John C. Maxwell Audience in United States

John C. Maxwell logo

John C. Maxwell has an estimated audience of 606,680 people in United States. 57.9% are female, 42.1% are male, average age 41.9. Top regions: California, Texas, Florida. Top brand affinities: Historic site, Governor of Michigan, Vocal harmony, Product design, Fairy godmother.

The average John C. Maxwell fan in United States is 41.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Historic site, Governor of Michigan, Vocal harmony, with strongest over-indexing on Historic site (10.44× the country average). Demographically, the John C. Maxwell audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Luxury Orientation, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Person · Subtype: Author

Demographics of John C. Maxwell fans

Demographic split for John C. Maxwell audience in United States
MetricValue
Female57.9%
Male42.1%
Average age41.9
Estimated audience size606,680

Audience persona

The typical John C. Maxwell fan in United States is more female, around 41.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for John C. Maxwell in United States
RegionReachAffinity
California73,5021.1×
Texas67,2541.29×
Florida53,8331.31×
New York25,6980.76×
Georgia24,0621.29×
North Carolina20,9121.15×
Ohio19,6691.05×
Illinois17,4070.86×
Pennsylvania17,2780.85×
Arizona16,8001.36×
Virginia16,6411.13×
Tennessee14,1841.17×
Michigan13,8290.87×
Washington13,7531.13×
Indiana12,6191.14×
Alabama12,5971.49×
New Jersey11,8670.77×
South Carolina11,6041.27×
Missouri11,0091.13×
Colorado10,9091.14×
Maryland10,7031.03×
Utah9,3141.71×
Oklahoma8,7821.3×
Massachusetts8,5680.72×
Nevada8,3281.42×
Minnesota7,8130.9×
Wisconsin7,4100.81×
Oregon7,3701.06×
Kentucky7,0640.93×
Louisiana6,7620.86×
Mississippi4,8760.98×
Iowa4,6880.94×
Connecticut4,6190.76×
Arkansas4,5740.92×
Idaho4,3711.44×
Kansas4,3560.91×
Nebraska2,8580.94×
Hawaii2,6721.02×
Washington, District of Columbia2,0901.15×
New Mexico2,0420.67×
Montana1,9921.18×
West Virginia1,5470.55×
New Hampshire1,4650.61×
North Dakota1,3191.06×
Maine1,3060.6×
South Dakota1,2790.91×
Delaware1,2620.75×
Rhode Island1,0760.56×
Alaska9010.69×
Wyoming7590.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for John C. Maxwell audience
BrandAffinityCategory
Historic site10.44×Arts & Culture
Governor of Michigan12.37×Politics & Society
Vocal harmony6.45×Music & Radio
Product design2.66×Business & Career
Fairy godmother8.6×Literature
JDM Cars8.23×Cars & Mobility
Stamp collecting4.83×Home & Garden
Jesse Plemons3.47×Movies & TV
Goop5.3×Internet & Social Media
Hipster9.07×Politics & Society
Hibachi7.37×Food & Beverages
headspace8.41×Health
Urban Outfitters1.67×Shopping
UK garage4.89×Music & Radio
Google Home5.57×Technology & Electronics
Pro-Ject3.44×Music & Radio
TV Fanatic8.87×Movies & TV
Nebraska Cornhuskers football2.92×Sports
Jaws4.29×Movies & TV
Wok5.09×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by John C. Maxwell audience
TraitClusterScore
Luxury OrientationPREMIUM1.79
MindfulnessBALANCE1.44
PatriotismCONSERVATISM1.35
Healthy LifestyleBALANCE1.34
Urban LifestyleOPEN1.27
SustainabilityBALANCE1.25

Worldwide distribution

Worldwide audience distribution share by country for John C. Maxwell
CountryShare
United States56.6%
Mexico6.5%
United Kingdom4.9%

See John C. Maxwell audiences in other countries

More Author audiences in United States

Frequently asked questions

How many fans does John C. Maxwell have in United States?

John C. Maxwell has an estimated audience of 606,680 people in United States, concentrated in California and Texas.

What is the gender split and age of John C. Maxwell fans?

57.9% of John C. Maxwell fans are female, 42.1% are male, with an average age of 41.9 years.

Which brands do John C. Maxwell fans like most?

John C. Maxwell fans show strongest brand affinity for Historic site (10.44×), Governor of Michigan (12.37×), and Vocal harmony (6.45×) over the country average.

Where do John C. Maxwell fans live in United States?

John C. Maxwell fans in United States are most concentrated in California (reach 73,502), Texas (reach 67,254), and Florida (reach 53,833). These three regions account for the largest share of the active audience.

What other brands do John C. Maxwell fans also like?

Beyond John C. Maxwell itself, the audience over-indexes on Governor of Michigan (12.37×), Vocal harmony (6.45×), Product design (2.66×), and Fairy godmother (8.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for John C. Maxwell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.