Fine Wine & Good Spirits Audience in United States

Fine Wine & Good Spirits logo

Fine Wine & Good Spirits has an estimated audience of 2,481,488 people in United States. 55.0% are female, 45.0% are male, average age 38.8. Top regions: Pennsylvania, Florida, New Jersey. Top brand affinities: The Mall, Lahore, Long John Silver's, A&W Restaurants, Pillow Pets, Del Taco.

The average Fine Wine & Good Spirits fan in United States is 38.8 years old, balanced, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, Florida, New Jersey. Top brand affinities include The Mall, Lahore, Long John Silver's, A&W Restaurants, with strongest over-indexing on The Mall, Lahore (2963.86× the country average). Demographically, the Fine Wine & Good Spirits audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Indulgence, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Website / Newspaper / Magazine · Subtype: Wine

Demographics of Fine Wine & Good Spirits fans

Demographic split for Fine Wine & Good Spirits audience in United States
MetricValue
Female55.0%
Male45.0%
Average age38.8
Estimated audience size2,481,488

Audience persona

The typical Fine Wine & Good Spirits fan in United States is balanced, around 38.8 years old, with strong Indulgence tendencies and a notable affinity for The Mall, Lahore.

Top regions in United States

Top regions ranked by reach for Fine Wine & Good Spirits in United States
RegionReachAffinity
Pennsylvania1,861,11642.15×
Florida44,2360.26×
New Jersey43,2490.69×
New York37,3390.27×
Ohio30,8250.4×
Maryland22,3750.52×
Texas19,2110.09×
California14,1630.05×
Virginia13,2320.22×
Georgia10,2210.13×
Delaware9,4011.37×
North Carolina8,3540.11×
Indiana7,9550.18×
Oregon7,7820.27×
West Virginia7,4540.65×
Massachusetts7,1250.15×
Kansas6,8850.35×
South Carolina6,8650.18×
Michigan6,0200.09×
Illinois5,8420.07×
Washington, District of Columbia4,4740.6×
Colorado4,0930.1×
Kentucky3,9040.13×
Tennessee3,8870.08×
Missouri3,4880.09×
Connecticut3,1750.13×
Arizona2,3770.05×
Louisiana2,2610.07×
Washington1,9740.04×
Alabama1,8900.05×
Nevada1,5420.06×
Mississippi1,2450.06×
Wisconsin1,1610.03×
Arkansas1,1060.05×
Minnesota1,0050.03×
Rhode Island9880.13×
New Hampshire9180.09×
Maine8520.1×
New Mexico8250.07×
Oklahoma8110.03×
Vermont7040.16×
Hawaii6800.06×
Utah6390.03×
Iowa6390.03×
Alaska5130.1×
Nebraska4840.04×
Idaho4750.04×
North Dakota4690.09×
Montana4470.06×
South Dakota4410.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fine Wine & Good Spirits audience
BrandAffinityCategory
The Mall, Lahore2963.86×Travel & Leisure
Long John Silver's101.85×Food & Beverages
A&W Restaurants111.9×Food & Beverages
Pillow Pets220.52×Kids & Family
Del Taco47.69×Food & Beverages
Tele Sena821.38×Games
Peacemaker12.06×Movies & TV
The Inbetweeners144.44×Movies & TV
Jack in the Box17.27×Food & Beverages
Arby's12.07×Food & Beverages
YouTube Red116.5×Movies & TV
What We Do in the Shadows41.06×Movies & TV
Jean-Charles de Castelbajac240.05×Fashion & Accessoires
Line of Duty67.33×Movies & TV
Exit (festival)20×Music & Radio
The Voice of Holland382.6×Movies & TV
New Amsterdam40.1×Movies & TV
PrankvsPrank162.31×
Pakistan Institute of Fashion and Design67.02×Politics & Society
Seasons 5220×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fine Wine & Good Spirits audience
TraitClusterScore
IndulgenceJOY2.18
Design AffinityPREMIUM1.87
TravellingTHRILL1.67
Family OrientationCONSERVATISM1.42
DIY MentalityTHRILL1.4
Convenience OrientationPREMIUM1.35

Worldwide distribution

Worldwide audience distribution share by country for Fine Wine & Good Spirits
CountryShare
United States97.7%
Canada1.0%
India0.4%

See Fine Wine & Good Spirits audiences in other countries

More Wine audiences in United States

Frequently asked questions

How many fans does Fine Wine & Good Spirits have in United States?

Fine Wine & Good Spirits has an estimated audience of 2,481,488 people in United States, concentrated in Pennsylvania and Florida.

What is the gender split and age of Fine Wine & Good Spirits fans?

55.0% of Fine Wine & Good Spirits fans are female, 45.0% are male, with an average age of 38.8 years.

Which brands do Fine Wine & Good Spirits fans like most?

Fine Wine & Good Spirits fans show strongest brand affinity for The Mall, Lahore (2963.86×), Long John Silver's (101.85×), and A&W Restaurants (111.9×) over the country average.

Where do Fine Wine & Good Spirits fans live in United States?

Fine Wine & Good Spirits fans in United States are most concentrated in Pennsylvania (reach 1,861,116), Florida (reach 44,236), and New Jersey (reach 43,249). These three regions account for the largest share of the active audience.

What other brands do Fine Wine & Good Spirits fans also like?

Beyond Fine Wine & Good Spirits itself, the audience over-indexes on Long John Silver's (101.85×), A&W Restaurants (111.9×), Pillow Pets (220.52×), and Del Taco (47.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fine Wine & Good Spirits. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.