Elise Mertens Audience in United States

Elise Mertens logo

Elise Mertens has an estimated audience of 565,477 people in United States. 48.8% are female, 51.2% are male, average age 37.4. Top regions: California, Texas, New York. Top brand affinities: Nuts (film), University at Albany, SUNY, Stamp collecting, Pro-Ject, UK garage.

The average Elise Mertens fan in United States is 37.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Nuts (film), University at Albany, SUNY, Stamp collecting, with strongest over-indexing on Nuts (film) (22.93× the country average). Demographically, the Elise Mertens audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Tennis

Demographics of Elise Mertens fans

Demographic split for Elise Mertens audience in United States
MetricValue
Female48.8%
Male51.2%
Average age37.4
Estimated audience size565,477

Audience persona

The typical Elise Mertens fan in United States is balanced, around 37.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Nuts (film).

Top regions in United States

Top regions ranked by reach for Elise Mertens in United States
RegionReachAffinity
California113,8111.83×
Texas88,7971.83×
New York50,2351.59×
Georgia48,4102.78×
Florida48,1281.26×
South Carolina20,2502.38×
Alabama20,0282.54×
Illinois19,5581.04×
North Carolina17,4941.03×
New Jersey13,9890.97×
Ohio13,4170.77×
Virginia13,2050.96×
Missouri12,7161.4×
Pennsylvania12,3800.65×
Massachusetts10,7850.97×
Wisconsin10,3601.22×
Indiana9,5340.92×
Arizona9,4980.82×
Minnesota9,1321.13×
Maryland8,9350.92×
Arkansas8,7531.88×
Tennessee8,6460.76×
Michigan8,5390.58×
Nevada5,8761.07×
Oklahoma5,6230.9×
Oregon5,1770.8×
Washington5,1300.45×
Kentucky5,1160.72×
Connecticut4,8520.86×
Louisiana4,6670.64×
Colorado4,6070.52×
Mississippi4,1590.89×
Utah3,4310.68×
Kansas3,2390.73×
Nebraska2,9191.03×
Iowa2,8020.6×
New Mexico2,6380.93×
Rhode Island2,5711.43×
Washington, District of Columbia2,1821.28×
Hawaii1,5390.63×
Delaware1,4520.93×
North Dakota1,4121.22×
New Hampshire1,4070.63×
West Virginia1,0100.38×
Maine1,0070.5×
South Dakota8360.64×
Idaho8140.29×
Vermont7470.75×
Alaska6600.55×
Montana6230.4×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Elise Mertens audience
BrandAffinityCategory
Nuts (film)22.93×Movies & TV
University at Albany, SUNY52.25×Business & Career
Stamp collecting11.07×Home & Garden
Pro-Ject8.77×Music & Radio
UK garage11.69×Music & Radio
La Opinión13.84×News
Seattle Hempfest63.15×Travel & Leisure
Product design3.3×Business & Career
Laneige9.06×Beauty & Wellness
Hebe10.05×Home & Garden
The Historian21.52×Literature
Tezz9.75×Movies & TV
Iginio Massari105.78×Food & Beverages
Emperor Entertainment Group13.22×Business & Career
Electrolyte4.85×Health
Home equity1.96×Home & Garden
Voter registration4.74×Politics & Society
Natural rubber1.82×Cars & Mobility
La Provence18.68×News
JDSU2.48×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Elise Mertens audience
TraitClusterScore
Luxury OrientationPREMIUM1.75
LGBTQ+ IdentityOPEN1.4
Risk AppetiteTHRILL1.36
Early Adopter MentalityPOWER1.28
Quality AwarenessPREMIUM1.28
Sports ActivityPOWER1.23

Worldwide distribution

Worldwide audience distribution share by country for Elise Mertens
CountryShare
United States26.9%
Belgium23.3%
Italy6.2%

See Elise Mertens audiences in other countries

More Tennis audiences in United States

Frequently asked questions

How many fans does Elise Mertens have in United States?

Elise Mertens has an estimated audience of 565,477 people in United States, concentrated in California and Texas.

What is the gender split and age of Elise Mertens fans?

48.8% of Elise Mertens fans are female, 51.2% are male, with an average age of 37.4 years.

Which brands do Elise Mertens fans like most?

Elise Mertens fans show strongest brand affinity for Nuts (film) (22.93×), University at Albany, SUNY (52.25×), and Stamp collecting (11.07×) over the country average.

Where do Elise Mertens fans live in United States?

Elise Mertens fans in United States are most concentrated in California (reach 113,811), Texas (reach 88,797), and New York (reach 50,235). These three regions account for the largest share of the active audience.

What other brands do Elise Mertens fans also like?

Beyond Elise Mertens itself, the audience over-indexes on University at Albany, SUNY (52.25×), Stamp collecting (11.07×), Pro-Ject (8.77×), and UK garage (11.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Elise Mertens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.