Rascasse Audience Intelligence

Electric blues Audience in United States

A data profile of the people who buy, follow and care about Electric blues in United States — modelled from more than twelve digital signal sources. Electric blues has an estimated audience of 1,308,570 people in United States.

#295among Musical genre in United States#7768among Topic in United States#2405in Music & Radio

The average Electric blues fan in United States is 48.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include tom waits, Joe Bonamassa, Beth Hart, with strongest over-indexing on tom waits (48.97× the country average).

Demographically, the Electric blues audience skews more male with an average age of 48.9, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Electric blues fan in United States is more male, around 48.9 years old, with strong Patriotism tendencies and a notable affinity for tom waits.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Electric blues profile in United States.

Audience size
1.3M
in United States
Gender
30.3%♀
69.7% male
Age
48.9
average years
Country rank
#19621
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Electric blues fans

30.3% are female, 69.7% are male, average age 48.9.

Fig. 02

Gender split

30.3%
Female
69.7%
Male
Demographic split for Electric blues audience in United States
MetricValue
Female30.3%
Male69.7%
Average age48.9
Estimated audience size1,308,570
Fig. 03

Age distribution

Ø 48.9
average years
Age distribution of the Electric blues audience in United States
Age bracketShare%
16-1910%
20-297%
30-3910%
40-4922%
50+51%
Fig. 04

Worldwide distribution

42.4%

of the worldwide Electric blues audience comes from United States.

Worldwide audience distribution share by country for Electric blues
CountryShare
United States42.4%
United Kingdom7.3%
Italy4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Electric blues audience in United States is strongest.

Fig. 05

Top regions by affinity

Electric blues fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~3K1.42×
02Delaware~5K1.25×
03Rhode Island~5K1.24×
04Montana~4K1.21×
05Alaska~3K1.18×
06New Hampshire~6K1.17×
07West Virginia~7K1.16×
08Maine~5K1.16×
09South Dakota~3K1.12×
10Hawaii~6K1.11×
11Nebraska~7K1.10×
12Idaho~7K1.09×
13Washington, District of Columbia~4K1.09×
14Mississippi~10K1.08×
15New Mexico~7K1.07×
16North Dakota~3K1.04×
17Arkansas~10K1.02×
18Kansas~10K1.01×
19Iowa~10K1.00×
20Oklahoma~10K0.98×
21Louisiana~20K0.97×
22Utah~10K0.97×
23Kentucky~20K0.96×
24Connecticut~10K0.96×
25Nevada~10K0.96×
26Alabama~20K0.94×
27Oregon~10K0.94×
28South Carolina~20K0.93×
29Missouri~20K0.91×
30Wisconsin~20K0.91×
31Minnesota~20K0.91×
32Indiana~20K0.90×
33Tennessee~20K0.89×
34Maryland~20K0.89×
35Colorado~20K0.89×
36Arizona~20K0.88×
37Massachusetts~20K0.88×
38Washington~20K0.87×
39Michigan~30K0.86×
40New Jersey~30K0.86×
41Virginia~30K0.86×
42Ohio~30K0.85×
43Pennsylvania~40K0.84×
44Georgia~30K0.84×
45North Carolina~30K0.84×
46Illinois~40K0.82×
47Florida~70K0.74×
48New York~50K0.74×
49Texas~80K0.69×
50California~90K0.65×
Fig. 06

Affinity by region

Affinity by region — Electric blues, United States
0.65×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Electric blues audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Electric blues audience
#·InterestCategoryAffinity×
01Beth HartMusic & Radio53.06×
02tom waitsMovies & TV48.97×
03Joe BonamassaMusic & Radio33.07×
04Jeff BeckMusic & Radio26.18×
05B.B. KingMusic & Radio24.27×
06Miyamoto MusashiPolitics & Society17.68×
07Bonnie RaittMusic & Radio15.54×
08Keith RichardsMusic & Radio15.42×
09Jimi HendrixMusic & Radio13.08×
10Eddie Van HalenMusic & Radio12.74×
11Robert PlantMusic & Radio12.39×
12Rock and Roll Hall of FameMusic & Radio10.77×
13Scorpions (band)Music & Radio10.26×
14Bob DylanMusic & Radio9.36×
15Berlin WallTravel & Leisure7.93×
16The Beach BoysMusic & Radio6.68×
17Genesis (band)Music & Radio5.41×
18Folk musicMusic & Radio4.16×
19Sustainable energyHome & Garden3.67×
20Renewable energyBusiness & Career3.43×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Electric blues audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Electric blues audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.35×
TraditionCONSERVATISM2.39×
Community OrientationOPEN1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Electric blues audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.71×
CreativityOPEN0.75×
Quality AwarenessPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Electric blues have in United States?

Electric blues has an estimated audience of 1,308,570 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Electric blues fans?

30.3% of Electric blues fans are female, 69.7% are male, with an average age of 48.9 years.

03

Which brands do Electric blues fans like most?

Electric blues fans show strongest brand affinity for tom waits (48.97×), Joe Bonamassa (33.07×), and Beth Hart (53.06×) over the country average.

04

Where do Electric blues fans live in United States?

Electric blues fans in United States are most concentrated in California (reach ~90K), Texas (reach ~80K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Electric blues fans also like?

Beyond Electric blues itself, the audience over-indexes on Joe Bonamassa (33.07×), Beth Hart (53.06×), Jeff Beck (26.18×), and B.B. King (24.27×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical genre audiences in United States

See Electric blues audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Electric blues. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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