A data profile of the people who buy, follow and care about War on Terror in United States — modelled from more than twelve digital signal sources. War on Terror has an estimated audience of 1,309,103 people in United States.
War on Terror has an estimated audience of 1,309,103 people in United States. 28.2% are female, 71.8% are male, average age 44.9. Top brand affinities: Cirrus SR20, Dick Cheney, Gulf War, Melania Trump, Donald Trump.
Top brand affinities include Cirrus SR20, Dick Cheney, Gulf War, with strongest over-indexing on Cirrus SR20 (162.35× the country average).
Demographically, the War on Terror audience skews more male with an average age of 44.9, and over-indexes on personality traits such as Patriotism, Spirituality.
The typical War on Terror fan in United States is more male, around 44.9 years old, with strong Patriotism tendencies and a notable affinity for Cirrus SR20.
The key figures that characterise the War on Terror profile in United States.
28.2% are female, 71.8% are male, average age 44.9.
| Metric | Value |
|---|---|
| Female | 28.2% |
| Male | 71.8% |
| Average age | 44.9 |
| Estimated audience size | 1,309,103 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 11% | |
| 30-39 | 14% | |
| 40-49 | 21% | |
| 50+ | 39% |
of the worldwide War on Terror audience comes from United States.
| Country | Share |
|---|---|
| United States | 47.1% |
| Pakistan | 9.9% |
| Saudi Arabia | 3.3% |
The strongest cross-interests of the War on Terror audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cirrus SR20 | Topic | 162.35× | ||
| 02 | Gulf War | Politics & Society | 27.19× | ||
| 03 | Of Mice and Men | Literature | 17.26× | ||
| 04 | Dick Cheney | Politics & Society | 15.44× | ||
| 05 | Constitution | Politics & Society | 13.02× | ||
| 06 | Gateway Pundit | News | 11.30× | ||
| 07 | Newsweek | News | 11.27× | ||
| 08 | Vietnam | Travel & Leisure | 10.67× | ||
| 09 | National security | Politics & Society | 9.34× | ||
| 10 | Chuck Norris | Movies & TV | 8.21× | ||
| 11 | Melania Trump | Politics & Society | 7.50× | ||
| 12 | Law enforcement | Politics & Society | 7.16× | ||
| 13 | Haul truck | Cars & Mobility | 6.98× | ||
| 14 | Warriors (novel series) | Literature | 6.62× | ||
| 15 | Helicopter | Cars & Mobility | 6.60× | ||
| 16 | Political science | Business & Career | 6.24× | ||
| 17 | President of the United States | Politics & Society | 5.04× | ||
| 18 | Wikipedia | Internet & Social Media | 4.98× | ||
| 19 | Donald Trump | Politics & Society | 4.10× | ||
| 20 | Mitch McConnell | Politics & Society | 3.91× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 11.26× | |
| Spirituality | BALANCE | 2.53× | |
| Tradition | CONSERVATISM | 2.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.62× | |
| Mindfulness | BALANCE | 0.80× | |
| Luxury Orientation | PREMIUM | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for War on Terror. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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