A data profile of the people who buy, follow and care about Reggie Bush in United States — modelled from more than twelve digital signal sources. Reggie Bush has an estimated audience of 595,023 people in United States.
The average Reggie Bush fan in United States is 31.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Erin Andrews, Josh Duhamel, Christina Applegate, with strongest over-indexing on Erin Andrews (372.82× the country average).
Demographically, the Reggie Bush audience skews more male with an average age of 31.2, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Reggie Bush fan in United States is more male, around 31.2 years old, with strong Patriotism tendencies and a notable affinity for Erin Andrews.
The key figures that characterise the Reggie Bush profile in United States.
33.8% are female, 66.2% are male, average age 31.2.
| Metric | Value |
|---|---|
| Female | 33.8% |
| Male | 66.2% |
| Average age | 31.2 |
| Estimated audience size | 595,023 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 22% | |
| 30-39 | 19% | |
| 40-49 | 14% | |
| 50+ | 5% |
of the worldwide Reggie Bush audience comes from United States.
| Country | Share |
|---|---|
| United States | 85.3% |
| Canada | 3.4% |
| United Kingdom | 2.4% |
Where the Reggie Bush audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Louisiana | ~20K | 2.30× | |
| 02 | Mississippi | ~8K | 1.61× | |
| 03 | Alabama | ~10K | 1.49× | |
| 04 | California | ~90K | 1.35× | |
| 05 | Georgia | ~20K | 1.27× | |
| 06 | Maryland | ~10K | 1.22× | |
| 07 | Washington, District of Columbia | ~2K | 1.21× | |
| 08 | Ohio | ~20K | 1.11× | |
| 09 | Michigan | ~20K | 1.10× | |
| 10 | Texas | ~60K | 1.09× | |
| 11 | Tennessee | ~10K | 1.09× | |
| 12 | South Carolina | ~10K | 1.09× | |
| 13 | Nevada | ~6K | 1.05× | |
| 14 | Nebraska | ~3K | 1.05× | |
| 15 | Pennsylvania | ~20K | 1.04× | |
| 16 | Virginia | ~20K | 1.04× | |
| 17 | Arkansas | ~5K | 1.04× | |
| 18 | Iowa | ~5K | 1.01× | |
| 19 | Delaware | ~2K | 1.01× | |
| 20 | Arizona | ~10K | 1.00× | |
| 21 | Massachusetts | ~10K | 1.00× | |
| 22 | North Carolina | ~20K | 0.99× | |
| 23 | Missouri | ~10K | 0.99× | |
| 24 | Hawaii | ~3K | 0.99× | |
| 25 | Florida | ~40K | 0.98× | |
| 26 | Oklahoma | ~6K | 0.97× | |
| 27 | Kansas | ~5K | 0.97× | |
| 28 | Wisconsin | ~9K | 0.96× | |
| 29 | Illinois | ~20K | 0.95× | |
| 30 | Indiana | ~10K | 0.95× | |
| 31 | Connecticut | ~6K | 0.95× | |
| 32 | New Jersey | ~10K | 0.94× | |
| 33 | Kentucky | ~7K | 0.94× | |
| 34 | New York | ~30K | 0.93× | |
| 35 | North Dakota | ~1K | 0.91× | |
| 36 | West Virginia | ~2K | 0.89× | |
| 37 | Colorado | ~8K | 0.88× | |
| 38 | Minnesota | ~8K | 0.88× | |
| 39 | Rhode Island | ~2K | 0.88× | |
| 40 | South Dakota | ~1K | 0.88× | |
| 41 | Idaho | ~3K | 0.87× | |
| 42 | Oregon | ~6K | 0.84× | |
| 43 | Washington | ~10K | 0.83× | |
| 44 | Montana | ~1K | 0.82× | |
| 45 | New Mexico | ~2K | 0.81× | |
| 46 | Utah | ~4K | 0.80× | |
| 47 | New Hampshire | ~2K | 0.75× | |
| 48 | Alaska | <1K | 0.75× | |
| 49 | Vermont | <1K | 0.72× | |
| 50 | Maine | ~1K | 0.69× |
The strongest cross-interests of the Reggie Bush audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Erin Andrews | Sports | 372.82× | ||
| 02 | Happy Wheels | Games | 263.93× | ||
| 03 | Josh Duhamel | Fashion & Accessoires | 253.94× | ||
| 04 | Cafe Rio | Food & Beverages | 211.33× | ||
| 05 | Terrell Owens | Sports | 174.37× | ||
| 06 | Seth Green | Movies & TV | 149.68× | ||
| 07 | Rose McGowan | Movies & TV | 142.36× | ||
| 08 | Christina Applegate | Movies & TV | 140.01× | ||
| 09 | Sophia Bush | Movies & TV | 129.35× | ||
| 10 | Ed Helms | Movies & TV | 118.86× | ||
| 11 | Dwight Howard | Sports | 89.14× | ||
| 12 | Norm Macdonald | Movies & TV | 88.22× | ||
| 13 | Dax Shepard | Movies & TV | 86.91× | ||
| 14 | Billy Crystal | Movies & TV | 78.88× | ||
| 15 | Alyssa Milano | Movies & TV | 77.98× | ||
| 16 | Sharon Osbourne | Movies & TV | 74.48× | ||
| 17 | Mariska Hargitay | Movies & TV | 69.51× | ||
| 18 | Elizabeth Banks | Movies & TV | 62.83× | ||
| 19 | John Cusack | Movies & TV | 58.30× | ||
| 20 | Kate Upton | Fashion & Accessoires | 56.79× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.57× | |
| Convenience Orientation | PREMIUM | 1.38× | |
| Career Orientation | POWER | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.54× | |
| DIY Mentality | THRILL | 0.59× | |
| Sustainability | BALANCE | 0.60× |
Reggie Bush has an estimated audience of 595,023 people in United States, concentrated in California and Texas.
33.8% of Reggie Bush fans are female, 66.2% are male, with an average age of 31.2 years.
Reggie Bush fans show strongest brand affinity for Erin Andrews (372.82×), Josh Duhamel (253.94×), and Christina Applegate (140.01×) over the country average.
Reggie Bush fans in United States are most concentrated in California (reach ~90K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Reggie Bush itself, the audience over-indexes on Josh Duhamel (253.94×), Christina Applegate (140.01×), Cafe Rio (211.33×), and Seth Green (149.68×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Reggie Bush. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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