Rascasse Audience Intelligence

Joker (graphic novel) Audience in United States

A data profile of the people who buy, follow and care about Joker (graphic novel) in United States — modelled from more than twelve digital signal sources. Joker (graphic novel) has an estimated audience of 3,866,792 people in United States.

#32among Book / Manga / Comic in United States#138in Literature

The average Joker (graphic novel) fan in United States is 25.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Godzilla (2014 film), Superman, Disneyland Paris, with strongest over-indexing on Godzilla (2014 film) (78.68× the country average).

Demographically, the Joker (graphic novel) audience skews more female with an average age of 25.5, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Joker (graphic novel) fan in United States is more female, around 25.5 years old, with strong Patriotism tendencies and a notable affinity for Godzilla (2014 film).

Category: Literature · Type: Book / Manga / Comic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Joker (graphic novel) profile in United States.

Audience size
3.9M
in United States
Gender
55.7%♀
44.3% male
Age
25.5
average years
Country rank
#8254
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Joker (graphic novel) fans

55.7% are female, 44.3% are male, average age 25.5.

Fig. 02

Gender split

55.7%
Female
44.3%
Male
Demographic split for Joker (graphic novel) audience in United States
MetricValue
Female55.7%
Male44.3%
Average age25.5
Estimated audience size3,866,792
Fig. 03

Age distribution

Ø 25.5
average years
Age distribution of the Joker (graphic novel) audience in United States
Age bracketShare%
16-1962%
20-2920%
30-3911%
40-496%
50+1%
Fig. 04

Worldwide distribution

38.0%

of the worldwide Joker (graphic novel) audience comes from United States.

Worldwide audience distribution share by country for Joker (graphic novel)
CountryShare
United States38.0%
Norway11.4%
India9.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Joker (graphic novel) audience in United States is strongest.

Fig. 05

Top regions by affinity

Joker (graphic novel) fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~60K1.32×
02Texas~200K1.23×
03California~300K1.22×
04New Mexico~10K1.20×
05Utah~20K1.18×
06Oklahoma~30K1.17×
07Alabama~40K1.15×
08Nevada~20K1.15×
09Georgia~80K1.13×
10Louisiana~30K1.10×
11Kentucky~30K1.09×
12Florida~200K1.07×
13Illinois~80K1.07×
14Indiana~40K1.06×
15Tennessee~50K1.05×
16Missouri~40K1.05×
17Michigan~60K1.04×
18New York~100K1.03×
19Ohio~70K1.03×
20Arkansas~20K1.03×
21Kansas~20K1.03×
22Pennsylvania~70K1.02×
23Mississippi~20K1.02×
24South Carolina~30K1.00×
25Maryland~40K0.99×
26Idaho~10K0.99×
27Nebraska~10K0.99×
28North Carolina~60K0.98×
29Colorado~30K0.98×
30Connecticut~20K0.98×
31New Jersey~50K0.97×
32Iowa~20K0.97×
33Alaska~5K0.97×
34Virginia~50K0.96×
35Washington~40K0.96×
36Delaware~6K0.95×
37Oregon~20K0.94×
38West Virginia~10K0.94×
39North Dakota~4K0.94×
40Minnesota~30K0.92×
41Hawaii~9K0.92×
42Rhode Island~6K0.92×
43Massachusetts~40K0.91×
44Wisconsin~30K0.89×
45Montana~5K0.88×
46South Dakota~4K0.88×
47Maine~7K0.84×
48New Hampshire~7K0.82×
49Washington, District of Columbia~5K0.78×
50Vermont~3K0.73×
Fig. 06

Affinity by region

Affinity by region — Joker (graphic novel), United States
0.73×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Joker (graphic novel) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Joker (graphic novel) audience
#·InterestCategoryAffinity×
01Godzilla (2014 film)Movies & TV78.68×
02Robert Downey jrMovies & TV21.43×
03International educationBusiness & Career20.00×
04malwarebytesTechnology & Electronics20.00×
05Disneyland ParisTravel & Leisure19.08×
06Chris HemsworthMovies & TV16.67×
07Harley QuinnLiterature16.47×
08Dave ChappelleMovies & TV12.50×
09Graphic novelLiterature11.10×
10Superhero fictionLiterature11.05×
11Portrait paintingArts & Culture10.53×
12Comedy clubMovies & TV9.46×
13Guardians of the Galaxy (film)Movies & TV9.04×
14Ryan ReynoldsMovies & TV7.92×
15DC ComicsLiterature7.40×
16Broadway theatreTravel & Leisure6.33×
17Watercolor paintingArts & Culture6.05×
18SupermanMovies & TV5.39×
19Britney SpearsMusic & Radio5.17×
20BatmanMovies & TV4.20×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Joker (graphic novel) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Joker (graphic novel) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.74×
Community OrientationOPEN1.89×
SpiritualityBALANCE1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Joker (graphic novel) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.41×
Family OrientationCONSERVATISM0.74×
Quality AwarenessPREMIUM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Joker (graphic novel) have in United States?

Joker (graphic novel) has an estimated audience of 3,866,792 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Joker (graphic novel) fans?

55.7% of Joker (graphic novel) fans are female, 44.3% are male, with an average age of 25.5 years.

03

Which brands do Joker (graphic novel) fans like most?

Joker (graphic novel) fans show strongest brand affinity for Godzilla (2014 film) (78.68×), Superman (5.39×), and Disneyland Paris (19.08×) over the country average.

04

Where do Joker (graphic novel) fans live in United States?

Joker (graphic novel) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Joker (graphic novel) fans also like?

Beyond Joker (graphic novel) itself, the audience over-indexes on Superman (5.39×), Disneyland Paris (19.08×), Chris Hemsworth (16.67×), and Robert Downey jr (21.43×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Joker (graphic novel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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