Rascasse Audience Intelligence

Clouds Audience in United States

A data profile of the people who buy, follow and care about Clouds in United States — modelled from more than twelve digital signal sources. Clouds has an estimated audience of 4,042,905 people in United States.

#1among Techno in United States#1000among Person in United States#743in Music & Radio

The average Clouds fan in United States is 35.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sharon Osbourne, Dennis Quaid, Fine Wine & Good Spirits, with strongest over-indexing on Sharon Osbourne (17.04× the country average).

Demographically, the Clouds audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Indulgence, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Clouds fan in United States is more male, around 35.9 years old, with strong Indulgence tendencies and a notable affinity for Sharon Osbourne.

Category: Music & Radio · Type: Person · Subtype: Techno

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Clouds profile in United States.

Audience size
4M
in United States
Gender
32.2%♀
67.8% male
Age
35.9
average years
Country rank
#7982
Person in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Clouds fans

32.2% are female, 67.8% are male, average age 35.9.

Fig. 02

Gender split

32.2%
Female
67.8%
Male
Demographic split for Clouds audience in United States
MetricValue
Female32.2%
Male67.8%
Average age35.9
Estimated audience size4,042,905
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the Clouds audience in United States
Age bracketShare%
16-1918%
20-2935%
30-3920%
40-4912%
50+14%
Fig. 04

Worldwide distribution

34.2%

of the worldwide Clouds audience comes from United States.

Worldwide audience distribution share by country for Clouds
CountryShare
United States34.2%
India21.3%
Italy10.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Clouds audience in United States is strongest.

Fig. 05

Top regions by affinity

Clouds fans by region: top regions in United States
#RegionReachAffinity×
01Michigan~100K1.78×
02Georgia~100K1.32×
03California~300K1.28×
04Kansas~20K1.20×
05Texas~200K1.14×
06New York~200K1.13×
07Virginia~70K1.13×
08New Jersey~70K1.10×
09Louisiana~30K1.10×
10North Carolina~80K1.07×
11North Dakota~5K1.07×
12Florida~200K1.05×
13Washington~50K1.05×
14Massachusetts~50K1.05×
15Illinois~80K1.04×
16Kentucky~30K1.03×
17Utah~20K1.03×
18Oregon~30K1.02×
19South Carolina~40K1.01×
20Oklahoma~30K1.01×
21Arkansas~20K1.01×
22Arizona~50K1.00×
23Pennsylvania~80K0.99×
24Missouri~40K0.98×
25Alabama~30K0.98×
26Hawaii~10K0.97×
27Indiana~40K0.96×
28Rhode Island~8K0.96×
29Maryland~40K0.95×
30Connecticut~20K0.95×
31Idaho~10K0.95×
32South Dakota~5K0.95×
33Ohio~70K0.94×
34Nevada~20K0.94×
35New Mexico~10K0.93×
36Minnesota~30K0.92×
37Mississippi~20K0.92×
38Nebraska~10K0.92×
39Iowa~20K0.91×
40Colorado~30K0.90×
41Tennessee~40K0.89×
42Maine~8K0.89×
43Delaware~6K0.89×
44Alaska~5K0.89×
45West Virginia~10K0.88×
46Montana~6K0.88×
47New Hampshire~8K0.87×
48Wisconsin~30K0.86×
49Washington, District of Columbia~6K0.85×
50Vermont~3K0.81×
Fig. 06

Affinity by region

Affinity by region — Clouds, United States
0.81×1.00×1.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Clouds audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Clouds audience
#·InterestCategoryAffinity×
01Fine Wine & Good SpiritsShopping20.00×
02John MalkovichMovies & TV20.00×
03Disclosure (band)Music & Radio20.00×
04CampariFood & Beverages20.00×
05Sharon OsbourneMovies & TV17.04×
06Chiwetel EjioforMovies & TV16.91×
07Dennis QuaidMovies & TV15.48×
08Isla FisherMovies & TV14.71×
09ExxonMobilCars & Mobility12.41×
10Long John Silver'sFood & Beverages12.01×
11George ClooneyMovies & TV10.85×
12Rebel WilsonMovies & TV9.30×
13Detroit PistonsSports6.99×
14Brittany SnowMovies & TV5.03×
15Anne HathawayMovies & TV4.97×
16FedExBusiness & Career3.73×
17Oklahoma City ThunderSports3.35×
18Golden State WarriorsSports3.19×
19RedditInternet & Social Media2.20×
20Alcoholic beveragesFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Clouds audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Clouds audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.44×
IndividualismJOY1.36×
Urban LifestyleOPEN1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Clouds audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.62×
Pet OwnershipJOY0.79×
Quality AwarenessPREMIUM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Clouds have in United States?

Clouds has an estimated audience of 4,042,905 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Clouds fans?

32.2% of Clouds fans are female, 67.8% are male, with an average age of 35.9 years.

03

Which brands do Clouds fans like most?

Clouds fans show strongest brand affinity for Sharon Osbourne (17.04×), Dennis Quaid (15.48×), and Fine Wine & Good Spirits (20×) over the country average.

04

Where do Clouds fans live in United States?

Clouds fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Clouds fans also like?

Beyond Clouds itself, the audience over-indexes on Dennis Quaid (15.48×), Fine Wine & Good Spirits (20×), John Malkovich (20×), and Isla Fisher (14.71×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Clouds audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Clouds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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