Bender Audience in United States

Bender logo

Bender has an estimated audience of 557,249 people in United States. 54.2% are female, 45.8% are male, average age 39.5. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Israel, Japanese domestic market, Home staging, Grinch.

The average Bender fan in United States is 39.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Israel, Japanese domestic market, with strongest over-indexing on Elsword (22.25× the country average). Demographically, the Bender audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: POI · Subtype: Concert venue

Demographics of Bender fans

Demographic split for Bender audience in United States
MetricValue
Female54.2%
Male45.8%
Average age39.5
Estimated audience size557,249

Audience persona

The typical Bender fan in United States is balanced, around 39.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Bender in United States
RegionReachAffinity
California63,4211.03×
Texas52,8771.1×
Florida31,4080.83×
Ohio23,8911.39×
New York22,7750.73×
Connecticut18,7423.35×
Illinois16,2040.87×
North Carolina15,9590.95×
Pennsylvania15,1600.81×
Arizona12,2291.07×
Georgia11,8350.69×
Minnesota11,8271.48×
Colorado11,2371.28×
Michigan11,0910.76×
Maryland10,4651.09×
Virginia9,9760.73×
Washington9,9670.89×
Wisconsin9,5611.14×
New Jersey9,4540.67×
Indiana9,2360.91×
Massachusetts8,1240.74×
Alabama8,0931.04×
Tennessee7,7240.69×
Missouri7,3790.82×
Iowa6,5461.43×
Oregon6,3881×
New Hampshire6,2522.85×
Kentucky6,0910.87×
Oklahoma4,8950.79×
Kansas4,8171.1×
South Carolina4,7190.56×
Louisiana4,6360.65×
Nevada4,5720.85×
New Mexico4,5051.61×
Utah4,1350.83×
West Virginia3,2481.25×
Arkansas3,0130.66×
Mississippi2,4710.54×
Nebraska2,2000.79×
Idaho2,1780.78×
South Dakota1,8631.45×
Hawaii1,7550.73×
Vermont1,3871.42×
Maine1,3630.68×
Montana1,3530.88×
Washington, District of Columbia1,2390.74×
Alaska1,0680.9×
Rhode Island1,0300.58×
Delaware9330.61×
North Dakota7920.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bender audience
BrandAffinityCategory
Elsword22.25×Games
Israel2.6×Travel & Leisure
Japanese domestic market2.47×Politics & Society
Home staging2.21×Home & Garden
Grinch1.63×Movies & TV
Cam Ward1.52×Sports
Governor of Michigan2.91×Politics & Society
Stamp collecting1.82×Home & Garden
UK garage2.07×Music & Radio
Goop1.99×Internet & Social Media
Jeep Wagoneer2.12×Cars & Mobility
Vocal harmony1.63×Music & Radio
Hocus Pocus1.64×Movies & TV
Hipster3.14×Politics & Society
Wok2.04×Food & Beverages
Jeep Grand Cherokee (WJ)1.81×Cars & Mobility
Hayward, California3.07×Travel & Leisure
Kento Yamazaki3.01×Movies & TV
Nuts (film)1.56×Movies & TV
El Paso County, Colorado3.01×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bender audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.24
ExtroversionTHRILL1.23
Social Media UsageJOY1.15
IndulgenceJOY1.03
Family OrientationCONSERVATISM1.01
Luxury OrientationPREMIUM1.01

Worldwide distribution

Worldwide audience distribution share by country for Bender
CountryShare
United States31.3%
Netherlands16.9%
Germany6.7%

See Bender audiences in other countries

More Concert venue audiences in United States

Frequently asked questions

How many fans does Bender have in United States?

Bender has an estimated audience of 557,249 people in United States, concentrated in California and Texas.

What is the gender split and age of Bender fans?

54.2% of Bender fans are female, 45.8% are male, with an average age of 39.5 years.

Which brands do Bender fans like most?

Bender fans show strongest brand affinity for Elsword (22.25×), Israel (2.6×), and Japanese domestic market (2.47×) over the country average.

Where do Bender fans live in United States?

Bender fans in United States are most concentrated in California (reach 63,421), Texas (reach 52,877), and Florida (reach 31,408). These three regions account for the largest share of the active audience.

What other brands do Bender fans also like?

Beyond Bender itself, the audience over-indexes on Israel (2.6×), Japanese domestic market (2.47×), Home staging (2.21×), and Grinch (1.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bender. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.