Snocross Audience in United States

Snocross has an estimated audience of 438,584 people in United States. 15.9% are female, 84.1% are male, average age 39.5. Top regions: Minnesota, Wisconsin, Michigan. Top brand affinities: Calvary Chapel, Alaska, Hollywood Vampires (band), Minnesota, Governors State University.
The average Snocross fan in United States is 39.5 years old, more male, and lives primarily in Minnesota. The audience is concentrated in Minnesota, Wisconsin, Michigan. Top brand affinities include Calvary Chapel, Alaska, Hollywood Vampires (band), with strongest over-indexing on Calvary Chapel (25.17× the country average). Demographically, the Snocross audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Snocross fans
| Metric | Value |
|---|---|
| Female | 15.9% |
| Male | 84.1% |
| Average age | 39.5 |
| Estimated audience size | 438,584 |
Audience persona
The typical Snocross fan in United States is more male, around 39.5 years old, with strong Patriotism tendencies and a notable affinity for Calvary Chapel.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Minnesota | 55,462 | 8.83× |
| Wisconsin | 23,484 | 3.56× |
| Michigan | 13,158 | 1.15× |
| New York | 11,874 | 0.48× |
| South Dakota | 9,627 | 9.5× |
| North Dakota | 7,159 | 7.95× |
| Illinois | 5,919 | 0.41× |
| Pennsylvania | 5,306 | 0.36× |
| California | 3,675 | 0.08× |
| Iowa | 3,329 | 0.92× |
| Texas | 2,883 | 0.08× |
| Florida | 2,822 | 0.1× |
| Connecticut | 2,774 | 0.63× |
| Ohio | 2,417 | 0.18× |
| Indiana | 1,876 | 0.23× |
| Maine | 1,825 | 1.16× |
| Colorado | 1,803 | 0.26× |
| New Hampshire | 1,746 | 1.01× |
| Vermont | 1,727 | 2.24× |
| North Carolina | 1,668 | 0.13× |
| Massachusetts | 1,587 | 0.18× |
| Washington | 1,549 | 0.18× |
| Nebraska | 1,496 | 0.68× |
| Utah | 1,386 | 0.35× |
| Mississippi | 1,283 | 0.36× |
| Missouri | 1,264 | 0.18× |
| Georgia | 1,204 | 0.09× |
| New Jersey | 1,162 | 0.1× |
| Arizona | 1,152 | 0.13× |
| Alaska | 1,145 | 1.22× |
| Idaho | 1,141 | 0.52× |
| Louisiana | 1,141 | 0.2× |
| Arkansas | 1,140 | 0.32× |
| Oklahoma | 1,115 | 0.23× |
| Virginia | 1,102 | 0.1× |
| Kentucky | 1,097 | 0.2× |
| Tennessee | 1,096 | 0.12× |
| Montana | 1,075 | 0.88× |
| Alabama | 1,062 | 0.17× |
| West Virginia | 1,059 | 0.52× |
| Hawaii | 1,038 | 0.55× |
| South Carolina | 1,005 | 0.15× |
| Wyoming | 1,000 | 1.54× |
| Kansas | 978 | 0.28× |
| New Mexico | 850 | 0.39× |
| Nevada | 847 | 0.2× |
| Rhode Island | 843 | 0.6× |
| Oregon | 837 | 0.17× |
| Maryland | 822 | 0.11× |
| Delaware | 755 | 0.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Calvary Chapel | 25.17× | Politics & Society |
| Alaska | 2.64× | Travel & Leisure |
| Hollywood Vampires (band) | 23.29× | Music & Radio |
| Minnesota | 2.06× | Travel & Leisure |
| Governors State University | 54.9× | Business & Career |
| Justice | 2.86× | Politics & Society |
| Combat sport | 1.52× | Sports |
| Nebraska Cornhuskers football | 3.35× | Sports |
| N1 road (South Africa) | 3.67× | Travel & Leisure |
| Bullion | 7.27× | Business & Career |
| Pillow | 1.74× | Home & Garden |
| Kerala | 5× | Travel & Leisure |
| Irrigation sprinkler | 7.17× | Home & Garden |
| WESH | 3.39× | Movies & TV |
| ABC 7 Chicago | 2.94× | Movies & TV |
| MK | 2.76× | Music & Radio |
| Portia de Rossi | 4.71× | Movies & TV |
| Racing | 1.6× | Cars & Mobility |
| Keith Stanfield | 3.73× | Movies & TV |
| Mothercare | 1.84× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.95 |
| Risk Appetite | THRILL | 1.72 |
| Need for Security | CONSERVATISM | 1.69 |
| Family Orientation | CONSERVATISM | 1.67 |
| DIY Mentality | THRILL | 1.41 |
| Sports Activity | POWER | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.3% |
| Canada | 12.7% |
| Sweden | 6.8% |
See Snocross audiences in other countries
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Frequently asked questions
How many fans does Snocross have in United States?
Snocross has an estimated audience of 438,584 people in United States, concentrated in Minnesota and Wisconsin.
What is the gender split and age of Snocross fans?
15.9% of Snocross fans are female, 84.1% are male, with an average age of 39.5 years.
Which brands do Snocross fans like most?
Snocross fans show strongest brand affinity for Calvary Chapel (25.17×), Alaska (2.64×), and Hollywood Vampires (band) (23.29×) over the country average.
Where do Snocross fans live in United States?
Snocross fans in United States are most concentrated in Minnesota (reach 55,462), Wisconsin (reach 23,484), and Michigan (reach 13,158). These three regions account for the largest share of the active audience.
What other brands do Snocross fans also like?
Beyond Snocross itself, the audience over-indexes on Alaska (2.64×), Hollywood Vampires (band) (23.29×), Minnesota (2.06×), and Governors State University (54.9×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Snocross. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.