Horror comedy Audience in United States
Horror comedy has an estimated audience of 817,533 people in United States. 46.6% are female, 53.4% are male, average age 37.3. Top brand affinities: Beetlejuice, 10 Cloverfield Lane, Michael Gambon, Bonnie Wright, Horoscope.
Top brand affinities include Beetlejuice, 10 Cloverfield Lane, Michael Gambon, with strongest over-indexing on Beetlejuice (14.08× the country average). Demographically, the Horror comedy audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as LGBTQ+ Identity, Risk Appetite.
Category: Movies & TV · Type: Topic · Subtype: Movie genre
Demographics of Horror comedy fans
| Metric | Value |
|---|---|
| Female | 46.6% |
| Male | 53.4% |
| Average age | 37.3 |
| Estimated audience size | 817,533 |
Audience persona
The typical Horror comedy fan in United States is balanced, around 37.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Beetlejuice.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Beetlejuice | 14.08× | Movies & TV |
| 10 Cloverfield Lane | 60.73× | Movies & TV |
| Michael Gambon | 35.32× | Movies & TV |
| Bonnie Wright | 34.68× | Movies & TV |
| Horoscope | 10.45× | Health |
| Natasha Lyonne | 14.34× | Movies & TV |
| Caitriona Balfe | 24.3× | Fashion & Accessoires |
| True Detective | 6.89× | Movies & TV |
| Planet Fitness | 3.91× | Sports |
| Jonathan Groff | 16.95× | Movies & TV |
| David Cronenberg | 38.04× | Movies & TV |
| Detroit: Become Human | 44.02× | Games |
| Creepypasta | 18.44× | Literature |
| InboxDollars | 30.15× | Business & Career |
| Glam rock | 18.2× | Music & Radio |
| Gremlins | 12.37× | Movies & TV |
| Superman | 2.24× | Movies & TV |
| Diaper bag | 5.43× | Kids & Family |
| Freddy vs. Jason | 25.98× | Movies & TV |
| Jason Isaacs | 17.05× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.03 |
| Risk Appetite | THRILL | 1.92 |
| Tradition | CONSERVATISM | 1.73 |
| Community Orientation | OPEN | 1.44 |
| Extroversion | THRILL | 1.43 |
| Early Adopter Mentality | POWER | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.1% |
| Indonesia | 18.3% |
| Malaysia | 10.9% |
See Horror comedy audiences in other countries
More Movie genre audiences in United States
- Comedy movies (108,702,766)
- Drama movies (67,254,885)
- Documentary movies (63,818,584)
- Action movies (60,367,126)
- Science fiction movies (59,993,452)
How to read this data
Audience size is the estimated number of people in United States who actively search for Horror comedy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.