A data profile of the people who buy, follow and care about Joe Weider in United States — modelled from more than twelve digital signal sources. Joe Weider has an estimated audience of 350,419 people in United States.
The average Joe Weider fan in United States is 33.3 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Anna Faris, High-intensity interval training, Allison Janney, with strongest over-indexing on Anna Faris (20× the country average).
Demographically, the Joe Weider audience skews balanced with an average age of 33.3, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Joe Weider fan in United States is balanced, around 33.3 years old, with strong Patriotism tendencies and a notable affinity for Anna Faris.
The key figures that characterise the Joe Weider profile in United States.
49.6% are female, 50.4% are male, average age 33.3.
| Metric | Value |
|---|---|
| Female | 49.6% |
| Male | 50.4% |
| Average age | 33.3 |
| Estimated audience size | 350,419 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 31% | |
| 30-39 | 22% | |
| 40-49 | 14% | |
| 50+ | 7% |
Where the Joe Weider audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nevada | ~5K | 1.52× | |
| 02 | California | ~50K | 1.32× | |
| 03 | New Jersey | ~10K | 1.26× | |
| 04 | Arizona | ~9K | 1.23× | |
| 05 | Florida | ~30K | 1.20× | |
| 06 | New York | ~20K | 1.11× | |
| 07 | Massachusetts | ~7K | 1.07× | |
| 08 | Pennsylvania | ~10K | 1.06× | |
| 09 | Hawaii | ~2K | 1.06× | |
| 10 | Ohio | ~10K | 1.05× | |
| 11 | Michigan | ~10K | 1.04× | |
| 12 | Alabama | ~5K | 1.04× | |
| 13 | Connecticut | ~4K | 1.04× | |
| 14 | Alaska | <1K | 1.04× | |
| 15 | Illinois | ~10K | 1.03× | |
| 16 | Texas | ~30K | 1.02× | |
| 17 | Louisiana | ~5K | 1.01× | |
| 18 | Idaho | ~2K | 1.01× | |
| 19 | Colorado | ~6K | 1.00× | |
| 20 | West Virginia | ~2K | 1.00× | |
| 21 | North Carolina | ~10K | 0.99× | |
| 22 | Tennessee | ~7K | 0.99× | |
| 23 | Montana | <1K | 0.99× | |
| 24 | Virginia | ~8K | 0.98× | |
| 25 | Maryland | ~6K | 0.98× | |
| 26 | Missouri | ~6K | 0.98× | |
| 27 | Arkansas | ~3K | 0.98× | |
| 28 | New Mexico | ~2K | 0.98× | |
| 29 | South Carolina | ~5K | 0.97× | |
| 30 | Oklahoma | ~4K | 0.97× | |
| 31 | Nebraska | ~2K | 0.97× | |
| 32 | New Hampshire | ~1K | 0.97× | |
| 33 | Maine | ~1K | 0.97× | |
| 34 | North Dakota | <1K | 0.97× | |
| 35 | Vermont | <1K | 0.97× | |
| 36 | Georgia | ~10K | 0.96× | |
| 37 | Washington | ~7K | 0.96× | |
| 38 | Rhode Island | ~1K | 0.96× | |
| 39 | Delaware | <1K | 0.96× | |
| 40 | South Dakota | <1K | 0.96× | |
| 41 | Kentucky | ~4K | 0.95× | |
| 42 | Oregon | ~4K | 0.95× | |
| 43 | Kansas | ~3K | 0.95× | |
| 44 | Wisconsin | ~5K | 0.94× | |
| 45 | Utah | ~3K | 0.94× | |
| 46 | Indiana | ~6K | 0.93× | |
| 47 | Iowa | ~3K | 0.92× | |
| 48 | Mississippi | ~3K | 0.92× | |
| 49 | Washington, District of Columbia | <1K | 0.92× | |
| 50 | Minnesota | ~5K | 0.90× |
The strongest cross-interests of the Joe Weider audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Anna Faris | Movies & TV | 20.00× | ||
| 02 | Allison Janney | Movies & TV | 20.00× | ||
| 03 | Changing Habits | Health | 13.89× | ||
| 04 | Mr. Olympia | Sports | 13.75× | ||
| 05 | Ronnie Coleman | Sports | 11.49× | ||
| 06 | High-intensity interval training | Sports | 10.54× | ||
| 07 | Brookes Brothers | Music & Radio | 9.80× | ||
| 08 | Biohacking | Technology & Electronics | 9.48× | ||
| 09 | Brittany Snow | Movies & TV | 7.39× | ||
| 10 | Family car | Cars & Mobility | 5.27× | ||
| 11 | High-net-worth individual | Business & Career | 4.99× | ||
| 12 | Natural foods | Food & Beverages | 4.95× | ||
| 13 | Aerobics | Sports | 4.56× | ||
| 14 | CrossFit | Sports | 3.41× | ||
| 15 | Motivational speaking | Business & Career | 3.27× | ||
| 16 | Self-love | Health | 2.60× | ||
| 17 | Planet Fitness | Sports | 2.50× | ||
| 18 | Do it yourself (DIY) | Home & Garden | 1.77× | ||
| 19 | Physical fitness | Sports | 1.67× | ||
| 20 | Superman | Movies & TV | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.18× | |
| Risk Appetite | THRILL | 1.73× | |
| Family Orientation | CONSERVATISM | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.75× | |
| Social Media Usage | JOY | 0.89× | |
| Need for Security | CONSERVATISM | 0.89× |
Joe Weider has an estimated audience of 350,419 people in United States, concentrated in California and Texas.
49.6% of Joe Weider fans are female, 50.4% are male, with an average age of 33.3 years.
Joe Weider fans show strongest brand affinity for Anna Faris (20×), High-intensity interval training (10.54×), and Allison Janney (20×) over the country average.
Joe Weider fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Joe Weider itself, the audience over-indexes on High-intensity interval training (10.54×), Allison Janney (20×), Mr. Olympia (13.75×), and Brittany Snow (7.39×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Joe Weider. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.