Ecatepec de Morelos Audience in United States

Ecatepec de Morelos logo

Ecatepec de Morelos has an estimated audience of 401,767 people in United States. 26.1% are female, 73.9% are male, average age 36.8. Top regions: California, Texas, Illinois. Top brand affinities: Minnesota, Home construction, Justice, Penn & Teller, JTV (Indonesia).

The average Ecatepec de Morelos fan in United States is 36.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Illinois. Top brand affinities include Minnesota, Home construction, Justice, with strongest over-indexing on Minnesota (3.97× the country average). Demographically, the Ecatepec de Morelos audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Need for Security, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Ecatepec de Morelos fans

Demographic split for Ecatepec de Morelos audience in United States
MetricValue
Female26.1%
Male73.9%
Average age36.8
Estimated audience size401,767

Audience persona

The typical Ecatepec de Morelos fan in United States is more male, around 36.8 years old, with strong Need for Security tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Ecatepec de Morelos in United States
RegionReachAffinity
California94,4852.14×
Texas70,6952.05×
Illinois32,3802.42×
Florida20,3840.75×
New York20,0230.89×
Georgia12,3431×
North Carolina9,8610.82×
Washington8,1951.02×
Virginia7,7810.8×
New Jersey7,5120.74×
Colorado6,9761.1×
Arizona6,9130.84×
Pennsylvania6,7710.5×
Michigan6,1690.59×
Tennessee6,0040.74×
Indiana5,9340.81×
Ohio5,7290.46×
Wisconsin5,2100.86×
Nevada5,1381.32×
Oregon4,5330.98×
Maryland4,2420.61×
Minnesota4,2410.74×
Utah3,8621.07×
Missouri3,6680.57×
South Carolina3,6280.6×
Massachusetts3,5830.45×
Kentucky3,2550.65×
Oklahoma3,1640.71×
Arkansas2,9410.89×
Louisiana2,7960.54×
Kansas2,7770.88×
Mississippi2,4830.75×
Iowa2,2770.69×
Connecticut2,2020.55×
New Mexico2,1941.09×
Nebraska1,9850.99×
Alabama1,9180.34×
Idaho1,8930.94×
West Virginia1,7760.95×
Alaska1,6361.9×
Hawaii1,4470.84×
Montana1,4271.28×
Rhode Island1,4131.11×
South Dakota1,4081.52×
North Dakota1,3711.66×
New Hampshire1,3510.85×
Wyoming1,3272.23×
Maine1,3040.91×
Vermont1,2831.82×
Delaware1,2661.14×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ecatepec de Morelos audience
BrandAffinityCategory
Minnesota3.97×Travel & Leisure
Home construction1.59×Home & Garden
Justice1.75×Politics & Society
Penn & Teller4.57×Movies & TV
JTV (Indonesia)2.86×
Toros de Tijuana13.71×Sports
Mad About You4.87×Movies & TV
Dental hygienist2.18×Health
Ext JS8.38×Technology & Electronics
The Boomtown Rats16.46×Music & Radio
bumGenius10.83×Kids & Family
Ixtapaluca4.16×Travel & Leisure
Leverage (TV series)1.52×Movies & TV
Bus Driver (video game)4.04×Games
War on Terror1.67×Politics & Society
Better Off Dead (film)1.98×Movies & TV
Nick Jr. (Australia)1.52×Kids & Family
St Matthew Passion7.34×
Title Nine1.75×Fashion & Accessoires
Sam Bush4.05×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ecatepec de Morelos audience
TraitClusterScore
Need for SecurityCONSERVATISM1.27
Urban LifestyleOPEN1.19
ExtroversionTHRILL1.17
Risk AppetiteTHRILL1.04
Social Media UsageJOY0.92
TraditionCONSERVATISM0.89

Worldwide distribution

Worldwide audience distribution share by country for Ecatepec de Morelos
CountryShare
Mexico69.7%
United States16.1%
Colombia3.2%

See Ecatepec de Morelos audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Ecatepec de Morelos have in United States?

Ecatepec de Morelos has an estimated audience of 401,767 people in United States, concentrated in California and Texas.

What is the gender split and age of Ecatepec de Morelos fans?

26.1% of Ecatepec de Morelos fans are female, 73.9% are male, with an average age of 36.8 years.

Which brands do Ecatepec de Morelos fans like most?

Ecatepec de Morelos fans show strongest brand affinity for Minnesota (3.97×), Home construction (1.59×), and Justice (1.75×) over the country average.

Where do Ecatepec de Morelos fans live in United States?

Ecatepec de Morelos fans in United States are most concentrated in California (reach 94,485), Texas (reach 70,695), and Illinois (reach 32,380). These three regions account for the largest share of the active audience.

What other brands do Ecatepec de Morelos fans also like?

Beyond Ecatepec de Morelos itself, the audience over-indexes on Home construction (1.59×), Justice (1.75×), Penn & Teller (4.57×), and JTV (Indonesia) (2.86×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ecatepec de Morelos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.