Rascasse Audience Intelligence

Canvas print Audience in United States

A data profile of the people who buy, follow and care about Canvas print in United States — modelled from more than twelve digital signal sources. Canvas print has an estimated audience of 4,356,781 people in United States.

#4105among Topic in United States#500in Home & Garden

The average Canvas print fan in United States is 44.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Printmaking, Photo-book, Arts and Crafts movement, with strongest over-indexing on Printmaking (6.97× the country average).

Demographically, the Canvas print audience skews more female with an average age of 44.6, and over-indexes on personality traits such as Extroversion, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Canvas print fan in United States is more female, around 44.6 years old, with strong Extroversion tendencies and a notable affinity for Printmaking.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Canvas print profile in United States.

Audience size
4.4M
in United States
Gender
61.1%♀
38.9% male
Age
44.6
average years
Country rank
#7482
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Canvas print fans

61.1% are female, 38.9% are male, average age 44.6.

Fig. 02

Gender split

61.1%
Female
38.9%
Male
Demographic split for Canvas print audience in United States
MetricValue
Female61.1%
Male38.9%
Average age44.6
Estimated audience size4,356,781
Fig. 03

Age distribution

Ø 44.6
average years
Age distribution of the Canvas print audience in United States
Age bracketShare%
16-1911%
20-2913%
30-3918%
40-4924%
50+33%
Fig. 04

Worldwide distribution

35.8%

of the worldwide Canvas print audience comes from United States.

Worldwide audience distribution share by country for Canvas print
CountryShare
United States35.8%
United Kingdom9.5%
Germany4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Canvas print audience in United States is strongest.

Fig. 05

Top regions by affinity

Canvas print fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota~10K1.54×
02South Dakota~10K1.41×
03Alabama~80K1.30×
04Arkansas~50K1.25×
05Idaho~30K1.24×
06West Virginia~20K1.22×
07Montana~10K1.22×
08Mississippi~40K1.21×
09Iowa~40K1.21×
10Louisiana~70K1.20×
11Kentucky~70K1.20×
12Wyoming~8K1.19×
13South Carolina~80K1.17×
14Oklahoma~60K1.16×
15Maine~20K1.15×
16Tennessee~100K1.13×
17Missouri~80K1.12×
18Georgia~100K1.09×
19Indiana~90K1.07×
20Utah~40K1.07×
21Kansas~40K1.07×
22Nebraska~20K1.06×
23North Carolina~100K1.03×
24Ohio~100K1.01×
25Michigan~100K0.99×
26Wisconsin~60K0.98×
27Minnesota~60K0.97×
28Pennsylvania~100K0.95×
29New Hampshire~20K0.95×
30Virginia~100K0.92×
31Delaware~10K0.88×
32Texas~300K0.87×
33Florida~300K0.87×
34Washington~80K0.86×
35Maryland~60K0.86×
36Colorado~60K0.86×
37Oregon~40K0.83×
38Rhode Island~10K0.83×
39Connecticut~40K0.82×
40Alaska~8K0.82×
41New Jersey~90K0.81×
42Illinois~100K0.80×
43Massachusetts~70K0.80×
44New Mexico~20K0.79×
45Arizona~70K0.78×
46Hawaii~10K0.77×
47California~400K0.75×
48Nevada~30K0.75×
49New York~200K0.72×
50Washington, District of Columbia~9K0.65×
Fig. 06

Affinity by region

Affinity by region — Canvas print, United States
0.65×1.00×1.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Canvas print audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Canvas print audience
#·InterestCategoryAffinity×
01Easy Canvas PrintsShopping29.78×
02The MinimalistsPolitics & Society20.65×
03Wall decalHome & Garden15.73×
04Photo-bookKids & Family11.54×
05Laser engravingHome & Garden10.90×
06Toni ColletteMovies & TV9.51×
07Arts and Crafts movementArts & Culture8.91×
08CalligraphyArts & Culture8.89×
09Nebraska BasketballSports8.88×
10Screen printingArts & Culture7.53×
11PrintmakingArts & Culture6.97×
12PosterArts & Culture6.16×
13Art DecoArts & Culture5.78×
14Creative IdeasHome & Garden5.22×
15EngravingHome & Garden4.47×
16ScrapbookingKids & Family4.29×
17Watercolor paintingArts & Culture3.91×
18CanvasFashion & Accessoires3.81×
19Hobby LobbyHome & Garden2.17×
20PaintingArts & Culture1.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Canvas print audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Canvas print audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.88×
Design AffinityPREMIUM1.63×
CreativityOPEN1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Canvas print audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.76×
Need for SecurityCONSERVATISM0.80×
Career OrientationPOWER0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Canvas print have in United States?

Canvas print has an estimated audience of 4,356,781 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Canvas print fans?

61.1% of Canvas print fans are female, 38.9% are male, with an average age of 44.6 years.

03

Which brands do Canvas print fans like most?

Canvas print fans show strongest brand affinity for Printmaking (6.97×), Photo-book (11.54×), and Arts and Crafts movement (8.91×) over the country average.

04

Where do Canvas print fans live in United States?

Canvas print fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Canvas print fans also like?

Beyond Canvas print itself, the audience over-indexes on Photo-book (11.54×), Arts and Crafts movement (8.91×), Engraving (4.47×), and Easy Canvas Prints (29.78×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Canvas print audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Canvas print. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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