Joker (graphic novel) Audience in United States

Joker (graphic novel) logo

Joker (graphic novel) has an estimated audience of 2,189,366 people in United States. 55.7% are female, 44.3% are male, average age 25.5. Top regions: California, Texas, Florida. Top brand affinities: Queens College, City University of New York, Electrolyte, Product design, UK garage, Whataburger.

The average Joker (graphic novel) fan in United States is 25.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Queens College, City University of New York, Electrolyte, Product design, with strongest over-indexing on Queens College, City University of New York (20× the country average). Demographically, the Joker (graphic novel) audience skews more female with an average age of 25.5, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic

Demographics of Joker (graphic novel) fans

Demographic split for Joker (graphic novel) audience in United States
MetricValue
Female55.7%
Male44.3%
Average age25.5
Estimated audience size2,189,366

Audience persona

The typical Joker (graphic novel) fan in United States is more female, around 25.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Queens College, City University of New York.

Top regions in United States

Top regions ranked by reach for Joker (graphic novel) in United States
RegionReachAffinity
California316,9141.32×
Texas247,1261.31×
Florida166,3021.12×
New York135,7101.11×
Illinois82,4501.13×
Georgia79,2101.17×
Pennsylvania75,4441.02×
Ohio70,2671.04×
North Carolina67,0111.02×
Michigan61,5401.07×
Arizona59,9861.34×
New Jersey57,2661.03×
Virginia53,6141.01×
Tennessee47,1391.07×
Washington43,7321×
Indiana42,2141.06×
Massachusetts41,0160.95×
Maryland38,3461.02×
Missouri36,8131.04×
Colorado35,4001.03×
Alabama34,3131.12×
South Carolina32,8971×
Louisiana30,8071.09×
Wisconsin29,0600.88×
Kentucky29,0401.06×
Minnesota29,0080.92×
Oklahoma28,1011.16×
Nevada24,8921.18×
Oregon24,2000.96×
Utah23,5731.2×
Connecticut22,0101×
Kansas17,4941.01×
Arkansas17,3220.96×
Mississippi17,3100.96×
Iowa16,3580.91×
New Mexico13,0061.18×
Idaho10,5210.96×
Nebraska9,9570.91×
West Virginia8,6400.85×
Hawaii7,9990.85×
New Hampshire6,9320.8×
Maine6,5560.84×
Rhode Island6,2900.9×
Delaware5,6270.93×
Washington, District of Columbia5,1020.78×
Montana4,9420.81×
Alaska4,1410.88×
South Dakota3,8230.76×
North Dakota3,7220.83×
Vermont2,6650.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Joker (graphic novel) audience
BrandAffinityCategory
Queens College, City University of New York20×Business & Career
Electrolyte8.15×Health
Product design2.98×Business & Career
UK garage7.62×Music & Radio
Whataburger2.11×Food & Beverages
Urban Outfitters2.21×Shopping
Jezebel (film)7.7×Movies & TV
Elsword17.68×Games
Voter registration4.95×Politics & Society
Bank account2.49×Business & Career
Stamp collecting4.46×Home & Garden
Historic site3.98×Arts & Culture
Vocal harmony3.66×Music & Radio
Natural rubber1.66×Cars & Mobility
Cachorro4.17×Pets & Animals
Assassin's Creed II5.56×Games
Isometric exercise5.81×Sports
Google Photos1.58×Technology & Electronics
Monmouth County, New Jersey5.92×Travel & Leisure
Nebraska Cornhuskers football2.16×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Joker (graphic novel) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.6
PatriotismCONSERVATISM1.89
Community OrientationOPEN1.68
Pet OwnershipJOY1.62
Design AffinityPREMIUM1.58
TravellingTHRILL1.49

Worldwide distribution

Worldwide audience distribution share by country for Joker (graphic novel)
CountryShare
United States24.7%
Norway12.7%
India10.3%

See Joker (graphic novel) audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Joker (graphic novel) have in United States?

Joker (graphic novel) has an estimated audience of 2,189,366 people in United States, concentrated in California and Texas.

What is the gender split and age of Joker (graphic novel) fans?

55.7% of Joker (graphic novel) fans are female, 44.3% are male, with an average age of 25.5 years.

Which brands do Joker (graphic novel) fans like most?

Joker (graphic novel) fans show strongest brand affinity for Queens College, City University of New York (20×), Electrolyte (8.15×), and Product design (2.98×) over the country average.

Where do Joker (graphic novel) fans live in United States?

Joker (graphic novel) fans in United States are most concentrated in California (reach 316,914), Texas (reach 247,126), and Florida (reach 166,302). These three regions account for the largest share of the active audience.

What other brands do Joker (graphic novel) fans also like?

Beyond Joker (graphic novel) itself, the audience over-indexes on Electrolyte (8.15×), Product design (2.98×), UK garage (7.62×), and Whataburger (2.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Joker (graphic novel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.