Jordin Sparks Audience in United States
Jordin Sparks has an estimated audience of 940,361 people in United States. 59.8% are female, 40.2% are male, average age 31.0. Top regions: California, Texas, Florida. Top brand affinities: Lauren Graham, White Chicks, Pete Carroll, Phineas and Ferb, Aaron Paul.
The average Jordin Sparks fan in United States is 31.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lauren Graham, White Chicks, Pete Carroll, with strongest over-indexing on Lauren Graham (68.45× the country average). Demographically, the Jordin Sparks audience skews more female with an average age of 31.0, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Pop
Demographics of Jordin Sparks fans
| Metric | Value |
|---|---|
| Female | 59.8% |
| Male | 40.2% |
| Average age | 31.0 |
| Estimated audience size | 940,361 |
Audience persona
The typical Jordin Sparks fan in United States is more female, around 31.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Lauren Graham.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 96,116 | 0.93× |
| Texas | 90,890 | 1.12× |
| Florida | 68,735 | 1.08× |
| New York | 59,852 | 1.14× |
| Georgia | 43,627 | 1.51× |
| North Carolina | 35,322 | 1.25× |
| Pennsylvania | 34,308 | 1.08× |
| Illinois | 34,227 | 1.09× |
| Ohio | 32,303 | 1.12× |
| Virginia | 29,711 | 1.3× |
| Arizona | 29,066 | 1.51× |
| Michigan | 27,290 | 1.11× |
| New Jersey | 26,628 | 1.11× |
| Maryland | 24,519 | 1.52× |
| Indiana | 21,426 | 1.25× |
| Tennessee | 21,079 | 1.12× |
| Alabama | 20,082 | 1.53× |
| Massachusetts | 18,129 | 0.98× |
| South Carolina | 17,295 | 1.22× |
| Louisiana | 16,868 | 1.39× |
| Missouri | 16,019 | 1.06× |
| Washington | 14,584 | 0.77× |
| Wisconsin | 13,819 | 0.98× |
| Mississippi | 13,421 | 1.73× |
| Minnesota | 12,144 | 0.9× |
| Colorado | 11,340 | 0.77× |
| Kentucky | 10,849 | 0.92× |
| Nevada | 10,576 | 1.16× |
| Oklahoma | 10,210 | 0.98× |
| Connecticut | 9,440 | 1× |
| Arkansas | 8,294 | 1.07× |
| Oregon | 8,291 | 0.77× |
| Utah | 6,298 | 0.75× |
| Kansas | 6,053 | 0.82× |
| Iowa | 6,002 | 0.77× |
| Washington, District of Columbia | 4,081 | 1.44× |
| Nebraska | 3,941 | 0.84× |
| New Mexico | 3,660 | 0.78× |
| Hawaii | 3,548 | 0.88× |
| West Virginia | 3,226 | 0.74× |
| Delaware | 3,185 | 1.23× |
| Idaho | 3,010 | 0.64× |
| New Hampshire | 2,566 | 0.69× |
| Rhode Island | 2,469 | 0.82× |
| Maine | 2,129 | 0.63× |
| Montana | 1,540 | 0.59× |
| North Dakota | 1,414 | 0.73× |
| South Dakota | 1,299 | 0.6× |
| Alaska | 1,152 | 0.57× |
| Vermont | 850 | 0.52× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lauren Graham | 68.45× | Movies & TV |
| White Chicks | 46.02× | Movies & TV |
| Pete Carroll | 49.81× | Sports |
| Phineas and Ferb | 40.3× | Movies & TV |
| Aaron Paul | 38.84× | Movies & TV |
| Flo Rida | 16.9× | Music & Radio |
| Anne Burrell | 14.1× | Food & Beverages |
| Home Alone | 19.3× | Movies & TV |
| Sharon Osbourne | 18.54× | Movies & TV |
| Scary Movie | 17.96× | Movies & TV |
| Reggie Bush | 59.59× | Sports |
| Kim Richards | 50.12× | Movies & TV |
| Jesse McCartney | 35.61× | Movies & TV |
| DeviantArt | 9.59× | Internet & Social Media |
| IS (Infinite Stratos) | 18.61× | Literature |
| Victorious | 25.54× | Movies & TV |
| Kate Upton | 23.83× | Fashion & Accessoires |
| Morena Baccarin | 16.31× | Movies & TV |
| Malcolm in the Middle | 18.73× | Movies & TV |
| Rey Mysterio | 25.63× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.58 |
| Extroversion | THRILL | 2.01 |
| Community Orientation | OPEN | 1.59 |
| Luxury Orientation | PREMIUM | 1.57 |
| Urban Lifestyle | OPEN | 1.45 |
| Pet Ownership | JOY | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 48.8% |
| Brazil | 8.1% |
| China | 6.0% |
See Jordin Sparks audiences in other countries
More Pop audiences in United States
- Taylor Swift (46,907,635)
- Sabrina Carpenter (23,789,369)
- Ariana Grande (21,756,380)
- Michael Jackson (18,020,221)
- Justin Bieber (15,203,238)
Frequently asked questions
How many fans does Jordin Sparks have in United States?
Jordin Sparks has an estimated audience of 940,361 people in United States, concentrated in California and Texas.
What is the gender split and age of Jordin Sparks fans?
59.8% of Jordin Sparks fans are female, 40.2% are male, with an average age of 31.0 years.
Which brands do Jordin Sparks fans like most?
Jordin Sparks fans show strongest brand affinity for Lauren Graham (68.45×), White Chicks (46.02×), and Pete Carroll (49.81×) over the country average.
Where do Jordin Sparks fans live in United States?
Jordin Sparks fans in United States are most concentrated in California (reach 96,116), Texas (reach 90,890), and Florida (reach 68,735). These three regions account for the largest share of the active audience.
What other brands do Jordin Sparks fans also like?
Beyond Jordin Sparks itself, the audience over-indexes on White Chicks (46.02×), Pete Carroll (49.81×), Phineas and Ferb (40.3×), and Aaron Paul (38.84×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Jordin Sparks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.