Chandelier Audience in United States

Chandelier logo

Chandelier has an estimated audience of 3,267,654 people in United States. 72.1% are female, 27.9% are male, average age 45.4. Top regions: California, Texas, Florida. Top brand affinities: Abuja, Duvet, Religion, Christmas, Customer.

The average Chandelier fan in United States is 45.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Abuja, Duvet, Religion, with strongest over-indexing on Abuja (11.41× the country average). Demographically, the Chandelier audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Chandelier fans

Demographic split for Chandelier audience in United States
MetricValue
Female72.1%
Male27.9%
Average age45.4
Estimated audience size3,267,654

Audience persona

The typical Chandelier fan in United States is more female, around 45.4 years old, with strong Quality Awareness tendencies and a notable affinity for Abuja.

Top regions in United States

Top regions ranked by reach for Chandelier in United States
RegionReachAffinity
California439,2421.22×
Texas374,4381.33×
Florida303,2171.37×
New York225,2651.23×
Georgia133,0531.32×
Illinois123,8191.14×
Pennsylvania119,9961.09×
North Carolina115,9601.18×
New Jersey111,6811.34×
Ohio100,796
Michigan97,8771.15×
Virginia97,1521.22×
Washington75,9771.16×
Tennessee73,4031.12×
Arizona69,3221.04×
Maryland66,9151.19×
Massachusetts66,2591.03×
Colorado56,0581.09×
Indiana54,4150.91×
South Carolina54,1091.1×
Missouri50,6260.96×
Alabama49,9461.09×
Louisiana44,6101.06×
Minnesota43,4850.93×
Oregon40,4881.08×
Wisconsin38,6120.79×
Kentucky38,4990.94×
Connecticut36,3241.11×
Nevada35,6101.13×
Oklahoma33,5370.92×
Utah30,7761.05×
Mississippi26,946
Arkansas25,2510.94×
Kansas22,2590.86×
Iowa20,9520.78×
Idaho16,2700.99×
New Mexico14,4730.88×
Nebraska13,2900.81×
West Virginia11,9720.79×
New Hampshire10,9000.85×
Hawaii10,1950.73×
Delaware9,8531.09×
Maine9,4890.81×
Rhode Island9,4340.91×
Washington, District of Columbia8,9170.91×
Montana7,7090.85×
Alaska5,3570.77×
South Dakota4,6520.62×
North Dakota4,4270.66×
Vermont4,3370.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chandelier audience
BrandAffinityCategory
Abuja11.41×Travel & Leisure
Duvet18×Home & Garden
Religion2.67×Business & Career
Christmas2.85×Kids & Family
Customer2.79×Business & Career
Meditation3.18×Health
Weight loss (Fitness And wellness)3.02×Health
Beauty1.75×Beauty & Wellness
Imdb6.08×Movies & TV
Couch4.29×Home & Garden
Industry2.6×Business & Career
Heart (novel)2.69×Literature
Pregnancy3.19×Kids & Family
Week2.82×Business & Career
Carbohydrate2.84×Health
Contemporary Ceramics32.87×Arts & Culture
Order (business)3.26×Business & Career
Sustainability3.03×Politics & Society
Sunday2.71×Home & Garden
Plate (dishware)14.68×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chandelier audience
TraitClusterScore
Quality AwarenessPREMIUM2.25
Design AffinityPREMIUM2.1
IndulgenceJOY1.66
Luxury OrientationPREMIUM1.48
DIY MentalityTHRILL1.45
Family OrientationCONSERVATISM1.31

Worldwide distribution

Worldwide audience distribution share by country for Chandelier
CountryShare
United States18.5%
Japan5.9%
Italy5.5%

See Chandelier audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Chandelier have in United States?

Chandelier has an estimated audience of 3,267,654 people in United States, concentrated in California and Texas.

What is the gender split and age of Chandelier fans?

72.1% of Chandelier fans are female, 27.9% are male, with an average age of 45.4 years.

Which brands do Chandelier fans like most?

Chandelier fans show strongest brand affinity for Abuja (11.41×), Duvet (18×), and Religion (2.67×) over the country average.

Where do Chandelier fans live in United States?

Chandelier fans in United States are most concentrated in California (reach 439,242), Texas (reach 374,438), and Florida (reach 303,217). These three regions account for the largest share of the active audience.

What other brands do Chandelier fans also like?

Beyond Chandelier itself, the audience over-indexes on Duvet (18×), Religion (2.67×), Christmas (2.85×), and Customer (2.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chandelier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.