Gardening Tips Audience in United States

Gardening Tips logo

Gardening Tips has an estimated audience of 1,490,730 people in United States. 66.2% are female, 33.8% are male, average age 42.8. Top regions: Texas, California, New York. Top brand affinities: Kona Grill, Pillow, Historic site, Voltron: Legendary Defender, Nebraska Cornhuskers football.

The average Gardening Tips fan in United States is 42.8 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Kona Grill, Pillow, Historic site, with strongest over-indexing on Kona Grill (12.19× the country average). Demographically, the Gardening Tips audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Urban Lifestyle, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Gardening Tips fans

Demographic split for Gardening Tips audience in United States
MetricValue
Female66.2%
Male33.8%
Average age42.8
Estimated audience size1,490,730

Audience persona

The typical Gardening Tips fan in United States is more female, around 42.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Kona Grill.

Top regions in United States

Top regions ranked by reach for Gardening Tips in United States
RegionReachAffinity
Texas91,4230.71×
California90,4350.55×
New York57,1850.69×
Florida50,0380.5×
Ohio44,9210.98×
Pennsylvania41,4740.83×
Illinois40,0010.81×
North Carolina34,7590.77×
Georgia33,6570.73×
Michigan33,2310.85×
Indiana28,9261.06×
Virginia27,4270.76×
Missouri25,8591.08×
Tennessee23,4620.78×
Massachusetts23,4560.8×
Washington22,5450.75×
Wisconsin22,0360.98×
New Jersey21,2570.56×
Minnesota19,6890.92×
South Carolina18,7270.83×
Oklahoma18,2491.1×
Alabama17,8670.86×
Arkansas17,6231.43×
Louisiana17,1190.89×
Kentucky16,9620.91×
Colorado15,1050.64×
Kansas14,6821.25×
Mississippi14,5861.19×
Iowa14,3601.17×
Arizona14,1480.46×
Maryland13,8320.54×
Oregon13,3150.78×
Utah13,2360.99×
Connecticut10,0890.67×
West Virginia9,1521.32×
Idaho8,4511.13×
Nebraska8,1611.09×
Montana7,1231.72×
New Mexico6,9590.93×
New Hampshire6,7471.15×
South Dakota6,6171.92×
Nevada6,5510.45×
Maine6,1281.15×
Alaska5,7681.81×
Rhode Island5,7481.21×
North Dakota5,2351.71×
Hawaii5,0990.8×
Wyoming5,0652.29×
Vermont4,5231.73×
Delaware4,4621.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gardening Tips audience
BrandAffinityCategory
Kona Grill12.19×Food & Beverages
Pillow1.68×Home & Garden
Historic site2.89×Arts & Culture
Voltron: Legendary Defender10.36×Movies & TV
Nebraska Cornhuskers football2.01×Sports
South Asian cuisine4.84×Food & Beverages
Jesse Plemons1.77×Movies & TV
Home staging2.63×Home & Garden
Electrolyte2.3×Health
Vocal harmony2.04×Music & Radio
Governor of Michigan3.28×Politics & Society
Goop2.3×Internet & Social Media
TV Fanatic4.49×Movies & TV
Kento Yamazaki4.58×Movies & TV
Fairy godmother2.93×Literature
Cam Ward1.5×Sports
Girolando cattle9.94×Pets & Animals
Hayward, California4.04×Travel & Leisure
Wok2.33×Food & Beverages
Bunga bunga28.44×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gardening Tips audience
TraitClusterScore
Urban LifestyleOPEN2.36
Family OrientationCONSERVATISM1.58
Pet OwnershipJOY1.41
Community OrientationOPEN1.39
Design AffinityPREMIUM1.33
MindfulnessBALANCE1.21

Worldwide distribution

Worldwide audience distribution share by country for Gardening Tips
CountryShare
United States41.8%
United Kingdom14.0%
Germany6.6%

See Gardening Tips audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Gardening Tips have in United States?

Gardening Tips has an estimated audience of 1,490,730 people in United States, concentrated in Texas and California.

What is the gender split and age of Gardening Tips fans?

66.2% of Gardening Tips fans are female, 33.8% are male, with an average age of 42.8 years.

Which brands do Gardening Tips fans like most?

Gardening Tips fans show strongest brand affinity for Kona Grill (12.19×), Pillow (1.68×), and Historic site (2.89×) over the country average.

Where do Gardening Tips fans live in United States?

Gardening Tips fans in United States are most concentrated in Texas (reach 91,423), California (reach 90,435), and New York (reach 57,185). These three regions account for the largest share of the active audience.

What other brands do Gardening Tips fans also like?

Beyond Gardening Tips itself, the audience over-indexes on Pillow (1.68×), Historic site (2.89×), Voltron: Legendary Defender (10.36×), and Nebraska Cornhuskers football (2.01×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gardening Tips. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.