Catching Fire Audience in United States
Catching Fire has an estimated audience of 396,808 people in United States. 77.0% are female, 23.0% are male, average age 35.1. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Throne of Glass, Combat sport, Ichiro Suzuki, Arnold Palmer.
The average Catching Fire fan in United States is 35.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Throne of Glass, Combat sport, with strongest over-indexing on Elsword (26.54× the country average). Demographically, the Catching Fire audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Price Sensitivity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action
Demographics of Catching Fire fans
| Metric | Value |
|---|---|
| Female | 77.0% |
| Male | 23.0% |
| Average age | 35.1 |
| Estimated audience size | 396,808 |
Audience persona
The typical Catching Fire fan in United States is more female, around 35.1 years old, with strong Price Sensitivity tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 43,255 | 0.99× |
| Texas | 32,779 | 0.96× |
| Florida | 19,964 | 0.74× |
| New York | 19,336 | 0.87× |
| Illinois | 13,585 | 1.03× |
| Ohio | 13,017 | 1.06× |
| Pennsylvania | 12,169 | 0.91× |
| North Carolina | 10,832 | 0.91× |
| Georgia | 10,657 | 0.87× |
| Michigan | 10,542 | 1.02× |
| Virginia | 9,332 | 0.97× |
| Washington | 8,646 | 1.09× |
| Tennessee | 8,176 | 1.03× |
| Indiana | 8,159 | 1.13× |
| Massachusetts | 7,901 | 1.01× |
| New Jersey | 7,876 | 0.78× |
| Arizona | 7,710 | 0.95× |
| Missouri | 7,383 | 1.15× |
| Colorado | 7,212 | 1.15× |
| Wisconsin | 6,783 | 1.14× |
| Minnesota | 6,490 | 1.14× |
| Utah | 6,023 | 1.69× |
| Kentucky | 5,315 | 1.07× |
| Oregon | 5,275 | 1.16× |
| Maryland | 5,243 | 0.77× |
| Oklahoma | 5,224 | 1.19× |
| South Carolina | 5,220 | 0.87× |
| Alabama | 5,183 | 0.93× |
| Louisiana | 4,332 | 0.85× |
| Iowa | 3,685 | 1.13× |
| Kansas | 3,537 | 1.13× |
| Connecticut | 3,469 | 0.87× |
| Arkansas | 3,385 | 1.04× |
| Nevada | 3,177 | 0.83× |
| Idaho | 2,643 | 1.33× |
| Mississippi | 2,608 | 0.8× |
| Nebraska | 2,060 | 1.04× |
| West Virginia | 2,037 | 1.1× |
| New Mexico | 1,894 | 0.95× |
| Hawaii | 1,683 | 0.99× |
| New Hampshire | 1,540 | 0.99× |
| Maine | 1,322 | 0.93× |
| Rhode Island | 1,200 | 0.95× |
| Montana | 1,122 | 1.02× |
| Washington, District of Columbia | 1,101 | 0.92× |
| South Dakota | 930 | 1.01× |
| Delaware | 818 | 0.75× |
| North Dakota | 765 | 0.94× |
| Alaska | 733 | 0.86× |
| Vermont | 716 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 26.54× | Games |
| Throne of Glass | 10.59× | Literature |
| Combat sport | 2.04× | Sports |
| Ichiro Suzuki | 12.4× | Sports |
| Arnold Palmer | 4.46× | Sports |
| Regional styles of Mexican music | 2.02× | Music & Radio |
| Grinch | 2.75× | Movies & TV |
| Hexbug | 14.06× | Kids & Family |
| Keenan Allen | 4.09× | Sports |
| Home staging | 2.86× | Home & Garden |
| Mathcore | 4.35× | Music & Radio |
| Goop | 2.81× | Internet & Social Media |
| Manual labour | 3.21× | Business & Career |
| Gran Torino | 3.5× | Movies & TV |
| Keeper (password manager) | 3.2× | Technology & Electronics |
| Birthday Gifts | 1.54× | Kids & Family |
| Superintendent (education) | 4.67× | Business & Career |
| Vocal harmony | 2.11× | Music & Radio |
| Monogram | 1.71× | Home & Garden |
| Pro-Ject | 1.79× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.31 |
| Luxury Orientation | PREMIUM | 1.3 |
| Extroversion | THRILL | 1.2 |
| Risk Appetite | THRILL | 1.11 |
| Convenience Orientation | PREMIUM | 1.11 |
| Social Media Usage | JOY | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 68.2% |
| United Kingdom | 6.2% |
| Australia | 4.7% |
See Catching Fire audiences in other countries
More Action audiences in United States
- Harry Potter (76,449,631)
- Godzilla (35,424,405)
- Frontier (14,633,218)
- Volcano (1997 film) (10,068,956)
- Mission: Impossible (film series) (9,743,226)
Frequently asked questions
How many fans does Catching Fire have in United States?
Catching Fire has an estimated audience of 396,808 people in United States, concentrated in California and Texas.
What is the gender split and age of Catching Fire fans?
77.0% of Catching Fire fans are female, 23.0% are male, with an average age of 35.1 years.
Which brands do Catching Fire fans like most?
Catching Fire fans show strongest brand affinity for Elsword (26.54×), Throne of Glass (10.59×), and Combat sport (2.04×) over the country average.
Where do Catching Fire fans live in United States?
Catching Fire fans in United States are most concentrated in California (reach 43,255), Texas (reach 32,779), and Florida (reach 19,964). These three regions account for the largest share of the active audience.
What other brands do Catching Fire fans also like?
Beyond Catching Fire itself, the audience over-indexes on Throne of Glass (10.59×), Combat sport (2.04×), Ichiro Suzuki (12.4×), and Arnold Palmer (4.46×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Catching Fire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.