Rascasse Audience Intelligence

Screen printing Audience in United States

A data profile of the people who buy, follow and care about Screen printing in United States — modelled from more than twelve digital signal sources. Screen printing has an estimated audience of 6,908,288 people in United States.

The average Screen printing fan in United States is 37.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Carhartt, Superman, Planet Fitness, with strongest over-indexing on Carhartt (6.13× the country average).

Demographically, the Screen printing audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Early Adopter Mentality, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Screen printing fan in United States is more female, around 37.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Carhartt.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Screen printing profile in United States.

Audience size
6.9M
in United States
Gender
58.9%
41.1% male
Age
37.3
average years
Country rank
#5080
Topic in United States
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Screen printing fans

58.9% are female, 41.1% are male, average age 37.3.

Fig. 02

Gender split

58.9%
Female
41.1%
Male
Demographic split for Screen printing audience in United States
MetricValue
Female58.9%
Male41.1%
Average age37.3
Estimated audience size6,908,288
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Screen printing audience in United States
Age bracketShare%
16-1923%
20-2922%
30-3920%
40-4919%
50+16%
Fig. 04

Worldwide distribution

30.1%

of the worldwide Screen printing audience comes from United States.

Worldwide audience distribution share by country for Screen printing
CountryShare
United States30.1%
Japan7.7%
Brazil4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Screen printing audience in United States is strongest.

Fig. 05

Top regions by affinity

Screen printing fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~100K1.49×
02California~1M1.39×
03Washington~200K1.38×
04Utah~80K1.32×
05Arkansas~70K1.17×
06Idaho~40K1.15×
07North Carolina~200K1.14×
08Rhode Island~30K1.14×
09New Mexico~40K1.13×
10Texas~600K1.08×
11Georgia~200K1.06×
12Arizona~100K1.06×
13Louisiana~90K1.06×
14Oklahoma~80K1.06×
15Montana~20K1.05×
16Michigan~200K1.04×
17Alabama~100K1.04×
18Kansas~60K1.04×
19Vermont~10K1.03×
20Nebraska~40K1.02×
21Kentucky~90K1.01×
22Mississippi~60K1.01×
23Maine~20K1.00×
24Colorado~100K0.99×
25Illinois~200K0.98×
26Missouri~100K0.98×
27Wisconsin~100K0.98×
28Iowa~60K0.98×
29Minnesota~100K0.97×
30New York~400K0.95×
31Nevada~60K0.95×
32Tennessee~100K0.94×
33Massachusetts~100K0.94×
34South Dakota~20K0.94×
35Pennsylvania~200K0.93×
36South Carolina~100K0.93×
37New Hampshire~30K0.92×
38Indiana~100K0.90×
39Hawaii~30K0.90×
40Delaware~20K0.90×
41Ohio~200K0.88×
42North Dakota~10K0.88×
43New Jersey~200K0.87×
44Florida~400K0.86×
45Connecticut~60K0.86×
46Alaska~10K0.86×
47Virginia~100K0.82×
48Washington, District of Columbia~20K0.81×
49West Virginia~30K0.80×
50Maryland~90K0.78×
Fig. 06

Affinity by region

Affinity by region — Screen printing, United States
0.78×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Screen printing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Screen printing audience
#·InterestCategoryAffinity×
01Print on demandHome & Garden7.96×
02Canvas printHome & Garden7.53×
03CarharttFashion & Accessoires6.13×
04ChandelierHome & Garden6.02×
05PumaFashion & Accessoires3.61×
06BalenciagaFashion & Accessoires3.25×
07Diaper bagKids & Family3.08×
08StreetwearFashion & Accessoires2.67×
09Vintage clothingFashion & Accessoires2.52×
10Natural skin careBeauty & Wellness2.52×
11InnovationBusiness & Career2.19×
12Planet FitnessSports2.14×
13Louis VuittonFashion & Accessoires2.12×
14NikeFashion & Accessoires2.06×
15AdidasFashion & Accessoires2.02×
16Contemporary artArts & Culture1.96×
17MetaphysicsBusiness & Career1.82×
18Do it yourself (DIY)Home & Garden1.72×
19Hobby LobbyHome & Garden1.69×
20SupermanMovies & TV1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Screen printing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Screen printing audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.92×
Design AffinityPREMIUM1.59×
PatriotismCONSERVATISM1.50×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Screen printing audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.78×
TraditionCONSERVATISM0.81×
Family OrientationCONSERVATISM0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Screen printing have in United States?

Screen printing has an estimated audience of 6,908,288 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Screen printing fans?

58.9% of Screen printing fans are female, 41.1% are male, with an average age of 37.3 years.

03

Which brands do Screen printing fans like most?

Screen printing fans show strongest brand affinity for Carhartt (6.13×), Superman (1.57×), and Planet Fitness (2.14×) over the country average.

04

Where do Screen printing fans live in United States?

Screen printing fans in United States are most concentrated in California (reach ~1M), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Screen printing fans also like?

Beyond Screen printing itself, the audience over-indexes on Superman (1.57×), Planet Fitness (2.14×), Streetwear (2.67×), and Do it yourself (DIY) (1.72×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Screen printing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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