Gary Numan Audience in United States

Gary Numan has an estimated audience of 404,948 people in United States. 46.1% are female, 53.9% are male, average age 42.5. Top brand affinities: Maersk, Rick Astley, Orchestral Manoeuvres in the Dark, INXS, Morrissey.

Top brand affinities include Maersk, Rick Astley, Orchestral Manoeuvres in the Dark, with strongest over-indexing on Maersk (564.1× the country average). Demographically, the Gary Numan audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Tradition, Mindfulness.

Category: Music & Radio · Type: Person · Subtype: New wave

Demographics of Gary Numan fans

Demographic split for Gary Numan audience in United States
MetricValue
Female46.1%
Male53.9%
Average age42.5
Estimated audience size404,948

Audience persona

The typical Gary Numan fan in United States is balanced, around 42.5 years old, with strong Tradition tendencies and a notable affinity for Maersk.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gary Numan audience
BrandAffinityCategory
Maersk564.1×Business & Career
Rick Astley76.56×Music & Radio
Orchestral Manoeuvres in the Dark277.41×Music & Radio
INXS104.59×Music & Radio
Morrissey68.79×Music & Radio
Wham!66.76×Music & Radio
Billy Idol39.28×Music & Radio
Duran Duran55.25×Music & Radio
Culture Club89.24×Music & Radio
The Human League127.99×Music & Radio
tom waits37.92×Movies & TV
Spandau Ballet67.58×Music & Radio
Modern Talking70.66×Music & Radio
The Smiths16.7×Music & Radio
Synthpop17.44×Music & Radio
Genesis (band)10.41×Music & Radio
Bryan Adams22.78×Music & Radio
Autism Awareness8.98×Health
Diabetes mellitus awarenessHealth
Men at Work35.5×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gary Numan audience
TraitClusterScore
TraditionCONSERVATISM1.93
MindfulnessBALANCE1.31
LGBTQ+ IdentityOPEN1.27
SpiritualityBALANCE1.24
IndulgenceJOY1.24
Urban LifestyleOPEN1.2

Worldwide distribution

Worldwide audience distribution share by country for Gary Numan
CountryShare
United Kingdom60.8%
United States18.6%
Germany3.5%

See Gary Numan audiences in other countries

More New wave audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Gary Numan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.