Rascasse Audience Intelligence

Horror comedy Audience in United States

A data profile of the people who buy, follow and care about Horror comedy in United States — modelled from more than twelve digital signal sources. Horror comedy has an estimated audience of 817,533 people in United States.

#59among Movie genre in United States#9449among Topic in United States#5024in Movies & TV

The average Horror comedy fan in United States is 37.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Beetlejuice, Caitriona Balfe, Michael Gambon, with strongest over-indexing on Beetlejuice (25.18× the country average).

Demographically, the Horror comedy audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Urban Lifestyle, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Horror comedy fan in United States is balanced, around 37.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for Beetlejuice.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Horror comedy profile in United States.

Audience size
818K
in United States
Gender
46.6%♀
53.4% male
Age
37.3
average years
Country rank
#27089
Topic in United States
Fig. 01

Search interest · 12-month trend

+138%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Horror comedy fans

46.6% are female, 53.4% are male, average age 37.3.

Fig. 02

Gender split

46.6%
Female
53.4%
Male
Demographic split for Horror comedy audience in United States
MetricValue
Female46.6%
Male53.4%
Average age37.3
Estimated audience size817,533
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Horror comedy audience in United States
Age bracketShare%
16-1923%
20-2921%
30-3922%
40-4919%
50+15%
Fig. 04

Worldwide distribution

24.0%

of the worldwide Horror comedy audience comes from United States.

Worldwide audience distribution share by country for Horror comedy
CountryShare
United States24.0%
Indonesia18.3%
Malaysia10.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Horror comedy audience in United States is strongest.

Fig. 05

Top regions by affinity

Horror comedy fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~10K1.21×
02Oklahoma~10K1.12×
03Kentucky~10K1.11×
04Washington~20K1.10×
05California~100K1.08×
06Missouri~10K1.08×
07Pennsylvania~30K1.07×
08Illinois~30K1.05×
09Utah~8K1.05×
10Louisiana~10K1.04×
11Connecticut~8K1.04×
12Ohio~30K1.03×
13North Carolina~30K1.03×
14Colorado~10K1.03×
15Arkansas~7K1.03×
16Alaska~2K1.03×
17Tennessee~20K1.02×
18Indiana~20K1.02×
19Maryland~10K1.02×
20West Virginia~4K1.02×
21New Mexico~4K1.01×
22Rhode Island~3K1.01×
23Vermont~1K1.01×
24Massachusetts~20K1.00×
25Kansas~6K1.00×
26New York~50K0.99×
27Virginia~20K0.99×
28Arizona~20K0.99×
29South Carolina~10K0.99×
30Nevada~8K0.99×
31Idaho~4K0.99×
32New Hampshire~3K0.99×
33Maine~3K0.99×
34Montana~2K0.99×
35North Dakota~2K0.99×
36Texas~70K0.98×
37Georgia~20K0.98×
38Wisconsin~10K0.98×
39South Dakota~2K0.98×
40Minnesota~10K0.97×
41Nebraska~4K0.97×
42Wyoming~1K0.97×
43Iowa~6K0.96×
44Delaware~2K0.96×
45Alabama~10K0.95×
46Mississippi~6K0.95×
47Hawaii~3K0.93×
48Washington, District of Columbia~2K0.93×
49New Jersey~20K0.91×
50Florida~40K0.81×
Fig. 06

Affinity by region

Affinity by region — Horror comedy, United States
0.81×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Horror comedy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Horror comedy audience
#·InterestCategoryAffinity×
01Bonnie WrightMovies & TV52.53×
02Michael GambonMovies & TV52.35×
0310 Cloverfield LaneMovies & TV43.50×
04Caitriona BalfeFashion & Accessoires31.67×
05Freddy vs. JasonMovies & TV27.85×
06InboxDollarsBusiness & Career27.21×
07BeetlejuiceMovies & TV25.18×
08Jason IsaacsMovies & TV23.16×
09Robbie ColtraneMovies & TV22.93×
1024 (TV series)Movies & TV19.60×
11Jonathan GroffMovies & TV19.27×
12Natasha LyonneMovies & TV15.08×
13CreepypastaLiterature15.06×
14Paul RuddMovies & TV14.03×
15Ralph FiennesMovies & TV12.90×
16Psychological horrorHealth11.82×
17Graphic novelLiterature8.21×
18True DetectiveMovies & TV8.16×
19Henry CavillMovies & TV7.41×
20ArrowMovies & TV6.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Horror comedy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Horror comedy audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.59×
TraditionCONSERVATISM1.59×
Community OrientationOPEN1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Horror comedy audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.70×
CreativityOPEN0.77×
Family OrientationCONSERVATISM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Horror comedy have in United States?

Horror comedy has an estimated audience of 817,533 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Horror comedy fans?

46.6% of Horror comedy fans are female, 53.4% are male, with an average age of 37.3 years.

03

Which brands do Horror comedy fans like most?

Horror comedy fans show strongest brand affinity for Beetlejuice (25.18×), Caitriona Balfe (31.67×), and Michael Gambon (52.35×) over the country average.

04

Where do Horror comedy fans live in United States?

Horror comedy fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Horror comedy fans also like?

Beyond Horror comedy itself, the audience over-indexes on Caitriona Balfe (31.67×), Michael Gambon (52.35×), Bonnie Wright (52.53×), and 10 Cloverfield Lane (43.5×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movie genre audiences in United States

See Horror comedy audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Horror comedy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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