Daniel Kaluuya Audience in United States

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Daniel Kaluuya has an estimated audience of 1,465,030 people in United States. 54.7% are female, 45.3% are male, average age 37.4. Top regions: California, Texas, New York. Top brand affinities: Grinch, Vocal harmony, Goop, Historic site, Elsword.

The average Daniel Kaluuya fan in United States is 37.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Grinch, Vocal harmony, Goop, with strongest over-indexing on Grinch (8.95× the country average). Demographically, the Daniel Kaluuya audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Daniel Kaluuya fans

Demographic split for Daniel Kaluuya audience in United States
MetricValue
Female54.7%
Male45.3%
Average age37.4
Estimated audience size1,465,030

Audience persona

The typical Daniel Kaluuya fan in United States is balanced, around 37.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Grinch.

Top regions in United States

Top regions ranked by reach for Daniel Kaluuya in United States
RegionReachAffinity
California214,4361.33×
Texas152,6751.21×
New York108,0771.32×
Florida107,3671.08×
Georgia68,5471.52×
Illinois57,4831.18×
North Carolina55,1971.25×
Pennsylvania51,4921.04×
Ohio46,4251.03×
Virginia43,6681.22×
New Jersey41,3431.11×
Michigan41,0811.07×
Maryland37,8331.5×
Arizona33,8701.13×
Massachusetts31,6171.1×
Washington31,2421.06×
Tennessee30,2711.03×
Indiana25,6230.96×
Alabama23,7281.16×
Missouri23,705
South Carolina22,8351.04×
Louisiana22,7451.2×
Colorado21,6070.94×
Minnesota19,1150.91×
Wisconsin17,9210.81×
Oregon17,5501.05×
Kentucky16,8240.92×
Nevada15,8481.12×
Connecticut15,7641.07×
Oklahoma15,3910.95×
Mississippi14,1261.17×
Utah13,3341.02×
Arkansas11,4370.95×
Kansas10,3890.9×
Iowa9,2590.77×
Washington, District of Columbia6,8321.55×
New Mexico6,4700.88×
Nebraska5,9620.81×
Hawaii5,6530.9×
Idaho5,1380.7×
New Hampshire4,4570.77×
Rhode Island4,3860.94×
West Virginia4,3240.63×
Delaware4,2711.06×
Maine4,0410.77×
Montana2,6520.65×
Alaska2,2170.71×
Vermont2,0620.8×
South Dakota1,9820.59×
North Dakota1,8000.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Daniel Kaluuya audience
BrandAffinityCategory
Grinch8.95×Movies & TV
Vocal harmony9.74×Music & Radio
Goop10.3×Internet & Social Media
Historic site7.68×Arts & Culture
Elsword21.89×Games
Japanese domestic market6.35×Politics & Society
Grace Slick11.63×Music & Radio
Nia Jax11.33×Sports
Governor of Michigan8.44×Politics & Society
Google Photos2.73×Technology & Electronics
La Jolla10.1×Travel & Leisure
Wok7.01×Food & Beverages
Personality6.07×Business & Career
Mathcore7.76×Music & Radio
Fairy godmother6.71×Literature
Hang Seng Index11.27×Business & Career
Israel1.79×Travel & Leisure
Harlow9.68×Travel & Leisure
Google Home5.28×Technology & Electronics
TV Fanatic8.61×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Daniel Kaluuya audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.85
Early Adopter MentalityPOWER1.42
ExtroversionTHRILL1.33
Social Media UsageJOY1.3
Community OrientationOPEN1.16
SustainabilityBALANCE1.14

Worldwide distribution

Worldwide audience distribution share by country for Daniel Kaluuya
CountryShare
United States40.7%
United Kingdom12.6%
Brazil7.2%

See Daniel Kaluuya audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Daniel Kaluuya have in United States?

Daniel Kaluuya has an estimated audience of 1,465,030 people in United States, concentrated in California and Texas.

What is the gender split and age of Daniel Kaluuya fans?

54.7% of Daniel Kaluuya fans are female, 45.3% are male, with an average age of 37.4 years.

Which brands do Daniel Kaluuya fans like most?

Daniel Kaluuya fans show strongest brand affinity for Grinch (8.95×), Vocal harmony (9.74×), and Goop (10.3×) over the country average.

Where do Daniel Kaluuya fans live in United States?

Daniel Kaluuya fans in United States are most concentrated in California (reach 214,436), Texas (reach 152,675), and New York (reach 108,077). These three regions account for the largest share of the active audience.

What other brands do Daniel Kaluuya fans also like?

Beyond Daniel Kaluuya itself, the audience over-indexes on Vocal harmony (9.74×), Goop (10.3×), Historic site (7.68×), and Elsword (21.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Daniel Kaluuya. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.