Jay Sean Audience in United States

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Jay Sean has an estimated audience of 538,089 people in United States. 61.1% are female, 38.9% are male, average age 48.1. Top regions: California, New York, Texas. Top brand affinities: Guy Fieri, JibJab, Celtic mythology, JDSU, Whataburger.

The average Jay Sean fan in United States is 48.1 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Guy Fieri, JibJab, Celtic mythology, with strongest over-indexing on Guy Fieri (11.35× the country average). Demographically, the Jay Sean audience skews more female with an average age of 48.1, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: R&B

Demographics of Jay Sean fans

Demographic split for Jay Sean audience in United States
MetricValue
Female61.1%
Male38.9%
Average age48.1
Estimated audience size538,089

Audience persona

The typical Jay Sean fan in United States is more female, around 48.1 years old, with strong Patriotism tendencies and a notable affinity for Guy Fieri.

Top regions in United States

Top regions ranked by reach for Jay Sean in United States
RegionReachAffinity
California101,7171.72×
New York59,6831.98×
Texas59,4321.28×
Florida38,5391.06×
Pennsylvania26,9591.49×
New Jersey25,8331.89×
Illinois24,2061.35×
Georgia18,9961.15×
North Carolina17,4011.07×
Virginia16,8361.28×
Massachusetts15,9271.5×
Michigan15,9201.13×
Ohio15,0320.91×
Arizona13,2021.2×
Washington13,1941.22×
Maryland12,7641.38×
Tennessee8,7990.82×
Indiana8,4840.86×
Missouri7,6880.89×
Nevada7,2761.4×
Connecticut6,8031.26×
Louisiana6,7740.98×
Colorado6,7620.8×
Minnesota6,7280.87×
South Carolina6,6920.83×
Wisconsin6,5290.81×
Alabama5,5950.74×
Oregon5,4100.88×
Kentucky4,8930.73×
Oklahoma4,7230.79×
Washington, District of Columbia3,9652.45×
Kansas3,4360.81×
Utah3,3150.69×
Hawaii3,2301.4×
Iowa3,1850.72×
Mississippi3,1470.71×
Arkansas2,7960.63×
New Mexico2,4650.91×
Nebraska1,7630.65×
Rhode Island1,5510.91×
New Hampshire1,4840.7×
Idaho1,4720.55×
Delaware1,3670.92×
West Virginia1,3580.54×
Maine1,0570.55×
Alaska8250.72×
Montana7450.5×
Vermont6930.73×
North Dakota6910.63×
South Dakota6850.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jay Sean audience
BrandAffinityCategory
Guy Fieri11.35×Movies & TV
JibJab11.38×Internet & Social Media
Celtic mythology11.96×Arts & Culture
JDSU3.1×Business & Career
Whataburger1.69×Food & Beverages
Pillow1.7×Home & Garden
Gomer Pyle, U.S.M.C.19.98×Movies & TV
Jaguar F-Pace8.81×Cars & Mobility
Guayabera17.7×Fashion & Accessoires
Joe Lynn Turner20×Music & Radio
Elsword9.43×Games
Kenpō15.66×Sports
Home staging2.54×Home & Garden
University of Colorado Denver7.73×Business & Career
Hog Hunting1.62×Sports
The Historian7.33×Literature
Corona (band)2.59×Music & Radio
Grinch1.64×Movies & TV
Final Fantasy VII (Famicom)5.24×Games
Mangaka1.55×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jay Sean audience
TraitClusterScore
PatriotismCONSERVATISM1.6
IndividualismJOY1.31
SpiritualityBALANCE1.28
Family OrientationCONSERVATISM1.21
Price SensitivityPREMIUM1.15
TraditionCONSERVATISM1.11

Worldwide distribution

Worldwide audience distribution share by country for Jay Sean
CountryShare
United States55.2%
United Kingdom10.2%
India8.4%

See Jay Sean audiences in other countries

More R&B audiences in United States

Frequently asked questions

How many fans does Jay Sean have in United States?

Jay Sean has an estimated audience of 538,089 people in United States, concentrated in California and New York.

What is the gender split and age of Jay Sean fans?

61.1% of Jay Sean fans are female, 38.9% are male, with an average age of 48.1 years.

Which brands do Jay Sean fans like most?

Jay Sean fans show strongest brand affinity for Guy Fieri (11.35×), JibJab (11.38×), and Celtic mythology (11.96×) over the country average.

Where do Jay Sean fans live in United States?

Jay Sean fans in United States are most concentrated in California (reach 101,717), New York (reach 59,683), and Texas (reach 59,432). These three regions account for the largest share of the active audience.

What other brands do Jay Sean fans also like?

Beyond Jay Sean itself, the audience over-indexes on JibJab (11.38×), Celtic mythology (11.96×), JDSU (3.1×), and Whataburger (1.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jay Sean. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.