Hopsin Audience in United States

Hopsin has an estimated audience of 294,497 people in United States. 29.8% are female, 70.2% are male, average age 29.7. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Tech N9ne, Diabetes mellitus awareness, Yung Lean, Microblogging.

The average Hopsin fan in United States is 29.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Tech N9ne, Diabetes mellitus awareness, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Hopsin audience skews more male with an average age of 29.7, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Hopsin fans

Demographic split for Hopsin audience in United States
MetricValue
Female29.8%
Male70.2%
Average age29.7
Estimated audience size294,497

Audience persona

The typical Hopsin fan in United States is more male, around 29.7 years old, with strong Extroversion tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Hopsin in United States
RegionReachAffinity
California27,9590.86×
Texas22,9270.91×
Florida16,3750.82×
New York13,2360.8×
Ohio11,0781.22×
Georgia10,4241.15×
Pennsylvania9,5190.96×
North Carolina9,2691.05×
Michigan9,1581.19×
Illinois8,4980.87×
Arizona7,0831.18×
Virginia6,6640.93×
Washington6,5701.11×
Indiana6,4101.19×
Tennessee5,8951×
Missouri5,7031.2×
Colorado5,6911.23×
New Jersey5,3910.72×
Massachusetts5,2350.9×
Maryland4,7420.94×
South Carolina4,6401.05×
Kentucky4,4571.21×
Alabama4,4401.08×
Wisconsin4,0710.92×
Minnesota3,9320.93×
Louisiana3,9051.03×
Oregon3,8941.15×
Oklahoma3,7891.16×
Nevada3,6431.28×
Utah2,7281.03×
Kansas2,7121.17×
Connecticut2,6680.9×
Arkansas2,6601.1×
Mississippi2,4471.01×
Iowa2,3650.97×
New Mexico1,7921.21×
Idaho1,5991.08×
Nebraska1,4781×
West Virginia1,4301.04×
New Hampshire1,0750.93×
Montana9171.12×
Maine8980.85×
Hawaii8410.66×
Rhode Island8090.86×
South Dakota6460.95×
Alaska6130.97×
Delaware5990.74×
North Dakota5870.97×
Washington, District of Columbia5810.66×
Wyoming4260.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hopsin audience
BrandAffinityCategory
Autism Awareness19.03×Health
Tech N9ne76.74×Music & Radio
Diabetes mellitus awareness12.48×Health
Yung Lean81.19×Music & Radio
Microblogging12.67×Technology & Electronics
Kia Sportage29.51×Cars & Mobility
Singer-songwriter5.51×Music & Radio
Insane Clown Posse28.78×Music & Radio
James Caan22.49×Movies & TV
Vanilla Ice27.32×Music & Radio
Income tax13.19×Business & Career
Machine Gun Kelly (rapper)22.18×Music & Radio
Cameron Boyce14.16×Movies & TV
Mod Sun64.91×Music & Radio
Honda HR-V19.67×Cars & Mobility
Pokémon4.28×Games
Charles, Prince of Wales18.87×Politics & Society
ASAP Rocky8.47×Music & Radio
Megan Fox5.99×Movies & TV
Method Man14.08×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hopsin audience
TraitClusterScore
ExtroversionTHRILL1.53
LGBTQ+ IdentityOPEN1.44
Early Adopter MentalityPOWER1.44
SustainabilityBALANCE1.25
Social Media UsageJOY1.19
Risk AppetiteTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Hopsin
CountryShare
United States67.2%
Canada6.1%
United Kingdom4.9%

See Hopsin audiences in other countries

More Hip hop audiences in United States

Frequently asked questions

How many fans does Hopsin have in United States?

Hopsin has an estimated audience of 294,497 people in United States, concentrated in California and Texas.

What is the gender split and age of Hopsin fans?

29.8% of Hopsin fans are female, 70.2% are male, with an average age of 29.7 years.

Which brands do Hopsin fans like most?

Hopsin fans show strongest brand affinity for Autism Awareness (19.03×), Tech N9ne (76.74×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Hopsin fans live in United States?

Hopsin fans in United States are most concentrated in California (reach 27,959), Texas (reach 22,927), and Florida (reach 16,375). These three regions account for the largest share of the active audience.

What other brands do Hopsin fans also like?

Beyond Hopsin itself, the audience over-indexes on Tech N9ne (76.74×), Diabetes mellitus awareness (12.48×), Yung Lean (81.19×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hopsin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.