Featurette Audience in United States

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Featurette has an estimated audience of 1,923,877 people in United States. 44.0% are female, 56.0% are male, average age 34.3. Top regions: California, New York, Texas. Top brand affinities: UK garage, Electrolyte, Natural rubber, Pro-Ject, Minnesota.

The average Featurette fan in United States is 34.3 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include UK garage, Electrolyte, Natural rubber, with strongest over-indexing on UK garage (7.95× the country average). Demographically, the Featurette audience skews more male with an average age of 34.3, and over-indexes on personality traits such as Pet Ownership, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of Featurette fans

Demographic split for Featurette audience in United States
MetricValue
Female44.0%
Male56.0%
Average age34.3
Estimated audience size1,923,877

Audience persona

The typical Featurette fan in United States is more male, around 34.3 years old, with strong Pet Ownership tendencies and a notable affinity for UK garage.

Top regions in United States

Top regions ranked by reach for Featurette in United States
RegionReachAffinity
California257,5321.22×
New York99,9280.93×
Texas90,8370.55×
Florida71,5370.55×
Virginia41,6450.89×
Illinois40,6770.63×
Georgia36,3950.61×
Pennsylvania36,2720.56×
Ohio34,0520.57×
Washington31,9460.83×
New Jersey30,0620.61×
North Carolina30,0220.52×
Michigan28,9380.58×
Massachusetts24,7260.65×
Kentucky21,1130.88×
Colorado19,8220.65×
Tennessee19,4690.5×
Maryland18,8340.57×
Indiana18,8340.54×
Missouri18,2400.59×
Arizona18,2160.46×
Louisiana17,7730.72×
Minnesota16,1650.59×
Oregon16,1000.73×
Wisconsin15,6260.54×
Alabama14,5970.54×
Mississippi14,1100.89×
Arkansas13,5800.86×
Oklahoma13,2800.62×
South Carolina12,8870.45×
Connecticut12,5120.65×
Kansas11,6560.77×
Nevada11,6490.63×
West Virginia11,6481.3×
Alaska11,6242.82×
Hawaii11,1321.35×
Idaho10,7571.11×
Utah10,6690.62×
Iowa10,2140.64×
Montana10,1331.9×
South Dakota10,0022.25×
North Dakota9,7392.46×
New Hampshire9,5981.27×
Wyoming9,4233.3×
Nebraska9,3980.97×
New Mexico9,3490.97×
Rhode Island9,2681.51×
Maine9,2621.34×
Vermont9,1162.7×
Delaware8,3001.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Featurette audience
BrandAffinityCategory
UK garage7.95×Music & Radio
Electrolyte5.75×Health
Natural rubber2.49×Cars & Mobility
Pro-Ject4.75×Music & Radio
Minnesota1.96×Travel & Leisure
Emperor Entertainment Group10.78×Business & Career
La Opinión5.75×News
Laneige4.34×Beauty & Wellness
Stamp collecting3.71×Home & Garden
Kevin Murphy (screenwriter)10.78×Movies & TV
Lulu 黃路梓茵1.87×Movies & TV
Elsword10.78×Games
Voter registration3.1×Politics & Society
Staycation2.02×Home & Garden
JDSU1.72×Business & Career
Isometric exercise4.65×Sports
Noodle (Gorillaz)1.89×Music & Radio
Home staging2.42×Home & Garden
Vocal harmony1.97×Music & Radio
IS (Infinite Stratos)1.68×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Featurette audience
TraitClusterScore
Pet OwnershipJOY1.83
Luxury OrientationPREMIUM1.68
SustainabilityBALANCE1.57
Risk AppetiteTHRILL1.57
Design AffinityPREMIUM1.39
TravellingTHRILL1.35

Worldwide distribution

Worldwide audience distribution share by country for Featurette
CountryShare
United States11.0%
China10.6%
Japan10.4%

See Featurette audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Featurette have in United States?

Featurette has an estimated audience of 1,923,877 people in United States, concentrated in California and New York.

What is the gender split and age of Featurette fans?

44.0% of Featurette fans are female, 56.0% are male, with an average age of 34.3 years.

Which brands do Featurette fans like most?

Featurette fans show strongest brand affinity for UK garage (7.95×), Electrolyte (5.75×), and Natural rubber (2.49×) over the country average.

Where do Featurette fans live in United States?

Featurette fans in United States are most concentrated in California (reach 257,532), New York (reach 99,928), and Texas (reach 90,837). These three regions account for the largest share of the active audience.

What other brands do Featurette fans also like?

Beyond Featurette itself, the audience over-indexes on Electrolyte (5.75×), Natural rubber (2.49×), Pro-Ject (4.75×), and Minnesota (1.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Featurette. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.