Common Era Audience in United States

Common Era logo

Common Era has an estimated audience of 2,836,863 people in United States. 67.5% are female, 32.5% are male, average age 46.8. Top regions: California, Texas, New York. Top brand affinities: Pillow, Whataburger, JTV (Indonesia), Fast Five, Enfamil.

The average Common Era fan in United States is 46.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Pillow, Whataburger, JTV (Indonesia), with strongest over-indexing on Pillow (1.9× the country average). Demographically, the Common Era audience skews more female with an average age of 46.8, and over-indexes on personality traits such as Tradition, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Common Era fans

Demographic split for Common Era audience in United States
MetricValue
Female67.5%
Male32.5%
Average age46.8
Estimated audience size2,836,863

Audience persona

The typical Common Era fan in United States is more female, around 46.8 years old, with strong Tradition tendencies and a notable affinity for Pillow.

Top regions in United States

Top regions ranked by reach for Common Era in United States
RegionReachAffinity
California362,2961.16×
Texas234,7230.96×
New York174,4291.1×
Florida165,2540.86×
Pennsylvania104,6671.1×
Illinois103,6251.1×
Georgia83,2190.95×
North Carolina81,7030.96×
Virginia78,1721.13×
Ohio74,8090.86×
Massachusetts72,7831.3×
Tennessee69,8341.23×
Colorado69,7311.56×
Washington68,4311.2×
Michigan67,9390.92×
Maryland62,6991.29×
New Jersey59,7770.83×
Missouri52,1561.14×
Arizona47,9750.83×
Indiana47,2410.91×
Louisiana40,7511.11×
Minnesota39,4780.97×
South Carolina35,3940.83×
Oregon33,9231.04×
Kentucky32,3040.91×
Oklahoma31,2100.99×
Wisconsin31,1900.73×
Alabama28,7060.72×
Connecticut28,422
Utah26,0931.03×
Nevada22,9080.83×
Kansas20,7800.93×
Arkansas19,8080.85×
Mississippi18,5810.79×
Iowa18,3830.79×
New Mexico15,1841.07×
Idaho12,7490.9×
Washington, District of Columbia12,1001.42×
Hawaii11,7270.96×
New Hampshire11,3751.02×
West Virginia10,7380.81×
Maine10,5711.04×
Nebraska9,9010.7×
Rhode Island7,7290.86×
Montana7,5620.96×
Alaska6,6331.09×
Vermont6,4021.29×
South Dakota6,1470.94×
North Dakota5,9851.03×
Delaware5,8290.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Common Era audience
BrandAffinityCategory
Pillow1.9×Home & Garden
Whataburger1.54×Food & Beverages
JTV (Indonesia)
Fast Five2.23×Movies & TV
Enfamil1.77×Kids & Family
Penn & Teller2.01×Movies & TV
Mackenzie Foy1.72×Fashion & Accessoires
Overboard (film)1.7×Movies & TV
Parma2.57×Travel & Leisure
Lebanese cuisine1.58×Food & Beverages
Boracay1.88×Travel & Leisure
International University of Business Agriculture and Technology2.09×Business & Career
Mad About You2.39×Movies & TV
Cantù1.73×Travel & Leisure
Cachorros2.26×Pets & Animals
Cachorros2.14×Pets & Animals
Israeli cuisine1.52×Food & Beverages
Jbc5.05×Kids & Family
Shahid Kapoor1.58×Movies & TV
Cachaça2.73×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Common Era audience
TraitClusterScore
TraditionCONSERVATISM2.74
Family OrientationCONSERVATISM2.55
SpiritualityBALANCE1.73
Community OrientationOPEN1.67
Convenience OrientationPREMIUM1.37
Price SensitivityPREMIUM1.33

Worldwide distribution

Worldwide audience distribution share by country for Common Era
CountryShare
United States28.4%
Brazil19.3%
Italy9.4%

See Common Era audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Common Era have in United States?

Common Era has an estimated audience of 2,836,863 people in United States, concentrated in California and Texas.

What is the gender split and age of Common Era fans?

67.5% of Common Era fans are female, 32.5% are male, with an average age of 46.8 years.

Which brands do Common Era fans like most?

Common Era fans show strongest brand affinity for Pillow (1.9×), Whataburger (1.54×), and JTV (Indonesia) (2×) over the country average.

Where do Common Era fans live in United States?

Common Era fans in United States are most concentrated in California (reach 362,296), Texas (reach 234,723), and New York (reach 174,429). These three regions account for the largest share of the active audience.

What other brands do Common Era fans also like?

Beyond Common Era itself, the audience over-indexes on Whataburger (1.54×), JTV (Indonesia) (2×), Fast Five (2.23×), and Enfamil (1.77×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Common Era. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.