Chevrolet Monte Carlo Audience in United States

Chevrolet Monte Carlo has an estimated audience of 372,676 people in United States. 12.4% are female, 87.6% are male, average age 35.9. Top regions: California, Texas, Florida. Top brand affinities: Hammock camping, Wow! Wow! Wubbzy!, Tipsy Elves, Hipster, N1 road (South Africa).
The average Chevrolet Monte Carlo fan in United States is 35.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Hammock camping, Wow! Wow! Wubbzy!, Tipsy Elves, with strongest over-indexing on Hammock camping (11.96× the country average). Demographically, the Chevrolet Monte Carlo audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Family Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Chevrolet Monte Carlo fans
| Metric | Value |
|---|---|
| Female | 12.4% |
| Male | 87.6% |
| Average age | 35.9 |
| Estimated audience size | 372,676 |
Audience persona
The typical Chevrolet Monte Carlo fan in United States is more male, around 35.9 years old, with strong Family Orientation tendencies and a notable affinity for Hammock camping.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 41,464 | 1.01× |
| Texas | 40,192 | 1.25× |
| Florida | 23,430 | 0.93× |
| Georgia | 14,379 | 1.25× |
| Illinois | 13,073 | 1.05× |
| Ohio | 12,549 | 1.09× |
| New York | 12,467 | 0.6× |
| North Carolina | 12,357 | 1.1× |
| Michigan | 11,334 | 1.16× |
| Pennsylvania | 10,350 | 0.82× |
| Tennessee | 9,411 | 1.26× |
| Arizona | 8,732 | 1.15× |
| Indiana | 8,570 | 1.26× |
| Missouri | 7,935 | 1.32× |
| Alabama | 7,721 | 1.48× |
| Virginia | 7,288 | 0.8× |
| Louisiana | 6,757 | 1.41× |
| Washington | 6,709 | 0.9× |
| South Carolina | 6,186 | 1.1× |
| Oklahoma | 5,804 | 1.4× |
| Kentucky | 5,783 | 1.24× |
| New Jersey | 5,577 | 0.59× |
| Mississippi | 5,234 | 1.7× |
| Wisconsin | 5,200 | 0.93× |
| Colorado | 5,129 | 0.87× |
| Minnesota | 4,882 | 0.91× |
| Maryland | 4,676 | 0.73× |
| Massachusetts | 4,408 | 0.6× |
| Arkansas | 4,211 | 1.37× |
| Iowa | 3,923 | 1.28× |
| Nevada | 3,751 | 1.04× |
| Oregon | 3,582 | 0.84× |
| Kansas | 3,525 | 1.2× |
| Utah | 2,979 | 0.89× |
| Connecticut | 2,614 | 0.7× |
| New Mexico | 2,604 | 1.39× |
| Nebraska | 2,362 | 1.26× |
| West Virginia | 1,795 | 1.03× |
| Idaho | 1,611 | 0.86× |
| Hawaii | 1,094 | 0.68× |
| New Hampshire | 1,008 | 0.69× |
| Maine | 986 | 0.74× |
| Montana | 936 | 0.91× |
| South Dakota | 914 | 1.06× |
| Rhode Island | 802 | 0.68× |
| North Dakota | 800 | 1.05× |
| Delaware | 706 | 0.69× |
| Washington, District of Columbia | 641 | 0.57× |
| Alaska | 554 | 0.69× |
| Wyoming | 458 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hammock camping | 11.96× | Travel & Leisure |
| Wow! Wow! Wubbzy! | 11.37× | Movies & TV |
| Tipsy Elves | 13.03× | Shopping |
| Hipster | 10.69× | Politics & Society |
| N1 road (South Africa) | 4.25× | Travel & Leisure |
| Hog Hunting | 3.12× | Sports |
| Arrietty | 13.03× | Movies & TV |
| Electrolyte | 4.05× | Health |
| Life of Pi | 7.85× | Movies & TV |
| Israel | 1.69× | Travel & Leisure |
| Elsword | 13.03× | Games |
| Keith Stanfield | 5.23× | Movies & TV |
| Academy Award for Best Original Score | 13.03× | Movies & TV |
| Eden Lake | 6.1× | Movies & TV |
| Racing | 1.92× | Cars & Mobility |
| Wikia | 2.45× | Internet & Social Media |
| Title Nine | 6.67× | Fashion & Accessoires |
| Better Off Dead (film) | 6.67× | Movies & TV |
| Diane Sawyer | 5.37× | Movies & TV |
| Voter registration | 2.83× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.81 |
| Risk Appetite | THRILL | 1.63 |
| Need for Security | CONSERVATISM | 1.58 |
| Luxury Orientation | PREMIUM | 1.44 |
| Quality Awareness | PREMIUM | 1.24 |
| Extroversion | THRILL | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 87.1% |
| Germany | 10.2% |
| Italy | 2.6% |
See Chevrolet Monte Carlo audiences in other countries
More Car type audiences in United States
- SUVs (61,748,697)
- Used car (41,105,387)
- RVs (36,257,992)
- Used Cars (24,271,198)
- Muscle car (23,018,297)
Frequently asked questions
How many fans does Chevrolet Monte Carlo have in United States?
Chevrolet Monte Carlo has an estimated audience of 372,676 people in United States, concentrated in California and Texas.
What is the gender split and age of Chevrolet Monte Carlo fans?
12.4% of Chevrolet Monte Carlo fans are female, 87.6% are male, with an average age of 35.9 years.
Which brands do Chevrolet Monte Carlo fans like most?
Chevrolet Monte Carlo fans show strongest brand affinity for Hammock camping (11.96×), Wow! Wow! Wubbzy! (11.37×), and Tipsy Elves (13.03×) over the country average.
Where do Chevrolet Monte Carlo fans live in United States?
Chevrolet Monte Carlo fans in United States are most concentrated in California (reach 41,464), Texas (reach 40,192), and Florida (reach 23,430). These three regions account for the largest share of the active audience.
What other brands do Chevrolet Monte Carlo fans also like?
Beyond Chevrolet Monte Carlo itself, the audience over-indexes on Wow! Wow! Wubbzy! (11.37×), Tipsy Elves (13.03×), Hipster (10.69×), and N1 road (South Africa) (4.25×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Chevrolet Monte Carlo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.