Budapest Audience in United States
Budapest has an estimated audience of 345,860 people in United States. 52.9% are female, 47.1% are male, average age 37.1. Top regions: California, Texas, Florida. Top brand affinities: Home construction, Justice, Nasal cavity, Consequence (rapper), Austin360.
The average Budapest fan in United States is 37.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Home construction, Justice, Nasal cavity, with strongest over-indexing on Home construction (1.93× the country average). Demographically, the Budapest audience skews balanced with an average age of 37.1, and over-indexes on personality traits such as Sports Activity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Budapest fans
| Metric | Value |
|---|---|
| Female | 52.9% |
| Male | 47.1% |
| Average age | 37.1 |
| Estimated audience size | 345,860 |
Audience persona
The typical Budapest fan in United States is balanced, around 37.1 years old, with strong Sports Activity tendencies and a notable affinity for Home construction.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 50,294 | 1.32× |
| Texas | 30,537 | 1.03× |
| Florida | 29,266 | 1.25× |
| New York | 28,005 | 1.45× |
| Illinois | 13,301 | 1.15× |
| Pennsylvania | 11,592 | 1× |
| New Jersey | 11,385 | 1.29× |
| Georgia | 11,193 | 1.05× |
| North Carolina | 10,870 | 1.04× |
| Massachusetts | 10,185 | 1.49× |
| Virginia | 10,114 | 1.2× |
| Ohio | 9,132 | 0.86× |
| Washington | 8,865 | 1.28× |
| Michigan | 8,762 | 0.97× |
| Arizona | 7,959 | 1.13× |
| Colorado | 6,674 | 1.22× |
| Maryland | 6,381 | 1.07× |
| Tennessee | 6,042 | 0.87× |
| Indiana | 5,399 | 0.85× |
| Wisconsin | 5,104 | 0.98× |
| Minnesota | 5,063 | 1.02× |
| Missouri | 4,634 | 0.83× |
| South Carolina | 4,579 | 0.88× |
| Oregon | 4,377 | 1.1× |
| Connecticut | 4,075 | 1.17× |
| Alabama | 3,849 | 0.8× |
| Louisiana | 3,511 | 0.79× |
| Kentucky | 3,301 | 0.76× |
| Utah | 3,242 | 1.05× |
| Nevada | 2,985 | 0.89× |
| Oklahoma | 2,714 | 0.71× |
| Iowa | 2,223 | 0.78× |
| Kansas | 2,128 | 0.78× |
| Arkansas | 2,068 | 0.73× |
| Washington, District of Columbia | 2,050 | 1.97× |
| Hawaii | 1,874 | 1.26× |
| Mississippi | 1,794 | 0.63× |
| Idaho | 1,628 | 0.94× |
| New Hampshire | 1,539 | 1.13× |
| Nebraska | 1,422 | 0.82× |
| New Mexico | 1,370 | 0.79× |
| Maine | 1,302 | 1.05× |
| Rhode Island | 1,173 | 1.07× |
| West Virginia | 912 | 0.57× |
| Montana | 902 | 0.94× |
| Delaware | 849 | 0.89× |
| Alaska | 810 | 1.09× |
| Vermont | 619 | 1.02× |
| South Dakota | 564 | 0.71× |
| North Dakota | 456 | 0.64× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 1.93× | Home & Garden |
| Justice | 1.58× | Politics & Society |
| Nasal cavity | 3.64× | Health |
| Consequence (rapper) | 2.58× | Music & Radio |
| Austin360 | 5.27× | Sports |
| Mother Goose | 6.57× | Literature |
| JTV (Indonesia) | 1.73× | |
| Dental hygienist | 2.07× | Health |
| Mackenzie Foy | 2.32× | Fashion & Accessoires |
| Tierra caliente | 2.27× | Travel & Leisure |
| Cadena SER | 4.53× | Music & Radio |
| Sub Zero (Official) | 2.77× | Literature |
| Cadmium | 4.15× | Business & Career |
| Penn & Teller | 2.16× | Movies & TV |
| Graham Greene | 1.58× | Literature |
| New York Harbor | 3.37× | Travel & Leisure |
| Graham Greene (actor) | 1.54× | |
| Bruklinas | 4.17× | Travel & Leisure |
| Tequila Cazadores | 3.95× | Food & Beverages |
| Perris, California | 4.66× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 4.16 |
| Luxury Orientation | PREMIUM | 3.07 |
| Travelling | THRILL | 2.66 |
| Mindfulness | BALANCE | 1.98 |
| Quality Awareness | PREMIUM | 1.84 |
| Sustainability | BALANCE | 1.8 |
Worldwide distribution
| Country | Share |
|---|---|
| Hungary | 53.7% |
| Romania | 5.0% |
| United States | 4.0% |
See Budapest audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
Frequently asked questions
How many fans does Budapest have in United States?
Budapest has an estimated audience of 345,860 people in United States, concentrated in California and Texas.
What is the gender split and age of Budapest fans?
52.9% of Budapest fans are female, 47.1% are male, with an average age of 37.1 years.
Which brands do Budapest fans like most?
Budapest fans show strongest brand affinity for Home construction (1.93×), Justice (1.58×), and Nasal cavity (3.64×) over the country average.
Where do Budapest fans live in United States?
Budapest fans in United States are most concentrated in California (reach 50,294), Texas (reach 30,537), and Florida (reach 29,266). These three regions account for the largest share of the active audience.
What other brands do Budapest fans also like?
Beyond Budapest itself, the audience over-indexes on Justice (1.58×), Nasal cavity (3.64×), Consequence (rapper) (2.58×), and Austin360 (5.27×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Budapest. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.