Immortals (2011 film) Audience in United States

Immortals (2011 film) logo

Immortals (2011 film) has an estimated audience of 997,968 people in United States. 44.6% are female, 55.4% are male, average age 39.9. Top regions: California, Texas, Florida. Top brand affinities: Throne of Glass, The Halal Guys, Hang Seng Index, The Nice Guys, Nielsen Corporation.

The average Immortals (2011 film) fan in United States is 39.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Throne of Glass, The Halal Guys, Hang Seng Index, with strongest over-indexing on Throne of Glass (32.51× the country average). Demographically, the Immortals (2011 film) audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Immortals (2011 film) fans

Demographic split for Immortals (2011 film) audience in United States
MetricValue
Female44.6%
Male55.4%
Average age39.9
Estimated audience size997,968

Audience persona

The typical Immortals (2011 film) fan in United States is more male, around 39.9 years old, with strong Patriotism tendencies and a notable affinity for Throne of Glass.

Top regions in United States

Top regions ranked by reach for Immortals (2011 film) in United States
RegionReachAffinity
California129,6411.18×
Texas105,5211.23×
Florida73,0231.08×
New York62,0341.11×
Georgia34,3691.12×
Illinois32,9710.99×
North Carolina32,2141.07×
Pennsylvania31,7390.94×
Ohio31,4541.02×
Michigan26,2131×
Virginia24,4151×
Arizona23,8241.17×
New Jersey22,7700.9×
Tennessee20,6651.03×
Washington20,5861.03×
Indiana19,7001.08×
Missouri17,1991.07×
Maryland17,0370.99×
Massachusetts16,2100.82×
Louisiana15,2721.19×
Alabama15,1631.09×
South Carolina14,9401×
Colorado14,2480.91×
Oklahoma13,3971.21×
Kentucky13,0541.04×
Minnesota12,8800.9×
Wisconsin12,8140.85×
Oregon11,6971.02×
Mississippi10,2041.24×
Nevada9,9321.03×
Arkansas9,3591.14×
Utah9,1201.02×
Connecticut8,3600.84×
Kansas8,1591.04×
Iowa7,6260.93×
New Mexico5,5391.11×
Idaho5,1411.03×
Hawaii4,9391.15×
Nebraska4,7630.95×
West Virginia4,3060.93×
Maine3,0150.84×
New Hampshire2,8820.73×
Rhode Island2,4990.79×
Alaska2,4841.16×
Montana2,4490.88×
Delaware2,4470.89×
Washington, District of Columbia2,3880.8×
South Dakota2,0740.9×
North Dakota1,9060.93×
Vermont1,3320.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Immortals (2011 film) audience
BrandAffinityCategory
Throne of Glass32.51×Literature
The Halal Guys14.09×Food & Beverages
Hang Seng Index21.1×Business & Career
The Nice Guys12.58×Movies & TV
Nielsen Corporation26.77×Business & Career
Jason Garrett16.86×Sports
Elsword20×Games
Google Photos2.89×Technology & Electronics
Hocus Pocus5.39×Movies & TV
Zagreb20.34×Travel & Leisure
Passaic County, New Jersey10.77×Travel & Leisure
Kendra Scott3×Fashion & Accessoires
Home staging5.35×Home & Garden
Pot roast8.83×Food & Beverages
Minnesota1.58×Travel & Leisure
Justice2.59×Politics & Society
Chromebook5.07×Technology & Electronics
Non-celiac gluten sensitivity9.99×Health
Nationality1.89×Politics & Society
Glasgow, Kentucky23.72×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Immortals (2011 film) audience
TraitClusterScore
PatriotismCONSERVATISM2.42
TraditionCONSERVATISM1.85
ExtroversionTHRILL1.45
LGBTQ+ IdentityOPEN1.35
IndividualismJOY1.3
MindfulnessBALANCE1.29

Worldwide distribution

Worldwide audience distribution share by country for Immortals (2011 film)
CountryShare
United States24.8%
India7.7%
China4.7%

See Immortals (2011 film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Immortals (2011 film) have in United States?

Immortals (2011 film) has an estimated audience of 997,968 people in United States, concentrated in California and Texas.

What is the gender split and age of Immortals (2011 film) fans?

44.6% of Immortals (2011 film) fans are female, 55.4% are male, with an average age of 39.9 years.

Which brands do Immortals (2011 film) fans like most?

Immortals (2011 film) fans show strongest brand affinity for Throne of Glass (32.51×), The Halal Guys (14.09×), and Hang Seng Index (21.1×) over the country average.

Where do Immortals (2011 film) fans live in United States?

Immortals (2011 film) fans in United States are most concentrated in California (reach 129,641), Texas (reach 105,521), and Florida (reach 73,023). These three regions account for the largest share of the active audience.

What other brands do Immortals (2011 film) fans also like?

Beyond Immortals (2011 film) itself, the audience over-indexes on The Halal Guys (14.09×), Hang Seng Index (21.1×), The Nice Guys (12.58×), and Nielsen Corporation (26.77×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Immortals (2011 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.