Rascasse Audience Intelligence

Jordin Sparks Audience in United States

A data profile of the people who buy, follow and care about Jordin Sparks in United States — modelled from more than twelve digital signal sources. Jordin Sparks has an estimated audience of 953,593 people in United States.

#129among Pop in United States#5490among Person in United States#3174in Music & Radio

The average Jordin Sparks fan in United States is 31.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Lauren Graham, White Chicks, Pete Carroll, with strongest over-indexing on Lauren Graham (68.45× the country average).

Demographically, the Jordin Sparks audience skews more female with an average age of 31.0, and over-indexes on personality traits such as Extroversion, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jordin Sparks fan in United States is more female, around 31.0 years old, with strong Extroversion tendencies and a notable affinity for Lauren Graham.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jordin Sparks profile in United States.

Audience size
954K
in United States
Gender
59.8%♀
40.2% male
Age
31.0
average years
Country rank
#24437
Person in United States
Fig. 01

Search interest · 12-month trend

+7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jordin Sparks fans

59.8% are female, 40.2% are male, average age 31.0.

Fig. 02

Gender split

59.8%
Female
40.2%
Male
Demographic split for Jordin Sparks audience in United States
MetricValue
Female59.8%
Male40.2%
Average age31.0
Estimated audience size953,593
Fig. 03

Age distribution

Ø 31.0
average years
Age distribution of the Jordin Sparks audience in United States
Age bracketShare%
16-1939%
20-2926%
30-3917%
40-4912%
50+7%
Fig. 04

Worldwide distribution

49.1%

of the worldwide Jordin Sparks audience comes from United States.

Worldwide audience distribution share by country for Jordin Sparks
CountryShare
United States49.1%
Brazil8.3%
China5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jordin Sparks audience in United States is strongest.

Fig. 05

Top regions by affinity

Jordin Sparks fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~10K1.66×
02Arizona~30K1.48×
03Maryland~20K1.43×
04Georgia~40K1.42×
05Alabama~20K1.39×
06Louisiana~20K1.34×
07Washington, District of Columbia~4K1.30×
08Delaware~3K1.28×
09Indiana~20K1.26×
10North Carolina~30K1.23×
11Virginia~30K1.19×
12South Carolina~20K1.17×
13Tennessee~20K1.12×
14Florida~70K1.11×
15New York~60K1.10×
16Nevada~10K1.09×
17Arkansas~8K1.09×
18Texas~90K1.08×
19Ohio~30K1.08×
20Pennsylvania~30K1.07×
21Michigan~30K1.07×
22New Jersey~30K1.07×
23Missouri~20K1.05×
24Illinois~30K1.02×
25Connecticut~9K1.00×
26Oklahoma~10K0.99×
27Massachusetts~20K0.93×
28Wisconsin~10K0.93×
29Kentucky~10K0.92×
30Hawaii~4K0.92×
31Rhode Island~3K0.92×
32California~90K0.89×
33Minnesota~10K0.88×
34Nebraska~4K0.87×
35North Dakota~2K0.86×
36Kansas~6K0.84×
37New Mexico~4K0.83×
38West Virginia~4K0.83×
39Iowa~6K0.82×
40Utah~7K0.80×
41New Hampshire~3K0.80×
42Oregon~9K0.79×
43Alaska~2K0.78×
44Washington~10K0.77×
45Colorado~10K0.76×
46Idaho~4K0.76×
47South Dakota~2K0.76×
48Maine~3K0.75×
49Vermont~1K0.73×
50Montana~2K0.71×
Fig. 06

Affinity by region

Affinity by region — Jordin Sparks, United States
0.71×1.00×1.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jordin Sparks audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jordin Sparks audience
#·InterestCategoryAffinity×
01Lauren GrahamMovies & TV68.45×
02Reggie BushSports59.59×
03Kim RichardsMovies & TV50.12×
04Pete CarrollSports49.81×
05White ChicksMovies & TV46.02×
06Phineas and FerbMovies & TV40.30×
07Aaron PaulMovies & TV38.84×
08Jesse McCartneyMovies & TV35.61×
09Rose McGowanMovies & TV26.25×
10VictoriousMovies & TV25.54×
11Kate UptonFashion & Accessoires23.83×
12Home AloneMovies & TV19.30×
13Mandy MooreMusic & Radio19.08×
14Malcolm in the MiddleMovies & TV18.73×
15IS (Infinite Stratos)Literature18.61×
16Sharon OsbourneMovies & TV18.54×
17Scary MovieMovies & TV17.96×
18Flo RidaMusic & Radio16.90×
19Morena BaccarinMovies & TV16.31×
20DeviantArtInternet & Social Media9.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jordin Sparks audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jordin Sparks audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.42×
SpiritualityBALANCE1.33×
Pet OwnershipJOY1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jordin Sparks audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.88×
SustainabilityBALANCE0.93×
Healthy LifestyleBALANCE0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jordin Sparks have in United States?

Jordin Sparks has an estimated audience of 953,593 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jordin Sparks fans?

59.8% of Jordin Sparks fans are female, 40.2% are male, with an average age of 31.0 years.

03

Which brands do Jordin Sparks fans like most?

Jordin Sparks fans show strongest brand affinity for Lauren Graham (68.45×), White Chicks (46.02×), and Pete Carroll (49.81×) over the country average.

04

Where do Jordin Sparks fans live in United States?

Jordin Sparks fans in United States are most concentrated in California (reach ~90K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Jordin Sparks fans also like?

Beyond Jordin Sparks itself, the audience over-indexes on White Chicks (46.02×), Pete Carroll (49.81×), Phineas and Ferb (40.3×), and Aaron Paul (38.84×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jordin Sparks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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