Nevada16,0031.1×
Utah12,0610.89×
Iowa11,4500.92×
Mississippi11,1940.9×
Kansas11,0640.93×
Arkansas11,0380.89×
New Mexico7,5781×
Nebraska7,1270.94×
West Virginia6,8010.97×
Idaho6,7830.9×
New Hampshire5,5510.94×
Hawaii5,0260.78×
Maine4,8030.89×
Rhode Island4,1060.86×
Washington, District of Columbia3,9390.87×
Montana3,9330.94×
Delaware3,5520.85×
Alaska3,4171.06×
South Dakota3,1400.9×
North Dakota3,0770.99×
Vermont2,0910.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bebe Rexha audience
BrandAffinityCategory
Motocross Action70.3×Sports
Sabrina Carpenter10.43×Music & Radio
Anne‐Marie58.57×Music & Radio
The Ting Tings124.61×Music & Radio
Snocross55.86×Sports
Noah Cyrus24.91×Music & Radio
Melanie Martinez (singer)21.94×Music & Radio
Rolex Monterey Motorsports Reunion87.37×Sports
Motorcycle Cruiser52.46×
Green Lantern11.75×Movies & TV
Billie Eilish6.49×Music & Radio
Bristol Motor Speedway22.87×Sports
Lights (musician)6.25×Music & Radio
Benson Boone6.48×Music & Radio
no country for old men11.69×Movies & TV
Texas Motor Speedway21.98×Sports
Fergie (singer)15.28×Movies & TV
Lorde11.17×Music & Radio
Astrid S63.38×Music & Radio
Jetsetter38.47×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bebe Rexha audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.47
ExtroversionTHRILL1.47
Early Adopter MentalityPOWER1.31
Social Media UsageJOY1.17
DIY MentalityTHRILL1.11
TraditionCONSERVATISM1.11

Worldwide distribution

Worldwide audience distribution share by country for Bebe Rexha
CountryShare
United States35.9%
United Kingdom5.3%
Germany4.6%

See Bebe Rexha audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Bebe Rexha have in United States?

Bebe Rexha has an estimated audience of 1,506,034 people in United States, concentrated in California and Texas.

What is the gender split and age of Bebe Rexha fans?

55.9% of Bebe Rexha fans are female, 44.1% are male, with an average age of 31.9 years.

Which brands do Bebe Rexha fans like most?

Bebe Rexha fans show strongest brand affinity for Motocross Action (70.3×), Sabrina Carpenter (10.43×), and Anne‐Marie (58.57×) over the country average.

Where do Bebe Rexha fans live in United States?

Bebe Rexha fans in United States are most concentrated in California (reach 178,378), Texas (reach 125,944), and New York (reach 99,443). These three regions account for the largest share of the active audience.

What other brands do Bebe Rexha fans also like?

Beyond Bebe Rexha itself, the audience over-indexes on Sabrina Carpenter (10.43×), Anne‐Marie (58.57×), The Ting Tings (124.61×), and Snocross (55.86×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bebe Rexha. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.