Clouds Audience in United States
Clouds has an estimated audience of 1,533,331 people in United States. 2.6% are female, 97.4% are male, average age 30.0. Top brand affinities: Home construction, Dog breed, Tezz, Building envelope, The Devil's Rejects.
Top brand affinities include Home construction, Dog breed, Tezz, with strongest over-indexing on Home construction (11.31× the country average). Demographically, the Clouds audience skews more male with an average age of 30.0, and over-indexes on personality traits such as Indulgence, Extroversion.
Category: Music & Radio · Type: Person · Subtype: Techno
Demographics of Clouds fans
| Metric | Value |
|---|---|
| Female | 2.6% |
| Male | 97.4% |
| Average age | 30.0 |
| Estimated audience size | 1,533,331 |
Audience persona
The typical Clouds fan in United States is more male, around 30.0 years old, with strong Indulgence tendencies and a notable affinity for Home construction.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 11.31× | Home & Garden |
| Dog breed | 4.83× | Pets & Animals |
| Tezz | 17.28× | Movies & TV |
| Building envelope | 20× | Home & Garden |
| The Devil's Rejects | 20× | Movies & TV |
| Elsword | 20× | Games |
| Product design | 2.25× | Business & Career |
| La Opinión | 6.91× | News |
| UK garage | 4.84× | Music & Radio |
| The Streets | 20× | Music & Radio |
| Nationality | 1.7× | Politics & Society |
| Gloria | 6.74× | Music & Radio |
| Bank account | 1.95× | Business & Career |
| Iwi | 16.17× | |
| Karbala | 6.68× | Travel & Leisure |
| Unique Gifts | 1.66× | Shopping |
| Birthday Gifts | 2.17× | Kids & Family |
| 3D printing | 1.7× | Technology & Electronics |
| Stamp collecting | 3.11× | Home & Garden |
| Home staging | 3.3× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.4 |
| Extroversion | THRILL | 1.4 |
| Early Adopter Mentality | POWER | 1.27 |
| Design Affinity | PREMIUM | 1.26 |
| Sustainability | BALANCE | 1.23 |
| Urban Lifestyle | OPEN | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.2% |
| India | 12.9% |
| United Kingdom | 6.4% |
See Clouds audiences in other countries
More Techno audiences in United States
- KI/KI (1,806,708)
- Ume (749,222)
- Scuba (musician) (498,823)
- Sara Landry (346,099)
- Kölsch (197,070)
How to read this data
Audience size is the estimated number of people in United States who actively search for Clouds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.