Reggie Bush Audience in United States

Reggie Bush has an estimated audience of 598,944 people in United States. 33.8% are female, 66.2% are male, average age 31.2. Top regions: California, Texas, Florida. Top brand affinities: Josh Duhamel, Aaron Paul, Sophia Bush, Erin Andrews, Christina Applegate.

The average Reggie Bush fan in United States is 31.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Josh Duhamel, Aaron Paul, Sophia Bush, with strongest over-indexing on Josh Duhamel (212.7× the country average). Demographically, the Reggie Bush audience skews more male with an average age of 31.2, and over-indexes on personality traits such as Convenience Orientation, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Reggie Bush fans

Demographic split for Reggie Bush audience in United States
MetricValue
Female33.8%
Male66.2%
Average age31.2
Estimated audience size598,944

Audience persona

The typical Reggie Bush fan in United States is more male, around 31.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Josh Duhamel.

Top regions in United States

Top regions ranked by reach for Reggie Bush in United States
RegionReachAffinity
California95,8291.45×
Texas56,6821.1×
Florida40,1290.99×
New York32,7770.98×
Georgia23,8531.29×
Ohio21,5551.17×
Pennsylvania21,5071.07×
Illinois19,6830.99×
North Carolina18,4871.03×
Michigan17,7821.14×
Louisiana16,9462.19×
Virginia15,8761.09×
New Jersey14,4930.95×
Tennessee13,5011.12×
Alabama13,3361.59×
Maryland13,0261.26×
Arizona12,6561.03×
Massachusetts11,0970.94×
Indiana10,4040.95×
South Carolina10,2411.14×
Washington10,1590.85×
Missouri9,700
Wisconsin8,5820.95×
Colorado8,4550.9×
Mississippi7,6931.56×
Minnesota7,6410.89×
Kentucky7,2540.97×
Oklahoma6,5300.98×
Nevada6,1071.05×
Oregon5,8910.86×
Connecticut5,5950.93×
Arkansas5,1401.04×
Iowa4,8320.98×
Kansas4,5090.96×
Utah4,0430.75×
Nebraska3,0911.03×
Idaho2,5690.86×
Hawaii2,5520.99×
West Virginia2,2740.82×
Washington, District of Columbia2,2681.26×
New Mexico2,2560.75×
Delaware1,6330.99×
New Hampshire1,5810.67×
Rhode Island1,5030.79×
Maine1,2660.59×
Montana1,2180.73×
South Dakota1,1120.8×
North Dakota9700.79×
Alaska7510.59×
Vermont5840.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Reggie Bush audience
BrandAffinityCategory
Josh Duhamel212.7×Fashion & Accessoires
Aaron Paul270.63×Movies & TV
Sophia Bush164.38×Movies & TV
Erin Andrews164.9×Sports
Christina Applegate88.14×Movies & TV
Seth Green123.37×Movies & TV
Rose McGowan136.67×Movies & TV
Cafe Rio140.83×Food & Beverages
Happy Wheels329.02×Games
Mariska Hargitay65.61×Movies & TV
Dax Shepard87.29×Movies & TV
Ben Stiller67.62×Movies & TV
Alyssa Milano84.17×Movies & TV
Terrell Owens134.53×Sports
Dwight Howard89.77×Sports
Sharon Osbourne51.52×Movies & TV
Elizabeth Banks58.6×Movies & TV
Aubrey Plaza44.24×Movies & TV
Zooey Deschanel49.53×Movies & TV
John Cusack54.65×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Reggie Bush audience
TraitClusterScore
Convenience OrientationPREMIUM1.15
Social Media UsageJOY1.03
Luxury OrientationPREMIUM1.03
Early Adopter MentalityPOWER0.99
Career OrientationPOWER0.98
MindfulnessBALANCE0.97

Worldwide distribution

Worldwide audience distribution share by country for Reggie Bush
CountryShare
United States85.2%
Canada3.4%
United Kingdom2.4%

See Reggie Bush audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Reggie Bush have in United States?

Reggie Bush has an estimated audience of 598,944 people in United States, concentrated in California and Texas.

What is the gender split and age of Reggie Bush fans?

33.8% of Reggie Bush fans are female, 66.2% are male, with an average age of 31.2 years.

Which brands do Reggie Bush fans like most?

Reggie Bush fans show strongest brand affinity for Josh Duhamel (212.7×), Aaron Paul (270.63×), and Sophia Bush (164.38×) over the country average.

Where do Reggie Bush fans live in United States?

Reggie Bush fans in United States are most concentrated in California (reach 95,829), Texas (reach 56,682), and Florida (reach 40,129). These three regions account for the largest share of the active audience.

What other brands do Reggie Bush fans also like?

Beyond Reggie Bush itself, the audience over-indexes on Aaron Paul (270.63×), Sophia Bush (164.38×), Erin Andrews (164.9×), and Christina Applegate (88.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Reggie Bush. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.