Kona Grill Audience in United States

Kona Grill has an estimated audience of 649,348 people in United States. 68.4% are female, 31.6% are male, average age 41.2. Top regions: Texas, Arizona, Ohio. Top brand affinities: Cocktail, Fast food, Charlotte Tilbury, Grilling, American Airlines.

The average Kona Grill fan in United States is 41.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Arizona, Ohio. Top brand affinities include Cocktail, Fast food, Charlotte Tilbury, with strongest over-indexing on Cocktail (2.87× the country average). Demographically, the Kona Grill audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Indulgence, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Restaurants

Demographics of Kona Grill fans

Demographic split for Kona Grill audience in United States
MetricValue
Female68.4%
Male31.6%
Average age41.2
Estimated audience size649,348

Audience persona

The typical Kona Grill fan in United States is more female, around 41.2 years old, with strong Indulgence tendencies and a notable affinity for Cocktail.

Top regions in United States

Top regions ranked by reach for Kona Grill in United States
RegionReachAffinity
Texas114,1552.04×
Arizona46,0103.47×
Ohio45,9152.3×
Florida44,6501.02×
Minnesota31,7573.41×
Colorado31,2253.05×
Michigan31,1451.83×
Georgia28,2201.41×
Illinois25,1231.16×
Maryland19,4581.74×
Missouri19,1551.83×
Indiana19,1151.61×
Nevada18,3912.93×
Utah17,4843.01×
Oregon17,2322.32×
Idaho16,3865.03×
New Jersey15,2950.93×
Alabama14,9801.65×
Nebraska9,9113.04×
California9,5470.13×
Kansas9,3961.84×
Pennsylvania4,5750.21×
New York4,5400.13×
Virginia3,2000.2×
Washington2,7530.21×
Tennessee2,2020.17×
North Carolina1,7530.09×
Hawaii1,7240.62×
Kentucky1,5330.19×
Arkansas1,5230.28×
Iowa1,4050.26×
New Mexico1,3780.42×
Louisiana1,2770.15×
Massachusetts1,1570.09×
Wisconsin1,0220.1×
Washington, District of Columbia9680.5×
Oklahoma8470.12×
South Carolina7700.08×
Connecticut6830.1×
Mississippi4440.08×
Montana3370.19×
Delaware2660.15×
West Virginia2590.09×
South Dakota2340.16×
Wyoming2150.22×
North Dakota1560.12×
Rhode Island1490.07×
New Hampshire1480.06×
Maine1310.06×
Alaska1000.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kona Grill audience
BrandAffinityCategory
Cocktail2.87×Food & Beverages
Fast food1.95×Food & Beverages
Charlotte Tilbury5.22×Beauty & Wellness
Grilling1.69×Food & Beverages
American Airlines1.52×Travel & Leisure
Nordstrom1.58×Shopping
Skin care1.64×Beauty & Wellness
TMZ1.59×Internet & Social Media
Steakhouse2.34×Food & Beverages
Handbags1.53×Fashion & Accessoires
Fast casual restaurants2.05×Food & Beverages
Bakery1.64×Food & Beverages
Air travel1.59×Travel & Leisure
Local food1.52×Food & Beverages
Smoked meat2.78×Food & Beverages
Life insurance1.63×Business & Career
Nail salon1.94×Beauty & Wellness
Online food ordering1.86×Food & Beverages
Microwave oven1.65×Home & Garden
Artificial nails2.05×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kona Grill audience
TraitClusterScore
IndulgenceJOY1.68
Urban LifestyleOPEN1.53
Family OrientationCONSERVATISM1.52
Healthy LifestyleBALANCE1.46
Price SensitivityPREMIUM1.38
Risk AppetiteTHRILL1.28

Worldwide distribution

Worldwide audience distribution share by country for Kona Grill
CountryShare
United States99.7%
Germany0.2%
Italy0.0%

See Kona Grill audiences in other countries

More Restaurants audiences in United States

Frequently asked questions

How many fans does Kona Grill have in United States?

Kona Grill has an estimated audience of 649,348 people in United States, concentrated in Texas and Arizona.

What is the gender split and age of Kona Grill fans?

68.4% of Kona Grill fans are female, 31.6% are male, with an average age of 41.2 years.

Which brands do Kona Grill fans like most?

Kona Grill fans show strongest brand affinity for Cocktail (2.87×), Fast food (1.95×), and Charlotte Tilbury (5.22×) over the country average.

Where do Kona Grill fans live in United States?

Kona Grill fans in United States are most concentrated in Texas (reach 114,155), Arizona (reach 46,010), and Ohio (reach 45,915). These three regions account for the largest share of the active audience.

What other brands do Kona Grill fans also like?

Beyond Kona Grill itself, the audience over-indexes on Fast food (1.95×), Charlotte Tilbury (5.22×), Grilling (1.69×), and American Airlines (1.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kona Grill. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.