Chicago International Film Festival Audience in United States
Chicago International Film Festival has an estimated audience of 320,356 people in United States. 60.2% are female, 39.8% are male, average age 46.9. Top regions: Illinois, California, New York. Top brand affinities: Home equity, Figure painting (hobby), headspace, Gomer Pyle, U.S.M.C., Elsword.
The average Chicago International Film Festival fan in United States is 46.9 years old, more female, and lives primarily in Illinois. The audience is concentrated in Illinois, California, New York. Top brand affinities include Home equity, Figure painting (hobby), headspace, with strongest over-indexing on Home equity (53.85× the country average). Demographically, the Chicago International Film Festival audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Event · Subtype: Film festival
Demographics of Chicago International Film Festival fans
| Metric | Value |
|---|---|
| Female | 60.2% |
| Male | 39.8% |
| Average age | 46.9 |
| Estimated audience size | 320,356 |
Audience persona
The typical Chicago International Film Festival fan in United States is more female, around 46.9 years old, with strong Risk Appetite tendencies and a notable affinity for Home equity.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Illinois | 240,268 | 22.6× |
| California | 28,153 | 0.8× |
| New York | 14,226 | 0.79× |
| Indiana | 9,724 | 1.66× |
| Wisconsin | 7,347 | 1.52× |
| Michigan | 6,315 | 0.75× |
| Texas | 6,078 | 0.22× |
| Ohio | 4,304 | 0.44× |
| Florida | 4,291 | 0.2× |
| Minnesota | 4,059 | 0.88× |
| Georgia | 3,554 | 0.36× |
| Missouri | 3,258 | 0.63× |
| Pennsylvania | 2,796 | 0.26× |
| Virginia | 2,633 | 0.34× |
| Massachusetts | 2,579 | 0.41× |
| Colorado | 2,269 | 0.45× |
| Washington | 2,227 | 0.35× |
| New Jersey | 2,204 | 0.27× |
| North Carolina | 2,104 | 0.22× |
| Kentucky | 1,920 | 0.48× |
| Tennessee | 1,707 | 0.27× |
| Iowa | 1,625 | 0.62× |
| Maryland | 1,490 | 0.27× |
| Arizona | 1,404 | 0.21× |
| Louisiana | 1,355 | 0.33× |
| Oregon | 1,202 | 0.33× |
| Kansas | 1,162 | 0.46× |
| Washington, District of Columbia | 1,124 | 1.17× |
| Oklahoma | 1,045 | 0.29× |
| Mississippi | 1,042 | 0.39× |
| Connecticut | 1,013 | 0.32× |
| South Carolina | 1,004 | 0.21× |
| Alabama | 995 | 0.22× |
| New Mexico | 956 | 0.6× |
| Utah | 935 | 0.33× |
| Arkansas | 926 | 0.35× |
| Nevada | 847 | 0.27× |
| Nebraska | 801 | 0.5× |
| West Virginia | 794 | 0.53× |
| Alaska | 793 | 1.16× |
| Idaho | 734 | 0.46× |
| Hawaii | 701 | 0.51× |
| Montana | 691 | 0.78× |
| South Dakota | 682 | 0.92× |
| Vermont | 673 | 1.2× |
| North Dakota | 664 | 1.01× |
| New Hampshire | 655 | 0.52× |
| Wyoming | 643 | 1.35× |
| Rhode Island | 632 | 0.62× |
| Maine | 632 | 0.55× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home equity | 53.85× | Home & Garden |
| Figure painting (hobby) | 15.38× | Arts & Culture |
| headspace | 17.12× | Health |
| Gomer Pyle, U.S.M.C. | 47.22× | Movies & TV |
| Elsword | 27.63× | Games |
| Wok | 10.32× | Food & Beverages |
| Tiffany Haddish | 7.67× | Movies & TV |
| Cryptic crossword | 22.47× | Technology & Electronics |
| Home construction | 1.9× | Home & Garden |
| Paleo Grubs | 108.06× | Food & Beverages |
| Hemnet | 16.89× | Home & Garden |
| Cleveland Institute of Art | 34.95× | Arts & Culture |
| Goop | 5.9× | Internet & Social Media |
| Grace Slick | 9.22× | Music & Radio |
| Grinch | 4.02× | Movies & TV |
| Steampunk | 4.59× | Fashion & Accessoires |
| Whataburger | 1.58× | Food & Beverages |
| Hitchcock (film) | 12.38× | Movies & TV |
| Natural rubber | 1.63× | Cars & Mobility |
| Goma | 13.51× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.53 |
| Luxury Orientation | PREMIUM | 1.95 |
| Indulgence | JOY | 1.79 |
| Tradition | CONSERVATISM | 1.75 |
| Urban Lifestyle | OPEN | 1.7 |
| LGBTQ+ Identity | OPEN | 1.54 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 81.7% |
| Canada | 4.6% |
| India | 3.2% |
See Chicago International Film Festival audiences in other countries
- Chicago International Film Festival — Germany
- Chicago International Film Festival — United Kingdom
- Chicago International Film Festival — France
- Chicago International Film Festival — Italy
- Chicago International Film Festival — Spain
- Chicago International Film Festival — Brazil
- Chicago International Film Festival — Japan
- Chicago International Film Festival — South Korea
- Chicago International Film Festival — India
More Film festival audiences in United States
- Sundance Film Festival (8,237,445)
- Tribeca Film Festival (4,036,092)
- New York Film Festival (822,287)
- Venice Biennale (752,414)
- Telluride Film Festival (528,591)
Frequently asked questions
How many fans does Chicago International Film Festival have in United States?
Chicago International Film Festival has an estimated audience of 320,356 people in United States, concentrated in Illinois and California.
What is the gender split and age of Chicago International Film Festival fans?
60.2% of Chicago International Film Festival fans are female, 39.8% are male, with an average age of 46.9 years.
Which brands do Chicago International Film Festival fans like most?
Chicago International Film Festival fans show strongest brand affinity for Home equity (53.85×), Figure painting (hobby) (15.38×), and headspace (17.12×) over the country average.
Where do Chicago International Film Festival fans live in United States?
Chicago International Film Festival fans in United States are most concentrated in Illinois (reach 240,268), California (reach 28,153), and New York (reach 14,226). These three regions account for the largest share of the active audience.
What other brands do Chicago International Film Festival fans also like?
Beyond Chicago International Film Festival itself, the audience over-indexes on Figure painting (hobby) (15.38×), headspace (17.12×), Gomer Pyle, U.S.M.C. (47.22×), and Elsword (27.63×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Chicago International Film Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.