Fineness Audience in United States

Fineness logo

Fineness has an estimated audience of 2,667,978 people in United States. 65.9% are female, 34.1% are male, average age 36.1. Top regions: California, Texas, New York. Top brand affinities: Combat sport, Mothercare, Panama, Sears, Cachorro.

The average Fineness fan in United States is 36.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Combat sport, Mothercare, Panama, with strongest over-indexing on Combat sport (1.72× the country average). Demographically, the Fineness audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Fineness fans

Demographic split for Fineness audience in United States
MetricValue
Female65.9%
Male34.1%
Average age36.1
Estimated audience size2,667,978

Audience persona

The typical Fineness fan in United States is more female, around 36.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Combat sport.

Top regions in United States

Top regions ranked by reach for Fineness in United States
RegionReachAffinity
California159,7080.54×
Texas115,1440.5×
New York77,0050.52×
Florida75,8270.42×
North Carolina54,6920.68×
Georgia50,2790.61×
Pennsylvania40,3620.45×
Illinois40,2230.45×
Virginia39,9690.62×
New Jersey31,2570.46×
Ohio30,5560.37×
Michigan30,4180.44×
Washington27,2540.51×
Maryland26,5120.58×
Tennessee23,7280.44×
Mississippi22,5701.03×
Louisiana21,7400.63×
Arizona21,5370.4×
Massachusetts20,9390.4×
South Carolina20,6130.51×
Indiana20,0840.41×
Arkansas20,0510.91×
Oklahoma19,6090.66×
Kentucky19,2980.58×
Alabama18,6800.5×
West Virginia18,6331.5×
Alaska18,5943.26×
Kansas17,2100.82×
Idaho17,2061.29×
Missouri16,6720.39×
Hawaii16,4371.43×
Iowa16,3390.74×
Connecticut16,2620.61×
Montana16,2092.19×
South Dakota15,9992.59×
Oregon15,9430.52×
Wisconsin15,7860.39×
North Dakota15,5782.84×
New Hampshire15,3531.46×
Wyoming15,0733.81×
Nebraska15,0341.12×
New Mexico14,9551.12×
Nevada14,9070.58×
Rhode Island14,8251.75×
Maine14,8161.55×
Utah14,6290.61×
Vermont14,5813.11×
Minnesota14,1040.37×
Colorado13,5890.32×
Delaware13,2761.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fineness audience
BrandAffinityCategory
Combat sport1.72×Sports
Mothercare1.8×Kids & Family
Panama1.53×Travel & Leisure
Sears1.62×Shopping
Cachorro1.95×Pets & Animals
Tierra Cali1.93×Travel & Leisure
Highland games2.17×Sports
Oil and gas law in the United States3.6×Politics & Society
Ellen Burstyn1.96×Movies & TV
Lebanese cuisine1.6×Food & Beverages
Sacred Heart Catholic Church (Dubuque, Iowa)2.25×Politics & Society
Fast Five1.6×Movies & TV
Judge Dredd (film)2.21×Movies & TV
Sub Zero (Official)1.85×Literature
Box lacrosse1.58×Sports
Boracay1.73×Travel & Leisure
New York Harbor2.22×Travel & Leisure
Overtone1.63×Beauty & Wellness
Better Off Dead (film)1.77×Movies & TV
Ohio State Buckeyes women's basketball1.91×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fineness audience
TraitClusterScore
Luxury OrientationPREMIUM1.76
IndulgenceJOY1.74
Design AffinityPREMIUM1.73
Quality AwarenessPREMIUM1.34
CreativityOPEN1.27
Price SensitivityPREMIUM1.27

Worldwide distribution

Worldwide audience distribution share by country for Fineness
CountryShare
United States25.8%
Philippines6.1%
United Kingdom4.8%

See Fineness audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Fineness have in United States?

Fineness has an estimated audience of 2,667,978 people in United States, concentrated in California and Texas.

What is the gender split and age of Fineness fans?

65.9% of Fineness fans are female, 34.1% are male, with an average age of 36.1 years.

Which brands do Fineness fans like most?

Fineness fans show strongest brand affinity for Combat sport (1.72×), Mothercare (1.8×), and Panama (1.53×) over the country average.

Where do Fineness fans live in United States?

Fineness fans in United States are most concentrated in California (reach 159,708), Texas (reach 115,144), and New York (reach 77,005). These three regions account for the largest share of the active audience.

What other brands do Fineness fans also like?

Beyond Fineness itself, the audience over-indexes on Mothercare (1.8×), Panama (1.53×), Sears (1.62×), and Cachorro (1.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fineness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.