Elise Mertens Audience in United States

Elise Mertens logo

Elise Mertens has an estimated audience of 565,477 people in United States. 48.8% are female, 51.2% are male, average age 37.4. Top regions: California, Texas, New York. Top brand affinities: Roland Garros, US Open (tennis), Grigor Dimitrov, Andy Murray, Steffi Graf.

The average Elise Mertens fan in United States is 37.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Roland Garros, US Open (tennis), Grigor Dimitrov, with strongest over-indexing on Roland Garros (105.78× the country average). Demographically, the Elise Mertens audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Tennis

Demographics of Elise Mertens fans

Demographic split for Elise Mertens audience in United States
MetricValue
Female48.8%
Male51.2%
Average age37.4
Estimated audience size565,477

Audience persona

The typical Elise Mertens fan in United States is balanced, around 37.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Roland Garros.

Top regions in United States

Top regions ranked by reach for Elise Mertens in United States
RegionReachAffinity
California113,8111.83×
Texas88,7971.83×
New York50,2351.59×
Georgia48,4102.78×
Florida48,1281.26×
South Carolina20,2502.38×
Alabama20,0282.54×
Illinois19,5581.04×
North Carolina17,4941.03×
New Jersey13,9890.97×
Ohio13,4170.77×
Virginia13,2050.96×
Missouri12,7161.4×
Pennsylvania12,3800.65×
Massachusetts10,7850.97×
Wisconsin10,3601.22×
Indiana9,5340.92×
Arizona9,4980.82×
Minnesota9,1321.13×
Maryland8,9350.92×
Arkansas8,7531.88×
Tennessee8,6460.76×
Michigan8,5390.58×
Nevada5,8761.07×
Oklahoma5,6230.9×
Oregon5,1770.8×
Washington5,1300.45×
Kentucky5,1160.72×
Connecticut4,8520.86×
Louisiana4,6670.64×
Colorado4,6070.52×
Mississippi4,1590.89×
Utah3,4310.68×
Kansas3,2390.73×
Nebraska2,9191.03×
Iowa2,8020.6×
New Mexico2,6380.93×
Rhode Island2,5711.43×
Washington, District of Columbia2,1821.28×
Hawaii1,5390.63×
Delaware1,4520.93×
North Dakota1,4121.22×
New Hampshire1,4070.63×
West Virginia1,0100.38×
Maine1,0070.5×
South Dakota8360.64×
Idaho8140.29×
Vermont7470.75×
Alaska6600.55×
Montana6230.4×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Elise Mertens audience
BrandAffinityCategory
Roland Garros105.78×Sports
US Open (tennis)33.45×Sports
Grigor Dimitrov96.91×Sports
Andy Murray100.35×Sports
Steffi Graf41.11×Sports
The Championships, Wimbledon20.33×Sports
ATP World Tour Masters 100053.01×Sports
Rafael Nadal32.08×Sports
Andre Agassi34.48×Sports
Autism Awareness10.35×Health
Australian Open14.94×Sports
Serena Williams14.05×Sports
Roger Federer25.58×Sports
Maria Sharapova26.84×Sports
Diabetes mellitus awareness6.48×Health
Novak Djokovic12.21×Sports
Venus Williams13.5×Sports
Green roof72.49×Home & Garden
Simona Halep63.15×Sports
Ready Player One16.56×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Elise Mertens audience
TraitClusterScore
Luxury OrientationPREMIUM1.75
LGBTQ+ IdentityOPEN1.4
Risk AppetiteTHRILL1.36
Early Adopter MentalityPOWER1.28
Quality AwarenessPREMIUM1.28
Sports ActivityPOWER1.23

Worldwide distribution

Worldwide audience distribution share by country for Elise Mertens
CountryShare
United States26.9%
Belgium23.3%
Italy6.2%

See Elise Mertens audiences in other countries

More Tennis audiences in United States

Frequently asked questions

How many fans does Elise Mertens have in United States?

Elise Mertens has an estimated audience of 565,477 people in United States, concentrated in California and Texas.

What is the gender split and age of Elise Mertens fans?

48.8% of Elise Mertens fans are female, 51.2% are male, with an average age of 37.4 years.

Which brands do Elise Mertens fans like most?

Elise Mertens fans show strongest brand affinity for Roland Garros (105.78×), US Open (tennis) (33.45×), and Grigor Dimitrov (96.91×) over the country average.

Where do Elise Mertens fans live in United States?

Elise Mertens fans in United States are most concentrated in California (reach 113,811), Texas (reach 88,797), and New York (reach 50,235). These three regions account for the largest share of the active audience.

What other brands do Elise Mertens fans also like?

Beyond Elise Mertens itself, the audience over-indexes on US Open (tennis) (33.45×), Grigor Dimitrov (96.91×), Andy Murray (100.35×), and Steffi Graf (41.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Elise Mertens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.