Empire of the Sun (film) Audience in United States

Empire of the Sun (film) has an estimated audience of 984,859 people in United States. 39.1% are female, 60.9% are male, average age 43.6. Top regions: California, Texas, New York. Top brand affinities: Inglourious Basterds, MSN, Full Metal Jacket, Staples (Canada), Lou Reed.

The average Empire of the Sun (film) fan in United States is 43.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Inglourious Basterds, MSN, Full Metal Jacket, with strongest over-indexing on Inglourious Basterds (40.88× the country average). Demographically, the Empire of the Sun (film) audience skews more male with an average age of 43.6, and over-indexes on personality traits such as Tradition, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Drama

Demographics of Empire of the Sun (film) fans

Demographic split for Empire of the Sun (film) audience in United States
MetricValue
Female39.1%
Male60.9%
Average age43.6
Estimated audience size984,859

Audience persona

The typical Empire of the Sun (film) fan in United States is more male, around 43.6 years old, with strong Tradition tendencies and a notable affinity for Inglourious Basterds.

Top regions in United States

Top regions ranked by reach for Empire of the Sun (film) in United States
RegionReachAffinity
California204,0791.88×
Texas116,0041.37×
New York63,1871.15×
Florida54,2490.81×
Illinois41,1021.25×
Washington31,7881.61×
Pennsylvania30,1110.91×
Colorado28,4631.83×
Georgia27,7430.91×
New Jersey25,066
Massachusetts23,4741.21×
Ohio23,4660.77×
Virginia23,4340.98×
Michigan23,3280.91×
North Carolina22,9830.78×
Arizona22,6551.13×
Oregon19,8491.76×
Missouri17,2111.08×
Maryland16,0950.95×
Tennessee14,7020.74×
Indiana14,2840.79×
Nevada13,1461.38×
Wisconsin12,3500.83×
Minnesota11,8120.84×
Hawaii11,4202.7×
Utah10,5401.2×
Connecticut10,0531.02×
South Carolina9,8440.66×
Oklahoma9,0870.83×
Alabama9,0340.66×
Louisiana8,5730.68×
Kentucky8,3860.68×
Kansas6,6060.85×
Iowa5,8700.72×
Arkansas5,8350.72×
New Mexico5,3791.09×
Idaho5,0391.02×
Washington, District of Columbia4,3761.48×
Nebraska3,9340.8×
Mississippi3,8140.47×
New Hampshire3,6930.95×
Maine3,1130.88×
Rhode Island2,8450.91×
West Virginia2,5930.57×
Montana2,5800.94×
Alaska1,9640.93×
Delaware1,9480.72×
Vermont1,5380.89×
South Dakota1,4480.64×
North Dakota1,2240.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Empire of the Sun (film) audience
BrandAffinityCategory
Inglourious Basterds40.88×Movies & TV
MSN6.86×News
Full Metal Jacket33.06×Movies & TV
Staples (Canada)7.83×Business & Career
Lou Reed50.83×Music & Radio
Woodstock15.25×Music & Radio
Wham!30.61×Music & Radio
Michael J. Fox10.41×Movies & TV
Kia Sportage20×Cars & Mobility
Knight Rider (1982 TV series)34.86×Movies & TV
Shark Tale20×Movies & TV
Night at the Museum20×Movies & TV
The Departed14.88×Movies & TV
Google Books22.5×Literature
Robert Plant15.42×Music & Radio
David Hasselhoff16.53×Movies & TV
Christopher Walken13.43×Movies & TV
Winona Ryder8.06×Movies & TV
Black Panther (film)11.41×Movies & TV
Billy Idol14.36×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Empire of the Sun (film) audience
TraitClusterScore
TraditionCONSERVATISM1.69
SustainabilityBALANCE1.62
PatriotismCONSERVATISM1.52
Early Adopter MentalityPOWER1.46
TravellingTHRILL1.32
IndulgenceJOY1.28

Worldwide distribution

Worldwide audience distribution share by country for Empire of the Sun (film)
CountryShare
United States37.0%
United Kingdom10.5%
Spain7.8%

See Empire of the Sun (film) audiences in other countries

More Drama audiences in United States

Frequently asked questions

How many fans does Empire of the Sun (film) have in United States?

Empire of the Sun (film) has an estimated audience of 984,859 people in United States, concentrated in California and Texas.

What is the gender split and age of Empire of the Sun (film) fans?

39.1% of Empire of the Sun (film) fans are female, 60.9% are male, with an average age of 43.6 years.

Which brands do Empire of the Sun (film) fans like most?

Empire of the Sun (film) fans show strongest brand affinity for Inglourious Basterds (40.88×), MSN (6.86×), and Full Metal Jacket (33.06×) over the country average.

Where do Empire of the Sun (film) fans live in United States?

Empire of the Sun (film) fans in United States are most concentrated in California (reach 204,079), Texas (reach 116,004), and New York (reach 63,187). These three regions account for the largest share of the active audience.

What other brands do Empire of the Sun (film) fans also like?

Beyond Empire of the Sun (film) itself, the audience over-indexes on MSN (6.86×), Full Metal Jacket (33.06×), Staples (Canada) (7.83×), and Lou Reed (50.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Empire of the Sun (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.