Rascasse Audience Intelligence

Born on the Fourth of July (film) Audience in United States

A data profile of the people who buy, follow and care about Born on the Fourth of July (film) in United States — modelled from more than twelve digital signal sources. Born on the Fourth of July (film) has an estimated audience of 310,211 people in United States.

The average Born on the Fourth of July (film) fan in United States is 35.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pizza Planet, Oblivion (2013 film), Inglourious Basterds, with strongest over-indexing on Pizza Planet (370.37× the country average).

Demographically, the Born on the Fourth of July (film) audience skews more male with an average age of 35.6, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Born on the Fourth of July (film) fan in United States is more male, around 35.6 years old, with strong Patriotism tendencies and a notable affinity for Pizza Planet.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Born on the Fourth of July (film) profile in United States.

Audience size
310K
in United States
Gender
42.5%
57.5% male
Age
35.6
average years
Country rank
#47509
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Born on the Fourth of July (film) viewers

42.5% are female, 57.5% are male, average age 35.6.

Fig. 02

Gender split

42.5%
Female
57.5%
Male
Demographic split for Born on the Fourth of July (film) audience in United States
MetricValue
Female42.5%
Male57.5%
Average age35.6
Estimated audience size310,211
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Born on the Fourth of July (film) audience in United States
Age bracketShare%
16-1935%
20-2918%
30-3914%
40-4912%
50+21%
Fig. 04

Worldwide distribution

54.7%

of the worldwide Born on the Fourth of July (film) audience comes from United States.

Worldwide audience distribution share by country for Born on the Fourth of July (film)
CountryShare
United States54.7%
Germany9.2%
United Kingdom7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Born on the Fourth of July (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Born on the Fourth of July (film) fans by region: top regions in United States
#RegionReachAffinity×
01Montana~1K1.19×
02Maine~1K1.17×
03Oregon~4K1.16×
04Massachusetts~7K1.13×
05Connecticut~4K1.13×
06New Hampshire~1K1.13×
07California~40K1.09×
08Colorado~6K1.09×
09Vermont<1K1.09×
10Washington~7K1.08×
11Rhode Island~1K1.08×
12Idaho~2K1.06×
13Wisconsin~5K1.05×
14Nebraska~2K1.05×
15Alaska<1K1.05×
16Pennsylvania~10K1.04×
17Illinois~10K1.04×
18Minnesota~5K1.04×
19Washington, District of Columbia~1K1.04×
20Iowa~3K1.03×
21South Dakota<1K1.03×
22New York~20K1.02×
23New Jersey~8K1.02×
24Missouri~5K1.02×
25Kentucky~4K1.02×
26Oklahoma~4K1.02×
27North Dakota<1K1.02×
28Utah~3K1.01×
29Kansas~3K1.01×
30New Mexico~2K1.01×
31Ohio~10K1.00×
32Tennessee~6K0.99×
33Arizona~7K0.98×
34Indiana~6K0.96×
35Arkansas~3K0.96×
36Michigan~8K0.95×
37West Virginia~1K0.95×
38Virginia~8K0.94×
39Hawaii~1K0.92×
40Texas~30K0.91×
41South Carolina~4K0.90×
42Nevada~3K0.90×
43North Carolina~9K0.89×
44Delaware<1K0.89×
45Maryland~5K0.88×
46Florida~20K0.87×
47Louisiana~3K0.82×
48Alabama~4K0.81×
49Mississippi~2K0.80×
50Georgia~8K0.79×
Fig. 06

Affinity by region

Affinity by region — Born on the Fourth of July (film), United States
0.79×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Born on the Fourth of July (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Born on the Fourth of July (film) audience
#·InterestCategoryAffinity×
01Pizza PlanetFood & Beverages370.37×
02Oblivion (2013 film)Movies & TV119.88×
03Schindler's ListMovies & TV71.40×
04Inglourious BasterdsMovies & TV67.55×
05James HuntSports58.83×
06Happy MealFood & Beverages48.43×
07Full Metal JacketMovies & TV45.44×
08Night at the MuseumMovies & TV20.00×
09Requiem for a DreamMovies & TV20.00×
10Armageddon (1998 film)Movies & TV20.00×
11Beverly Hills CopMovies & TV20.00×
12A Beautiful Mind (film)Movies & TV20.00×
13Gangs of New YorkMovies & TV20.00×
14EraserheadMovies & TV20.00×
15BiomassHome & Garden20.00×
16Zero Dark ThirtyMovies & TV16.83×
17Dead Poets SocietyMovies & TV14.53×
18Straight TalkTechnology & Electronics14.02×
19Bob EvansFood & Beverages11.50×
20Tom CruiseMovies & TV8.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Born on the Fourth of July (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Born on the Fourth of July (film) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.20×
Quality AwarenessPREMIUM1.87×
Convenience OrientationPREMIUM1.56×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Born on the Fourth of July (film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.80×
Healthy LifestyleBALANCE0.83×
Pet OwnershipJOY0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Born on the Fourth of July (film) have in United States?

Born on the Fourth of July (film) has an estimated audience of 310,211 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Born on the Fourth of July (film) viewers?

42.5% of Born on the Fourth of July (film) fans are female, 57.5% are male, with an average age of 35.6 years.

03

Which brands do Born on the Fourth of July (film) fans like most?

Born on the Fourth of July (film) fans show strongest brand affinity for Pizza Planet (370.37×), Oblivion (2013 film) (119.88×), and Inglourious Basterds (67.55×) over the country average.

04

Where do Born on the Fourth of July (film) fans live in United States?

Born on the Fourth of July (film) fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Born on the Fourth of July (film) fans also like?

Beyond Born on the Fourth of July (film) itself, the audience over-indexes on Oblivion (2013 film) (119.88×), Inglourious Basterds (67.55×), Schindler's List (71.4×), and Full Metal Jacket (45.44×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Born on the Fourth of July (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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