Rascasse Audience Intelligence

Conan the Barbarian Audience in United States

A data profile of the people who buy, follow and care about Conan the Barbarian in United States — modelled from more than twelve digital signal sources. Conan the Barbarian has an estimated audience of 1,056,965 people in United States.

#194among Book / Manga / Comic in United States#461in Literature

The average Conan the Barbarian fan in United States is 45.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Indiana Jones (franchise), Ronnie Coleman, Alien (franchise), with strongest over-indexing on Indiana Jones (franchise) (50.59× the country average).

Demographically, the Conan the Barbarian audience skews more female with an average age of 45.9, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Conan the Barbarian fan in United States is more female, around 45.9 years old, with strong Patriotism tendencies and a notable affinity for Indiana Jones (franchise).

Category: Literature · Type: Book / Manga / Comic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Conan the Barbarian profile in United States.

Audience size
1.1M
in United States
Gender
59.7%♀
40.3% male
Age
45.9
average years
Country rank
#22824
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Conan the Barbarian fans

59.7% are female, 40.3% are male, average age 45.9.

Fig. 02

Gender split

59.7%
Female
40.3%
Male
Demographic split for Conan the Barbarian audience in United States
MetricValue
Female59.7%
Male40.3%
Average age45.9
Estimated audience size1,056,965
Fig. 03

Age distribution

Ø 45.9
average years
Age distribution of the Conan the Barbarian audience in United States
Age bracketShare%
16-1910%
20-2910%
30-3919%
40-4924%
50+37%
Fig. 04

Worldwide distribution

41.6%

of the worldwide Conan the Barbarian audience comes from United States.

Worldwide audience distribution share by country for Conan the Barbarian
CountryShare
United States41.6%
Spain9.4%
United Kingdom7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Conan the Barbarian audience in United States is strongest.

Fig. 05

Top regions by affinity

Conan the Barbarian fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~3K1.61×
02New Mexico~7K1.38×
03Idaho~6K1.26×
04Arizona~30K1.25×
05Oregon~10K1.24×
06Montana~3K1.21×
07Oklahoma~10K1.18×
08Washington~20K1.17×
09West Virginia~5K1.13×
10Kansas~9K1.12×
11Wyoming~2K1.12×
12Kentucky~10K1.11×
13Missouri~20K1.09×
14Utah~10K1.09×
15Arkansas~9K1.09×
16Maine~4K1.08×
17Alabama~10K1.07×
18Texas~90K1.02×
19Colorado~20K1.02×
20Nebraska~5K1.01×
21Tennessee~20K0.99×
22Iowa~8K0.98×
23Nevada~9K0.97×
24Hawaii~4K0.97×
25Indiana~20K0.96×
26Louisiana~10K0.96×
27South Dakota~2K0.96×
28California~100K0.95×
29Pennsylvania~30K0.95×
30Ohio~30K0.94×
31Michigan~20K0.94×
32New Hampshire~4K0.94×
33North Dakota~2K0.94×
34Connecticut~9K0.93×
35Mississippi~8K0.93×
36North Carolina~30K0.91×
37Rhode Island~3K0.91×
38Virginia~20K0.90×
39Wisconsin~10K0.89×
40Georgia~30K0.88×
41Florida~60K0.87×
42Illinois~30K0.87×
43Minnesota~10K0.87×
44South Carolina~10K0.82×
45New York~40K0.80×
46Maryland~10K0.80×
47Massachusetts~20K0.78×
48Delaware~2K0.78×
49New Jersey~20K0.74×
50Washington, District of Columbia~2K0.69×
Fig. 06

Affinity by region

Affinity by region — Conan the Barbarian, United States
0.69×1.00×1.61×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Conan the Barbarian audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Conan the Barbarian audience
#·InterestCategoryAffinity×
01Indiana Jones (franchise)Movies & TV50.59×
02Alien (franchise)Movies & TV37.17×
03Ronnie ColemanSports35.83×
04Humanoid robotTechnology & Electronics33.61×
05Miles TellerMovies & TV20.00×
06John Wick 2Movies & TV20.00×
07Cate BlanchettMovies & TV13.50×
08The HobbitMovies & TV13.40×
09Mission: ImpossibleMovies & TV11.21×
10The Matrix (franchise)Movies & TV11.09×
11Extraterrestrial lifePolitics & Society10.92×
12Political satireLiterature10.46×
13The Lord of the RingsMovies & TV9.03×
14PatreonInternet & Social Media8.23×
15Graphic novelLiterature7.89×
16Brittany SnowMovies & TV6.44×
17Rotten TomatoesMovies & TV5.95×
18SupermanMovies & TV3.17×
19Horror moviesMovies & TV2.50×
20RedditInternet & Social Media2.40×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Conan the Barbarian audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Conan the Barbarian audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.31×
IndividualismJOY1.73×
SpiritualityBALANCE1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Conan the Barbarian audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.64×
DIY MentalityTHRILL0.67×
Price SensitivityPREMIUM0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Conan the Barbarian have in United States?

Conan the Barbarian has an estimated audience of 1,056,965 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Conan the Barbarian fans?

59.7% of Conan the Barbarian fans are female, 40.3% are male, with an average age of 45.9 years.

03

Which brands do Conan the Barbarian fans like most?

Conan the Barbarian fans show strongest brand affinity for Indiana Jones (franchise) (50.59×), Ronnie Coleman (35.83×), and Alien (franchise) (37.17×) over the country average.

04

Where do Conan the Barbarian fans live in United States?

Conan the Barbarian fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Conan the Barbarian fans also like?

Beyond Conan the Barbarian itself, the audience over-indexes on Ronnie Coleman (35.83×), Alien (franchise) (37.17×), Miles Teller (20×), and Humanoid robot (33.61×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Conan the Barbarian. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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