Rascasse Audience Intelligence

Booba Audience in United States

A data profile of the people who buy, follow and care about Booba in United States — modelled from more than twelve digital signal sources. Booba has an estimated audience of 555,605 people in United States.

#251among Hip hop in United States#8266among Person in United States#4774in Music & Radio

The average Booba fan in United States is 30.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Venom (band), French hip hop, Maisie Williams, with strongest over-indexing on Venom (band) (69.16× the country average).

Demographically, the Booba audience skews more male with an average age of 30.8, and over-indexes on personality traits such as Tradition, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Booba fan in United States is more male, around 30.8 years old, with strong Tradition tendencies and a notable affinity for Venom (band).

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Booba profile in United States.

Audience size
556K
in United States
Gender
34.0%♀
66.0% male
Age
30.8
average years
Country rank
#34427
Person in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Booba fans

34.0% are female, 66.0% are male, average age 30.8.

Fig. 02

Gender split

34.0%
Female
66.0%
Male
Demographic split for Booba audience in United States
MetricValue
Female34.0%
Male66.0%
Average age30.8
Estimated audience size555,605
Fig. 03

Age distribution

Ø 30.8
average years
Age distribution of the Booba audience in United States
Age bracketShare%
16-1943%
20-2921%
30-3916%
40-4915%
50+5%
Fig. 04

Worldwide distribution

10.5%

of the worldwide Booba audience comes from United States.

Worldwide audience distribution share by country for Booba
CountryShare
France33.1%
Saudi Arabia15.3%
United States10.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Booba audience in United States is strongest.

Fig. 05

Top regions by affinity

Booba fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~3K1.23×
02Kentucky~8K1.19×
03Alaska~1K1.19×
04Arkansas~5K1.17×
05Hawaii~3K1.16×
06Rhode Island~2K1.15×
07Texas~50K1.10×
08Washington~10K1.10×
09Connecticut~6K1.10×
10Utah~5K1.10×
11Pennsylvania~20K1.09×
12Ohio~20K1.09×
13Oklahoma~6K1.07×
14Nevada~5K1.06×
15Maine~2K1.06×
16North Dakota~1K1.05×
17New York~30K1.04×
18Minnesota~8K1.03×
19Illinois~20K1.02×
20Indiana~10K1.01×
21California~60K1.00×
22Wisconsin~8K1.00×
23South Dakota~1K1.00×
24New Jersey~10K0.99×
25Oregon~6K0.99×
26Michigan~10K0.98×
27Nebraska~3K0.98×
28New Mexico~3K0.98×
29North Carolina~20K0.97×
30Virginia~10K0.97×
31Arizona~10K0.97×
32Massachusetts~10K0.97×
33Alabama~7K0.97×
34New Hampshire~2K0.97×
35Missouri~8K0.96×
36Louisiana~6K0.96×
37Idaho~3K0.95×
38Florida~30K0.94×
39Tennessee~10K0.92×
40Maryland~8K0.92×
41Mississippi~4K0.92×
42Iowa~4K0.92×
43Georgia~10K0.91×
44South Carolina~7K0.91×
45Kansas~4K0.91×
46Delaware~1K0.91×
47Colorado~7K0.88×
48Vermont<1K0.85×
49Montana~1K0.84×
50Washington, District of Columbia~1K0.76×
Fig. 06

Affinity by region

Affinity by region — Booba, United States
0.76×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Booba audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Booba audience
#·InterestCategoryAffinity×
01Quechua (brand)Sports109.91×
02Hajime no IppoLiterature98.53×
03Golden Boy PromotionsLiterature95.62×
04Keeping Up AppearancesMovies & TV94.45×
05The Ring (magazine)Sports71.03×
06Tony ParkerSports70.35×
07Venom (band)Music & Radio69.16×
08Maisie WilliamsMovies & TV67.03×
09L'ÉquipeSports44.49×
10RayeMusic & Radio36.83×
11Kit HaringtonMovies & TV30.20×
12French hip hopMusic & Radio29.75×
13paul smithFashion & Accessoires29.36×
14Max VerstappenSports26.57×
15Anthony JoshuaSports23.94×
16BenefitsMusic & Radio18.14×
17Emilia ClarkeMovies & TV17.68×
18MadridTravel & Leisure14.52×
19socializingPolitics & Society8.07×
20FIFA World Cup 2026Sports2.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Booba audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Booba audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.83×
Social Media UsageJOY1.70×
SpiritualityBALANCE1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Booba audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.87×
CreativityOPEN0.91×
Community OrientationOPEN0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Booba have in United States?

Booba has an estimated audience of 555,605 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Booba fans?

34.0% of Booba fans are female, 66.0% are male, with an average age of 30.8 years.

03

Which brands do Booba fans like most?

Booba fans show strongest brand affinity for Venom (band) (69.16×), French hip hop (29.75×), and Maisie Williams (67.03×) over the country average.

04

Where do Booba fans live in United States?

Booba fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Booba fans also like?

Beyond Booba itself, the audience over-indexes on French hip hop (29.75×), Maisie Williams (67.03×), Hajime no Ippo (98.53×), and The Ring (magazine) (71.03×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Hip hop audiences in United States

See Booba audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Booba. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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