Ghoul Audience in United States

Ghoul logo

Ghoul has an estimated audience of 853,818 people in United States. 31.1% are female, 68.9% are male, average age 39.0. Top brand affinities: Winemaking, Dog breed, Kelli O'Hara, Wim Hof, Gift registry.

Top brand affinities include Winemaking, Dog breed, Kelli O'Hara, with strongest over-indexing on Winemaking (17.95× the country average). Demographically, the Ghoul audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Category: Music & Radio · Type: Person · Subtype: Metal

Demographics of Ghoul fans

Demographic split for Ghoul audience in United States
MetricValue
Female31.1%
Male68.9%
Average age39.0
Estimated audience size853,818

Audience persona

The typical Ghoul fan in United States is more male, around 39.0 years old, with strong Extroversion tendencies and a notable affinity for Winemaking.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ghoul audience
BrandAffinityCategory
Winemaking17.95×Food & Beverages
Dog breed3.61×Pets & Animals
Kelli O'Hara44.19×Movies & TV
Wim Hof29.04×Sports
Gift registry26.39×Kids & Family
Yahoo Sports Fantasy13.72×
Israel3.1×Travel & Leisure
Magazine (band)8.92×Music & Radio
Minnesota2.32×Travel & Leisure
Monmouth County, New Jersey12.25×Travel & Leisure
Iron Man (film)5.97×Movies & TV
Fantasy Football15.18×Internet & Social Media
3D printing3.04×Technology & Electronics
Alaska1.91×Travel & Leisure
Captain America (1990 film)Movies & TV
Home construction1.52×Home & Garden
Google Photos2.56×Technology & Electronics
Autlán29.32×Travel & Leisure
Elsword15.43×Games
Sinaloa3.42×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ghoul audience
TraitClusterScore
ExtroversionTHRILL2.07
Early Adopter MentalityPOWER1.47
IndividualismJOY1.38
TraditionCONSERVATISM1.37
Urban LifestyleOPEN1.26
LGBTQ+ IdentityOPEN1.21

Worldwide distribution

Worldwide audience distribution share by country for Ghoul
CountryShare
United States37.3%
India8.3%
United Kingdom6.7%

See Ghoul audiences in other countries

More Metal audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Ghoul. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.