Rascasse Audience Intelligence

Dude, Where's My Car? Audience in United States

A data profile of the people who buy, follow and care about Dude, Where's My Car? in United States — modelled from more than twelve digital signal sources. Dude, Where's My Car? has an estimated audience of 768,651 people in United States.

#95among Comedy in United States#2348among Movie / TV Show / Series in United States#5233in Movies & TV

The average Dude, Where's My Car? fan in United States is 43.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Demi Moore, Mila Kunis, San Diego Comic-Con International, with strongest over-indexing on Demi Moore (111.3× the country average).

Demographically, the Dude, Where's My Car? audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dude, Where's My Car? fan in United States is more female, around 43.3 years old, with strong Patriotism tendencies and a notable affinity for Demi Moore.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dude, Where's My Car? profile in United States.

Audience size
769K
in United States
Gender
72.8%♀
27.2% male
Age
43.3
average years
Country rank
#28177
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dude, Where's My Car? viewers

72.8% are female, 27.2% are male, average age 43.3.

Fig. 02

Gender split

72.8%
Female
27.2%
Male
Demographic split for Dude, Where's My Car? audience in United States
MetricValue
Female72.8%
Male27.2%
Average age43.3
Estimated audience size768,651
Fig. 03

Age distribution

Ø 43.3
average years
Age distribution of the Dude, Where's My Car? audience in United States
Age bracketShare%
16-1918%
20-2910%
30-3914%
40-4927%
50+31%
Fig. 04

Worldwide distribution

56.0%

of the worldwide Dude, Where's My Car? audience comes from United States.

Worldwide audience distribution share by country for Dude, Where's My Car?
CountryShare
United States56.0%
United Kingdom9.7%
Canada5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dude, Where's My Car? audience in United States is strongest.

Fig. 05

Top regions by affinity

Dude, Where's My Car? fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~30K1.74×
02Oregon~10K1.25×
03Oklahoma~10K1.20×
04Alaska~2K1.20×
05Idaho~5K1.19×
06Iowa~8K1.18×
07Montana~2K1.14×
08Missouri~10K1.13×
09New Mexico~4K1.12×
10Arizona~20K1.11×
11Colorado~10K1.11×
12Kansas~7K1.10×
13South Dakota~2K1.10×
14North Dakota~2K1.10×
15Washington~20K1.09×
16Nebraska~4K1.08×
17Vermont~1K1.07×
18Indiana~10K1.06×
19Arkansas~7K1.04×
20West Virginia~4K1.04×
21Maine~3K1.04×
22Ohio~20K1.03×
23Michigan~20K1.02×
24Utah~7K1.02×
25Wisconsin~10K1.01×
26Nevada~8K1.00×
27New Hampshire~3K1.00×
28Kentucky~10K0.99×
29California~80K0.98×
30Minnesota~10K0.97×
31Texas~60K0.96×
32Rhode Island~2K0.94×
33Pennsylvania~20K0.93×
34Illinois~20K0.90×
35Tennessee~10K0.89×
36Louisiana~9K0.88×
37North Carolina~20K0.87×
38Connecticut~7K0.85×
39South Carolina~10K0.84×
40Hawaii~3K0.84×
41Delaware~2K0.84×
42Alabama~9K0.82×
43Virginia~20K0.81×
44Mississippi~5K0.81×
45Florida~40K0.78×
46New Jersey~20K0.78×
47New York~30K0.76×
48Georgia~20K0.73×
49Maryland~10K0.73×
50Washington, District of Columbia~2K0.69×
Fig. 06

Affinity by region

Affinity by region — Dude, Where's My Car?, United States
0.69×1.00×1.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dude, Where's My Car? audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dude, Where's My Car? audience
#·InterestCategoryAffinity×
01Demi MooreMovies & TV111.30×
02Mila KunisMovies & TV102.32×
03Natural Born KillersMovies & TV74.55×
04Fear and Loathing in Las Vegas (film)Movies & TV49.74×
05Joey DiazMovies & TV46.55×
06George CarlinMovies & TV37.38×
07Adventure TimeMovies & TV36.46×
08Nick OffermanMovies & TV34.68×
09San Diego Comic-Con InternationalLiterature31.83×
10Cheech MarinMovies & TV28.49×
11Ashton KutcherMovies & TV25.55×
12Patton OswaltMovies & TV24.68×
13Erin AndrewsSports20.00×
14Rose LeslieMovies & TV20.00×
15Jennifer's BodyMovies & TV16.03×
16Jake GyllenhaalMovies & TV15.78×
17Chelsea HandlerMovies & TV14.77×
18Avril LavigneMusic & Radio12.85×
19Adam SandlerMovies & TV8.34×
20SubwayFood & Beverages3.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dude, Where's My Car? audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dude, Where's My Car? audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.09×
Convenience OrientationPREMIUM1.68×
SpiritualityBALANCE1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dude, Where's My Car? audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.67×
Pet OwnershipJOY0.69×
Luxury OrientationPREMIUM0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dude, Where's My Car? have in United States?

Dude, Where's My Car? has an estimated audience of 768,651 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Dude, Where's My Car? viewers?

72.8% of Dude, Where's My Car? fans are female, 27.2% are male, with an average age of 43.3 years.

03

Which brands do Dude, Where's My Car? fans like most?

Dude, Where's My Car? fans show strongest brand affinity for Demi Moore (111.3×), Mila Kunis (102.32×), and San Diego Comic-Con International (31.83×) over the country average.

04

Where do Dude, Where's My Car? fans live in United States?

Dude, Where's My Car? fans in United States are most concentrated in California (reach ~80K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Dude, Where's My Car? fans also like?

Beyond Dude, Where's My Car? itself, the audience over-indexes on Mila Kunis (102.32×), San Diego Comic-Con International (31.83×), Adventure Time (36.46×), and Fear and Loathing in Las Vegas (film) (49.74×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Dude, Where's My Car?. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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