Rascasse Audience Intelligence

Candy Crush Soda Saga Audience in United States

A data profile of the people who buy, follow and care about Candy Crush Soda Saga in United States — modelled from more than twelve digital signal sources. Candy Crush Soda Saga has an estimated audience of 1,302,782 people in United States.

#8among Casual game in United States#212among Video / Board Game in United States#421in Games

The average Candy Crush Soda Saga fan in United States is 35.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Rhianna (singer), Angry Birds 2, Gardenscapes, with strongest over-indexing on Rhianna (singer) (24.72× the country average).

Demographically, the Candy Crush Soda Saga audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Social Media Usage, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Candy Crush Soda Saga fan in United States is more female, around 35.0 years old, with strong Social Media Usage tendencies and a notable affinity for Rhianna (singer).

Category: Games · Type: Video / Board Game · Subtype: Casual game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Candy Crush Soda Saga profile in United States.

Audience size
1.3M
in United States
Gender
63.5%♀
36.5% male
Age
35.0
average years
Country rank
#19681
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Candy Crush Soda Saga fans

63.5% are female, 36.5% are male, average age 35.0.

Fig. 02

Gender split

63.5%
Female
36.5%
Male
Demographic split for Candy Crush Soda Saga audience in United States
MetricValue
Female63.5%
Male36.5%
Average age35.0
Estimated audience size1,302,782
Fig. 03

Age distribution

Ø 35.0
average years
Age distribution of the Candy Crush Soda Saga audience in United States
Age bracketShare%
16-1935%
20-2917%
30-3917%
40-4918%
50+14%
Fig. 04

Worldwide distribution

26.3%

of the worldwide Candy Crush Soda Saga audience comes from United States.

Worldwide audience distribution share by country for Candy Crush Soda Saga
CountryShare
United States26.3%
Germany8.6%
France6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Candy Crush Soda Saga audience in United States is strongest.

Fig. 05

Top regions by affinity

Candy Crush Soda Saga fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~10K2.10×
02Mississippi~20K1.91×
03Louisiana~30K1.76×
04Alaska~5K1.74×
05Kentucky~20K1.50×
06West Virginia~9K1.41×
07Alabama~30K1.39×
08Maine~7K1.39×
09North Carolina~50K1.34×
10Wisconsin~30K1.30×
11Pennsylvania~60K1.28×
12Connecticut~20K1.25×
13Washington, District of Columbia~5K1.25×
14Indiana~30K1.23×
15Iowa~10K1.22×
16Ohio~50K1.19×
17Rhode Island~5K1.19×
18Wyoming~2K1.19×
19Missouri~20K1.13×
20Nevada~10K1.11×
21Arkansas~10K1.11×
22Oklahoma~20K1.06×
23New York~70K1.03×
24Kansas~10K1.03×
25Nebraska~7K1.01×
26Florida~90K1.00×
27New Jersey~30K0.98×
28South Carolina~20K0.98×
29Delaware~3K0.96×
30Michigan~30K0.93×
31Tennessee~20K0.93×
32Massachusetts~20K0.93×
33Hawaii~5K0.92×
34Illinois~40K0.90×
35New Mexico~6K0.88×
36Maryland~20K0.87×
37Minnesota~20K0.83×
38South Dakota~2K0.76×
39North Dakota~2K0.76×
40Virginia~20K0.75×
41Texas~80K0.73×
42Montana~3K0.72×
43Idaho~5K0.71×
44Georgia~30K0.70×
45Washington~20K0.70×
46Oregon~10K0.68×
47California~90K0.64×
48Colorado~10K0.58×
49Arizona~10K0.56×
50Utah~6K0.51×
Fig. 06

Affinity by region

Affinity by region — Candy Crush Soda Saga, United States
0.51×1.00×2.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Candy Crush Soda Saga audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Candy Crush Soda Saga audience
#·InterestCategoryAffinity×
01Choices: Stories You PlayGames86.68×
02Green FarmGames86.67×
03Angry Birds 2Games82.94×
04Pet Rescue SagaGames80.74×
05dragon cityGames76.90×
06Candy Crush Jelly SagaGames73.61×
07Brawl StarsGames68.71×
08Cookie JamGames66.38×
09Panda PopGames62.08×
10Farm Heroes SagaGames62.04×
11GardenscapesGames58.27×
12Happy FarmGames57.09×
13What Lies BeneathMovies & TV53.31×
148 Ball PoolSports50.34×
15Penguins of MadagascarMovies & TV42.93×
16Angry Birds (video game)Games36.00×
17FarmVilleGames25.18×
18Rhianna (singer)Music & Radio24.72×
19Candy Crush SagaGames16.85×
20TwitchGames11.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Candy Crush Soda Saga audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Candy Crush Soda Saga audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY1.75×
MindfulnessBALANCE1.68×
SpiritualityBALANCE1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Candy Crush Soda Saga audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.52×
Career OrientationPOWER0.56×
Convenience OrientationPREMIUM0.60×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Candy Crush Soda Saga have in United States?

Candy Crush Soda Saga has an estimated audience of 1,302,782 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Candy Crush Soda Saga fans?

63.5% of Candy Crush Soda Saga fans are female, 36.5% are male, with an average age of 35.0 years.

03

Which brands do Candy Crush Soda Saga fans like most?

Candy Crush Soda Saga fans show strongest brand affinity for Rhianna (singer) (24.72×), Angry Birds 2 (82.94×), and Gardenscapes (58.27×) over the country average.

04

Where do Candy Crush Soda Saga fans live in United States?

Candy Crush Soda Saga fans in United States are most concentrated in California (reach ~90K), Florida (reach ~90K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Candy Crush Soda Saga fans also like?

Beyond Candy Crush Soda Saga itself, the audience over-indexes on Angry Birds 2 (82.94×), Gardenscapes (58.27×), Pet Rescue Saga (80.74×), and Happy Farm (57.09×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Casual game audiences in United States

See Candy Crush Soda Saga audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Candy Crush Soda Saga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →