L'Équipe Audience in United States

L'Équipe has an estimated audience of 334,147 people in United States. 26.4% are female, 73.6% are male, average age 37.2. Top regions: California, New York, Florida. Top brand affinities: France Football, Windsurfing, Competitive examination, rugby, Rugby World Cup.
The average L'Équipe fan in United States is 37.2 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include France Football, Windsurfing, Competitive examination, with strongest over-indexing on France Football (450.12× the country average). Demographically, the L'Équipe audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Risk Appetite, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Website / Newspaper / Magazine
Demographics of L'Équipe fans
| Metric | Value |
|---|---|
| Female | 26.4% |
| Male | 73.6% |
| Average age | 37.2 |
| Estimated audience size | 334,147 |
Audience persona
The typical L'Équipe fan in United States is more male, around 37.2 years old, with strong Risk Appetite tendencies and a notable affinity for France Football.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 64,962 | 1.77× |
| New York | 53,421 | 2.86× |
| Florida | 46,020 | 2.03× |
| Texas | 24,943 | 0.87× |
| Massachusetts | 14,140 | 2.15× |
| Maryland | 13,064 | 2.27× |
| Georgia | 12,918 | 1.25× |
| Virginia | 11,628 | 1.43× |
| Washington, District of Columbia | 9,097 | 9.06× |
| Illinois | 8,108 | 0.73× |
| New Jersey | 7,795 | 0.92× |
| Pennsylvania | 7,172 | 0.64× |
| North Carolina | 7,034 | 0.7× |
| Ohio | 5,808 | 0.56× |
| Connecticut | 5,709 | 1.7× |
| Michigan | 5,645 | 0.65× |
| Washington | 5,082 | 0.76× |
| Wisconsin | 4,275 | 0.85× |
| Oregon | 4,130 | 1.08× |
| Colorado | 4,031 | 0.77× |
| Arizona | 3,611 | 0.53× |
| South Carolina | 3,479 | 0.69× |
| Louisiana | 3,310 | 0.77× |
| Indiana | 3,284 | 0.54× |
| Tennessee | 3,198 | 0.48× |
| Nevada | 3,119 | 0.97× |
| Minnesota | 2,569 | 0.54× |
| Utah | 2,071 | 0.69× |
| Wyoming | 1,948 | 3.93× |
| Oklahoma | 1,786 | 0.48× |
| Missouri | 1,395 | 0.26× |
| Delaware | 1,291 | 1.4× |
| Kansas | 1,186 | 0.45× |
| Rhode Island | 1,131 | 1.06× |
| Kentucky | 1,021 | 0.24× |
| Alabama | 920 | 0.2× |
| Iowa | 804 | 0.29× |
| Maine | 711 | 0.59× |
| New Mexico | 607 | 0.36× |
| Mississippi | 583 | 0.21× |
| Hawaii | 566 | 0.39× |
| Arkansas | 494 | 0.18× |
| New Hampshire | 416 | 0.32× |
| Idaho | 402 | 0.24× |
| West Virginia | 321 | 0.21× |
| Nebraska | 315 | 0.19× |
| Alaska | 298 | 0.42× |
| Vermont | 269 | 0.46× |
| Montana | 239 | 0.26× |
| South Dakota | 236 | 0.31× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| France Football | 450.12× | Sports |
| Windsurfing | 52.25× | Sports |
| Competitive examination | 132.63× | Business & Career |
| rugby | 38.18× | Sports |
| Rugby World Cup | 60.77× | Sports |
| TF1 | 163.74× | Movies & TV |
| Eurosport | 92.33× | Sports |
| Roland Garros | 63.64× | Sports |
| Kawasaki | 31.3× | Cars & Mobility |
| Booba | 101.17× | Music & Radio |
| Premier League | 16.64× | Sports |
| Gala | 58.79× | News |
| Google News | 11.33× | News |
| RMC (France) | 186× | Music & Radio |
| Football Manager | 79.72× | Games |
| Primark | 20× | Shopping |
| Olympique Lyonnais | 75.22× | Sports |
| Lamp | 33.44× | Music & Radio |
| Sex and the City | 11.27× | Movies & TV |
| Ducati | 22.34× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.5 |
| Social Media Usage | JOY | 1.38 |
| LGBTQ+ Identity | OPEN | 1.33 |
| Early Adopter Mentality | POWER | 1.32 |
| Luxury Orientation | PREMIUM | 1.28 |
| Quality Awareness | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 45.2% |
| Guadeloupe | 9.0% |
| Martinique | 4.1% |
See L'Équipe audiences in other countries
More Sports audiences in United States
Frequently asked questions
How many fans does L'Équipe have in United States?
L'Équipe has an estimated audience of 334,147 people in United States, concentrated in California and New York.
What is the gender split and age of L'Équipe fans?
26.4% of L'Équipe fans are female, 73.6% are male, with an average age of 37.2 years.
Which brands do L'Équipe fans like most?
L'Équipe fans show strongest brand affinity for France Football (450.12×), Windsurfing (52.25×), and Competitive examination (132.63×) over the country average.
Where do L'Équipe fans live in United States?
L'Équipe fans in United States are most concentrated in California (reach 64,962), New York (reach 53,421), and Florida (reach 46,020). These three regions account for the largest share of the active audience.
What other brands do L'Équipe fans also like?
Beyond L'Équipe itself, the audience over-indexes on Windsurfing (52.25×), Competitive examination (132.63×), rugby (38.18×), and Rugby World Cup (60.77×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for L'Équipe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.