War on Terror Audience in United States

War on Terror logo

War on Terror has an estimated audience of 1,309,103 people in United States. 28.2% are female, 71.8% are male, average age 44.9. Top brand affinities: Cirrus SR20, Gulf War, National security, Chuck Norris, Gateway Pundit.

Top brand affinities include Cirrus SR20, Gulf War, National security, with strongest over-indexing on Cirrus SR20 (162.35× the country average). Demographically, the War on Terror audience skews more male with an average age of 44.9, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Category: Politics & Society · Type: Topic · Subtype: Video game

Demographics of War on Terror fans

Demographic split for War on Terror audience in United States
MetricValue
Female28.2%
Male71.8%
Average age44.9
Estimated audience size1,309,103

Audience persona

The typical War on Terror fan in United States is more male, around 44.9 years old, with strong Patriotism tendencies and a notable affinity for Cirrus SR20.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for War on Terror audience
BrandAffinityCategory
Cirrus SR20162.35×
Gulf War27.19×Politics & Society
National security9.34×Politics & Society
Chuck Norris8.21×Movies & TV
Gateway Pundit11.3×News
Constitution13.02×Politics & Society
Newsweek11.27×News
Warriors (novel series)6.62×Literature
Wikipedia4.98×Internet & Social Media
President of the United States5.04×Politics & Society
Helicopter6.6×Cars & Mobility
Political science6.24×Business & Career
Haul truck6.98×Cars & Mobility
Law enforcement7.16×Politics & Society
Vietnam10.67×Travel & Leisure
Individual3.8×Politics & Society
United States Department of Homeland Security13.62×Politics & Society
HovercraftCars & Mobility
Car classification6.62×Cars & Mobility
Politics2.92×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by War on Terror audience
TraitClusterScore
PatriotismCONSERVATISM17.06
Risk AppetiteTHRILL2.1
IndividualismJOY2.04
SpiritualityBALANCE1.69
Need for SecurityCONSERVATISM1.67
Luxury OrientationPREMIUM1.57

Worldwide distribution

Worldwide audience distribution share by country for War on Terror
CountryShare
United States47.1%
Pakistan9.9%
Saudi Arabia3.3%

See War on Terror audiences in other countries

More Video game audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for War on Terror. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.