Rascasse Audience Intelligence

Motorcycle Cruiser Audience in United States

A data profile of the people who buy, follow and care about Motorcycle Cruiser in United States — modelled from more than twelve digital signal sources. Motorcycle Cruiser has an estimated audience of 264,673 people in United States.

#13986among Topic in United States

The average Motorcycle Cruiser fan in United States is 43.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Bebe Rexha, Touring motorcycle, Motorcycle helmet, with strongest over-indexing on Bebe Rexha (52.46× the country average).

Demographically, the Motorcycle Cruiser audience skews more male with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Motorcycle Cruiser fan in United States is more male, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Bebe Rexha.

Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Motorcycle Cruiser profile in United States.

Audience size
265K
in United States
Gender
6.3%♀
93.7% male
Age
43.5
average years
Country rank
#51435
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Motorcycle Cruiser fans

6.3% are female, 93.7% are male, average age 43.5.

Fig. 02

Gender split

6.3%
Female
93.7%
Male
Demographic split for Motorcycle Cruiser audience in United States
MetricValue
Female6.3%
Male93.7%
Average age43.5
Estimated audience size264,673
Fig. 03

Age distribution

Ø 43.5
average years
Age distribution of the Motorcycle Cruiser audience in United States
Age bracketShare%
16-1917%
20-2911%
30-3915%
40-4924%
50+33%
Fig. 04

Worldwide distribution

41.4%

of the worldwide Motorcycle Cruiser audience comes from United States.

Worldwide audience distribution share by country for Motorcycle Cruiser
CountryShare
United States41.4%
Japan14.9%
Germany6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Motorcycle Cruiser audience in United States is strongest.

Fig. 05

Top regions by affinity

Motorcycle Cruiser fans by region: top regions in United States
#RegionReachAffinity×
01Texas~30K1.21×
02Alaska<1K1.19×
03California~30K1.17×
04Oklahoma~3K1.13×
05Vermont<1K1.11×
06Arizona~6K1.10×
07South Dakota<1K1.09×
08North Dakota<1K1.09×
09Utah~3K1.08×
10Florida~20K1.07×
11Arkansas~2K1.07×
12Georgia~8K1.04×
13Hawaii~1K1.04×
14New Mexico~1K1.03×
15Montana<1K1.03×
16Nevada~3K1.02×
17Delaware<1K1.01×
18Alabama~4K1.00×
19Rhode Island<1K1.00×
20Idaho~1K0.99×
21West Virginia~1K0.99×
22New Hampshire~1K0.98×
23Oregon~3K0.97×
24Mississippi~2K0.97×
25Maine<1K0.97×
26Virginia~6K0.96×
27Tennessee~5K0.96×
28Illinois~8K0.95×
29Colorado~4K0.95×
30Louisiana~3K0.95×
31Kansas~2K0.95×
32Nebraska~1K0.95×
33Washington, District of Columbia<1K0.95×
34Maryland~4K0.94×
35Kentucky~3K0.94×
36South Carolina~4K0.93×
37New Jersey~6K0.92×
38Washington~5K0.92×
39Missouri~4K0.92×
40New York~10K0.91×
41Iowa~2K0.91×
42Indiana~4K0.90×
43Connecticut~2K0.88×
44North Carolina~7K0.87×
45Minnesota~3K0.87×
46Pennsylvania~8K0.86×
47Ohio~7K0.86×
48Wisconsin~3K0.86×
49Michigan~6K0.84×
50Massachusetts~4K0.81×
Fig. 06

Affinity by region

Affinity by region — Motorcycle Cruiser, United States
0.81×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Motorcycle Cruiser audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Motorcycle Cruiser audience
#·InterestCategoryAffinity×
01Run-flat tireCars & Mobility115.27×
02Bebe RexhaMusic & Radio52.46×
03Orange County ChoppersCars & Mobility49.86×
04Daytona Bike WeekCars & Mobility38.75×
05Laconia Motorcycle WeekCars & Mobility38.75×
06Cruiser (motorcycle)Cars & Mobility19.29×
07Touring motorcycleCars & Mobility19.24×
08Motorcycle helmetCars & Mobility15.25×
09Custom motorcycleCars & Mobility11.66×
10Camila CabelloMusic & Radio11.58×
11White ChicksMovies & TV11.54×
12Motorcycle accessoriesCars & Mobility10.95×
13Einstein Bros. BagelsFood & Beverages10.16×
14Canvas printHome & Garden8.82×
15Chopper (motorcycle)Cars & Mobility8.77×
16MotorboatCars & Mobility6.20×
17Lawn mowerHome & Garden4.73×
18Extreme sportSports3.97×
19Discount TireShopping3.74×
20Donald TrumpPolitics & Society1.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Motorcycle Cruiser audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Motorcycle Cruiser audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.14×
Risk AppetiteTHRILL2.24×
Convenience OrientationPREMIUM1.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Motorcycle Cruiser audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.60×
Healthy LifestyleBALANCE0.69×
ExtroversionTHRILL0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Motorcycle Cruiser have in United States?

Motorcycle Cruiser has an estimated audience of 264,673 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Motorcycle Cruiser fans?

6.3% of Motorcycle Cruiser fans are female, 93.7% are male, with an average age of 43.5 years.

03

Which brands do Motorcycle Cruiser fans like most?

Motorcycle Cruiser fans show strongest brand affinity for Bebe Rexha (52.46×), Touring motorcycle (19.24×), and Motorcycle helmet (15.25×) over the country average.

04

Where do Motorcycle Cruiser fans live in United States?

Motorcycle Cruiser fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Motorcycle Cruiser fans also like?

Beyond Motorcycle Cruiser itself, the audience over-indexes on Touring motorcycle (19.24×), Motorcycle helmet (15.25×), Cruiser (motorcycle) (19.29×), and Custom motorcycle (11.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See Motorcycle Cruiser audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Motorcycle Cruiser. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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