Green brands Audience in United States

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Green brands has an estimated audience of 384,941 people in United States. 52.0% are female, 48.0% are male, average age 41.3. Top regions: California, Texas, New York. Top brand affinities: Home equity, Encontre sua Viagem, Endless Space, Nebraska Cornhuskers football, Jesse Plemons.

The average Green brands fan in United States is 41.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Home equity, Encontre sua Viagem, Endless Space, with strongest over-indexing on Home equity (2.25× the country average). Demographically, the Green brands audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Green brands fans

Demographic split for Green brands audience in United States
MetricValue
Female52.0%
Male48.0%
Average age41.3
Estimated audience size384,941

Audience persona

The typical Green brands fan in United States is balanced, around 41.3 years old, with strong Risk Appetite tendencies and a notable affinity for Home equity.

Top regions in United States

Top regions ranked by reach for Green brands in United States
RegionReachAffinity
California22,2480.53×
Texas16,9560.51×
New York12,2870.57×
Florida12,2150.47×
Illinois6,5260.51×
Georgia5,5290.47×
Pennsylvania5,4820.42×
New Jersey4,8230.49×
North Carolina4,6830.4×
Ohio4,4420.37×
Michigan4,4220.44×
Indiana4,3170.61×
Mississippi3,7731.19×
Tennessee3,7190.48×
Arizona3,6000.46×
Louisiana3,3550.68×
Arkansas3,3521.06×
Massachusetts3,3060.44×
Oklahoma3,2780.77×
Virginia3,2390.35×
Kentucky3,2260.67×
Alabama3,1230.58×
West Virginia3,1151.74×
Missouri3,0190.49×
South Carolina2,9540.51×
Minnesota2,9470.53×
Kansas2,8770.95×
Idaho2,8761.49×
Oregon2,8700.65×
Wisconsin2,8590.49×
Hawaii2,7481.66×
Iowa2,7310.86×
Montana2,7102.54×
South Dakota2,6743.01×
Washington2,6580.34×
North Dakota2,6043.29×
New Hampshire2,5661.69×
Nebraska2,5131.3×
Connecticut2,5090.65×
New Mexico2,5001.29×
Nevada2,4920.67×
Rhode Island2,4782.02×
Maine2,4771.8×
Colorado2,4610.41×
Utah2,4450.71×
Vermont2,4373.61×
Maryland2,4170.37×
Delaware2,2192.09×
Washington, District of Columbia1,6021.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Green brands audience
BrandAffinityCategory
Home equity2.25×Home & Garden
Encontre sua Viagem50.51×Travel & Leisure
Endless Space17.29×Games
Nebraska Cornhuskers football2.56×Sports
Jesse Plemons2.42×Movies & TV
JDSU2.07×Business & Career
Saving1.92×Business & Career
Staycation2.13×Home & Garden
Stay at Home Mum8.56×Kids & Family
Elsword9.11×Games
Regional styles of Mexican music1.53×Music & Radio
Cam Ward1.97×Sports
UK garage2.64×Music & Radio
Queens College, City University of New York3.49×Business & Career
Home staging2.47×Home & Garden
Chanticleer (ensemble)5.44×Music & Radio
Jeep Wagoneer2.19×Cars & Mobility
Iron Man (film)1.8×Movies & TV
Stamp collecting1.78×Home & Garden
N1 road (South Africa)1.55×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Green brands audience
TraitClusterScore
Risk AppetiteTHRILL2.01
PatriotismCONSERVATISM1.61
TraditionCONSERVATISM1.53
Design AffinityPREMIUM1.49
Quality AwarenessPREMIUM1.45
SustainabilityBALANCE1.34

Worldwide distribution

Worldwide audience distribution share by country for Green brands
CountryShare
United States52.1%
Italy16.6%
Australia7.7%

See Green brands audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Green brands have in United States?

Green brands has an estimated audience of 384,941 people in United States, concentrated in California and Texas.

What is the gender split and age of Green brands fans?

52.0% of Green brands fans are female, 48.0% are male, with an average age of 41.3 years.

Which brands do Green brands fans like most?

Green brands fans show strongest brand affinity for Home equity (2.25×), Encontre sua Viagem (50.51×), and Endless Space (17.29×) over the country average.

Where do Green brands fans live in United States?

Green brands fans in United States are most concentrated in California (reach 22,248), Texas (reach 16,956), and New York (reach 12,287). These three regions account for the largest share of the active audience.

What other brands do Green brands fans also like?

Beyond Green brands itself, the audience over-indexes on Encontre sua Viagem (50.51×), Endless Space (17.29×), Nebraska Cornhuskers football (2.56×), and Jesse Plemons (2.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Green brands. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.